Today new Pepsi NEXT, the first cola to deliver real cola taste with 60% less sugar, unveiled the world’s first “Internet Taste Test”, a digital incarnation of the product’s premise, “Drink it to Believe it.”
The Internet Taste Test, a unique experience on www.facebook.com/pepsinext, invites cola lovers to opt in for a chance to watch themselves “taste” new Pepsi NEXT through the power and humor of improv. Funny or Die comedians and actors will do their best impressions of selected consumer and notable personalities’ “online personas” trying Pepsi NEXT, using relevant information from their profiles, such as recent “experiences” and “likes.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/55531-pepsi-next-internet-cola-taste-test-drink-it-to-believe-it-funny-or-die
EMC Corporation (NYSE:EMC), the world leader in information infrastructure solutions, today announced EMC® Avamar® 6.0 deduplication backup software. This major new release provides the first integration with EMC Data Domain® deduplication storage systems and delivers powerful new capabilities for the protection of VMware environments.
For the multimedia version of this press release and related content, please go to: http://www.emc.com/about/news/press/2011/20110418-01.htm
The American Le Mans Series reports it reduced its petroleum usage by nearly 50 percent in its most recent race.
Series president Scott Atherton delivered the message today to journalists and government officials in Washington at the National Press Club. “Ten days ago at Road America, renewable fuel use by our race cars reduced petroleum consumption by 48 percent compared to traditional all-petroleum racing fuel,” Atherton said. “According to the Department of Energy, if such a result was translated to the U.S. vehicle fleet, the nation could decrease imported oil dependency by half, saving $175 billion every year inside our economy.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51926-american-le-mans-series-tequila-patron-reducing-petroleum-usage
In an effort to promote science, technology, engineering and mathematics (STEM) education, the U.S. Army announced today that it has named the 2010 eCYBERMISSION national first-place teams. Managed by the U.S. Army Research, Development and Engineering Command (RDECOM) at Aberdeen Proving Ground, Md., the eCYBERMISSION program awarded more than $1 million to students from across the nation and in Department of Defense Education Activity schools overseas.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ecybermission/44116/
Virgin America is bringing its stylish, low-fare service to Palm Springs International Airport (PSP) as of December 15, 2011: with tickets on sale now for its new nonstop seasonal flights from San Francisco International Airport (SFO) to PSP and same-plane through-flights from New York’s John F. Kennedy International Airport (JFK) to PSP. Known for its reputation as “Hollywood’s Playground,” an enviable desert climate, world-class resorts and golfing, shopping, special events and modern and mid-century architecture, PSP will be the sixteenth destination in the award-winning airline’s growing network. As the only California-based airline, Virgin America will bring its unique brand of low-fare competition to the PSP market with a seasonal daily flight schedule operating from December 15, 2011-April 30, 2012. Virgin America will offer daily nonstop intra-California flights from SFO to PSP and daily same-plane through-flights from New York to PSP. To mark its expansion to the ultimate winter getaway, today the carrier also launches a “Get Some Playtime” fare sale with SFO-PSP fares from $99* and JFK-SFO-PSP fares from $199.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52267-virgin-america-launches-new-flights-to-palm-springs
The American Kidney Fund today launches a national campaign to raise awareness about kidney disease, a serious and increasingly common condition that is damaging the health of as many as 31 million Americans. Pair Up: Join the Fight to Prevent Kidney Disease encourages women to take two simple, yet powerful actions: learn if they’re at risk for kidney disease; and spread the word about kidney disease to loved ones who also may be at risk. The launch of Pair Up coincides with the release of a national survey revealing that most Americans who care for their loved ones’ health are unaware that diabetes and high blood pressure are the leading causes of kidney disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51973-american-kidney-fund-laila-ali-pair-up-women-prevent-kidney-disease
Bacardi Limited, the world’s largest privately-owned spirits company, declared today that 2012 will be its most innovative year since the creation of BACARDI® rum in 1862. Throughout the year, Bacardi will host one-of-a-kind birthday parties, launch special promotions featuring 100 years of ground-breaking advertising, introduce a $2,000 limited-edition decanter of rare BACARDI rum, offer travel retail exclusives and commemorative gifts, and much more for consumers to come together and share in the excitement.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53403-bacardi-150th-anniversary-worldwide-parties-introduces-limited-edition-rum
ADP ®, a leading provider of talent management solutions, today introduced an integrated end-to-end platform designed to enable organizations to acquire, develop and retain top talent, while ensuring that they remain leading performers. Crowning a multi-year strategic development effort to create the industry’s leading integrated talent solution, the new ADP platform leverages advanced learning management tools, insightful learning content from Bersin and Associates, as well as an enterprise competency framework to significantly improve the talent management processes of leading organizations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56307-adp-launches-new-talent-management-offerings
BNY Mellon, the global leader in asset management and securities servicing, today announced that it is launching a $6 million global workforce development initiative over five years to assist vulnerable youth making the transition into adulthood.
As part of the global initiative, BNY Mellon will collaborate with leading public and non-profit agencies in the United States, United Kingdom and Asia to enhance education, job training and career development opportunities for this population at risk for severe challenges including chronic unemployment, poverty and homelessness.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bnymellon/47038/
At an ever-increasing rate, CEOs and business executives are relying on their peers, particularly outside their own expertise, to help them grow personally, professionally and organizationally. Yet, many of today’s business leaders have unpredictable travel schedules, live in outlying markets, or simply prefer to connect with their peers online. To meet the needs of these executives, Vistage International, the world’s foremost peer advisory membership organization for business leaders, has launched a new program – a robust online, issue-resolution offering that makes it possible to engage a group of business peers on specific subjects. Vistage Connect provides executives with access to the professionally facilitated “advisory board” they need to process and solve their toughest business challenges and optimize their opportunities. The new online platform has been in the research and test phase for the past year and is now officially available to CEOs and business executives of growing and mature companies.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vistage/51158/
Virgin America, the airline that is reinventing domestic travel, announces it will bring its low-fare, award-winning service to Portland International Airport (PDX) as of June 5, 2012, with tickets on sale today for two daily nonstop flights from Los Angeles International Airport (LAX) and one daily nonstop flight from San Francisco International Airport (SFO). Known for outstanding guest service, custom-designed cabins with three classes of service, and touch-screen in-flight entertainment at every seat, Virgin America has swept the major reader-based travel awards since the airline launched in 2007. At a time when most U.S. carriers have been cutting capacity, Virgin America is expanding to its 18th destination and bringing much-needed nonstop competition from California’s largest airports to PDX. When entering new markets that offer little low-fare competition, the airline has frequently seen fares drop by up to 30 percent.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55168-virgin-america-flights-to-from-portland-international-airport-pdx-oregon
UBM Electronics, a UBM company and the daily source of essential business and technical information for the electronics industry’s decision makers, today announced a first-of-its kind cross-country journey showcasing electronics innovation in the new Chevrolet Volt.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ubmelectronics/42743/