Newcastle Brown Ale today announced ‘No Bollocks 2013,’ a new integrated national marketing campaign.
At the heart of the ‘No Bollocks 2013’ campaign is a series of TV spots comprised entirely of still photo images intended to cut through the clutter of expensive, elaborate, overly produced advertisements typical of the beer category. Instead of using the professional actors or beautiful models normally featured in beer ads, the spots feature ordinary people drinking at real parties having a real good time (or a real bad time in some cases). The creative takes on traditional beer advertising gimmicks that imply that hand crafted workmanship and hand selected ingredients are unique to certain beers and that parties are made abundantly more fun with those same beers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60803-newcastle-brown-ale-no-bollocks-2013-campaign
https://youtu.be/ZEFQPyV8vt4 Technology poses challenges to just about every industry. This includes things such as the newspaper industry coping with a shift from print to digital products, or the music industry moving to web-based distribution models, versus the now-antiquated record store. Make no mistake: new technology is a great thing that generally makes life easier. But it’s also important to remember that these new innovations aren’t always problem-free.
Melexis extends its family of smart LIN slave IC's with a new Generation of reconfigurable LIN switch slave. MLX80104 can be used to interface with any door, roof, seat, steering wheel, dashboard, HVAC, light control or similar switch module as well as for other application require an easy access via LIN. The integration of LIN physical layer, voltage regulator and integrated application IO’s results in a reduction in component cost. The integration of LIN controller and approved LIN driver make switch modules speak LIN in no time.
To view Multimedia News Release, go http://multivu.prnewswire.com/mnr/prne/melexis/46290/
Miranda Kerr, is, of
course, a globally recognised and celebrated personality, and a Qantas
ambassador. As a model she has her pick of some of the world\'s most
exclusive brands and labels. It would make perfect sense for her to
model the new Qantas uniforms. Except, of course, these outfits are so
exclusive, that no matter how famous you are, even a supermodel isn\'t
allowed to wear them. Go behind the scenes with Qantas and Australian
supermodel, Miranda Kerr to unveil the new line of Qantas uniforms by
Martin Grant. For more information, visit http://www.qantas.com.au
My name is Georgie. I am a young and cute little Maltese that was abandoned for no reason in the street of Hong Kong. I was hungry, dirty, smelly and oh so very sad. Luckily I was found by the team of Hong Kong Dog Rescue and I was given another chance: a New Leash of Life!
French’s®, the undisputed leader in mustard, announces two new mustard flavors and the newest introduction in the ketchup category. Crafted with only simple, quality ingredients, including stone-ground #1 grade mustard seed, French’s Classic Yellow Mustard has been America’s best-loved mustard for more than 100 years.
French’s continues its century-long dedication to producing only the highest quality products by introducing French’s Tomato Ketchup with no high-fructose corn syrup and two new mustard variations with exciting, on-trend flavors: French’s Sweet Yellow Mustard with a touch of brown sugar and French’s Spicy Yellow Mustard with cayenne pepper. Like French’s Classic Yellow Mustard, both new mustards are fat-free and gluten-free. French’s new ketchup and mustards are available now in stores nationwide.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7505551-frenchs-new-mustard-ketchup/
Fluke Corporation introduces the Fluke® 805 Vibration Meter, a portable multifunction vibration screening tool that provides quantifiable information on the bearing and overall health of motors and other rotating equipment. The Fluke 805 is ideal for frontline mechanical troubleshooting teams that need reliable and repeatable measurements of rotating equipment to make imperative go/no-go maintenance decisions.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56349-new-fluke-805-vibration-meter-redefines-vibration-screening
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For those using the “I don’t bake” excuse for not investing in a KitchenAid® Stand Mixer, the brand has introduced two new attachments that reinforce its role as the culinary center of the kitchen. A new Fresh Prep Slicer/Shredder attachment and Vegetable Sheet Cutter attachment will join more than a dozen other attachments used for grinding meat and grains, spiralizing and juicing, and making everything from ice cream to pasta.
“There’s no question that Stand Mixers have always been a kitchen essential for bakers,” notes Beth Robinson, senior manager of brand experience for KitchenAid. “But every cook should know that each KitchenAid® Stand Mixer model has an attachment-ready Power Hub that opens up a world of possibilities for making one appliance do the work of many.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8013851-kitchenaid-stand-mixer-culinary-center/
Sick of deeply personal accounts written in the first person? Seeking an exciting, interactive read that puts the “u” back in “aUtobiography”? Then look no further than Neil Patrick Harris: Choose Your Own Autobiography! In this revolutionary, Joycean experiment in light celebrity narrative, actor/personality/carbon-based-life-form Neil Patrick Harris lets you, the reader, live his life. NEIL PATRICK HARRIS
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Globally, 1.2 billion people have no access to electricity. On the occasion of VELUX 75th anniversary the company decided to address this issue. Together with the social business Little Sun and the NGO Plan International they are collaborating to bring clean, reliable and affordable light to off-grid regions in Zambia, Sierra Leone and Zimbabwe.
14,500 Natural Light lamps from the VELUX Group have now arrived in Africa and the first recipients can already look forward to a better quality of life.
Among them are young girls between 10 and 18 years of age who live in a safe house in the slum area Mntendere in the Zambian capital Lusaka.
"The lamps mean the girls can do their homework when they get back from school and can feel safer at night, instead of huddling together in the dark after sunset. And it’s particularly important for our children that they feel safe – many are carrying the mental baggage such as the trauma of violence, rape or drugs," says safe house manager Verann Delarey.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7769151-velux-natural-light-and-life-zambia/
