The Mercedes-Benz Star Fund, the automaker's largest start-up amount for a charity fund worldwide outside Germany, today commemorated its first anniversary. Distinguished by its past year achievements in the five core areas of environmental protection, education, music, arts and sports, culture of driving and social care, the Mercedes-Benz Star Fund announced another boost to its corporate social responsibility (CSR) efforts by launching the new ‘Star Ambassador’ Volunteer Program. This is also its latest initiative to enhance its CSR program in China through encouraging greater participation and providing a more sustained and strategic development of its social contribution efforts.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/mercedesbenz/50793/
Clear Channel Radio today announced the iHeartRadio Music Festival, a two-day music event hosted by Ryan Seacrest that will mark the biggest live concert festival in radio history.
The extraordinary line-up will include: Lady Gaga, Coldplay, Alicia Keys, Steven Tyler, The Black Eyed Peas, Kenny Chesney, Jennifer Lopez, Carrie Underwood, Jane’s Addiction, Nicki Minaj, John Mayer, David Guetta, Rascal Flatts, Bruno Mars, Kelly Clarkson, Sublime with Rome and special performances from Usher and Sting, with more to be announced.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51024-iheartradio-music-festival
ADP®, a leading provider of human resource outsourcing, payroll services, benefits administration and integrated computing solutions for vehicle dealers, today added another tool to empower employee productivity: the ADP Mobile Solutions application, a free, easy-to-use app that gives employees access to their vital HR, Payroll and Benefits information via a mobile device.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51179-adp-mobile-solutions-app-anytime-hr
UBM Electronics, a UBM company and the daily source of essential business and technical information for the electronics industry’s decision makers, today announced a first-of-its kind cross-country journey showcasing electronics innovation in the new Chevrolet Volt.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ubmelectronics/42743/
U.S. Department of Energy (DOE) and the Ad Council today launched a national consumer education campaign to help consumers save money on utility bills. Created pro bono by Texas-based advertising agency GSD&M, the public service advertisements (PSAs) aim to help consumers save money on their energy bills by doing things such as sealing leaks in their homes and using energy efficient products.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50779-ad-council-energy-efficiency
jcpenney, America’s shopping destination for great style at compelling prices, today announced “Haul Nation,” an integrated marketing program giving stylish teens an opportunity to share their passion for fashion via video blogging. In partnership with Seventeen.com, jcpenney’s Haul Nation will come to life through an online contest on the jcpTeen and Seventeen Facebook pages and in malls across the country giving young people the tools they need to create haul videos and enter to win a trip to New York City.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jcpenney/48224/
Pentair, Inc. (NYSE: PNR), a leader in sustainable water solutions, announced today the results of the multi-year Project Safewater-Colón initiative and research, funded by The Pentair Foundation. Project Safewater-Colón demonstrates that it’s possible to provide people in developing countries with affordable and sustainable sources of safe drinking water.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/pentair/49765/
J. C. Penney Company, Inc. (NYSE: JCP) today announced that it is launching an inspiring new philanthropic initiative that invites customers in over 1,100 stores to turn small change into “pennies from heaven” by rounding up their purchases and donating the difference to life-enriching afterschool programs. For more than a decade, jcpenney has been the leading corporate advocate for the afterschool issue by distributing more than $100 million across every jcpenney community. To bolster support for the afterschool movement, jcpenney will unveil its most extensive cause marketing campaign to date. Serving as the Company’s signature cause-related event, pennies from heaven will be held four times a year starting July 31 through Aug. 27 during the Back-to-School season.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jcpenney/48223/
CASIO launched an “extreme” campaign today to demonstrate the ultimate toughness of its newest G’zOne wireless phone, the CASIO G’zOne Commando™ (http://www.casiogzone.com/). Launched in April and available exclusively at Verizon Wireless (http://verizonwireless.com), the military spec Android-powered smartphone can withstand severe conditions and is being put to the test in six extreme scenarios. The campaign was developed by CASIO to show the world the impressive durability of the G’zOne line of devices and the Commando in particular.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51201-casio-launches-tougher-is-smarter-campaign
Telcordia, a global leader in the development of Mobile, Broadband and Enterprise communications software and services, announced today that it has been honored as the winner of the Aegis Graham Bell 2011 Award in the “Innovation in Telecom OSS/BSS” category for the company”s Telcordia® Converged Revenue Management solution. For the second consecutive year, Telcordia received this award for its work with the region's CSPs, enabling them to accelerate new customer and revenue growth in a highly competitive market.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51269-telcordia-aegis-graham-bell-award-innovation-telecom-india/
Red Lobster announced today the launch of a new national advertising campaign featuring the real people of Red Lobster – a first for the brand and the latest step in a multi-year brand refresh designed to broaden its appeal.
Developed by Grey New York, the new ads feature actual Red Lobster employees and others associated with the brand sharing real, genuine and unscripted stories that bring to life all that’s different about Red Lobster. These stories authentically articulate how the restaurant goes the extra mile to provide every guest with top-quality seafood and an experience reminiscent of dining at the seaside.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51047-red-lobster-ad-campaign-grey-new-york-sea-food-differently
UBM Electronics, a UBM company and the daily source of essential business and technical information for the electronics industry's decision makers, today announced Datasheets.com, a new website created for design engineers and electronics purchasing professionals to quickly and easily find electronics parts and inventory. UBM Electronics created Datasheets.com in conjunction with SiliconExpert Technologies, a leading provider of electronic component management tools.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ubm-electronics-datasheets/50950/