New research has revealed that the use of Antimicrobial Copper surfaces in hospital rooms can reduce the number of healthcare-acquired infections (HAIs) by 58% as compared to patients treated in Intensive Care Units with non-copper touch surfaces. In the United States, 1 out of every 20 hospital patients develops an HAI, resulting in an estimated 100,000 deaths per year. Although numerous strategies have been developed to decrease these infections, Antimicrobial Copper is the only strategy that works continuously, has been scientifically proven to be effective and doesn’t depend on human behavior, according to a recently published study in the SHEA Journal of Infection Control and Hospital Epidemiology.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61120-antimicrobial-copper-surfaces-reduce-healthcare-acquired-infections
Today UBM plc and partners announce the inaugural Business4Better (B4B) Conference and Exhibition, bringing businesses and nonprofits together to create more vibrant communities and better business results.
The two-day, non-commercial Conference and Exhibition, organized by UBM and producing partners the City of Anaheim together with the Anaheim Convention Center and the Anaheim Orange County Visitor and Convention Bureau, and Freeman, will be held May 1 and 2, 2013 at the Anaheim Convention Center. For more information, visit www.business4better.org.
To view Multimedia News Release, go to http://www.multivu.com/players/English/55937-business4better-ubm/
When Amway™ asked for help in raising awareness about global childhood malnutrition through its Nutrilite™ Power of 5 Campaign, more than 260,000 people across the globe raised their hand to do just that. And they broke a GUINNESS WORLD RECORDS™ title in the process.
As a global leader in nutrition research, development and innovation, Amway paired its expertise from Nutrilite™, the world’s number one selling vitamins and dietary supplements brand*, with its passion for helping people live better lives. Amway™ last year launched the Nutrilite™ Power of 5 Campaign to expand the distribution of the Nutrilite™ Little Bits™ supplement. At the time, the micronutrient powder with 15 essential vitamins and minerals for children was being distributed in two countries through established programs run by Non-Governmental Organizations. It has since expanded to nine countries and there are plans for more.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7214653-amway-guinness-world-record/
Sanofi Consumer Healthcare – the makers of new Xyzal® Allergy 24HR, which is now available on retail shelves nationwide – revealed today the results of a social experiment in which 160 participants (80 allergy sufferers and 80 non-sufferers) wore a wearable device for 30 days to track their sleep and activity. The first-of-its-kind experiment found allergy symptoms can impact various elements of sufferers’ lives, including both the quality of their sleep and their daytime activities. Xyzal is partnering with renowned allergist Dr. Neeta Ogden to encourage allergy sufferers to Wise Up about the importance of managing their allergies this spring, so they can have a better night’s sleep and Rise Up in the morning to take on the day.
To view the multimedia release go to:
https://www.multivu.com/players/English/8029451-sanofi-xyzal-allergy-social-experiment-wise-up-rise-up/
Intermopro, Intermeat and Intercool names that dont ring a bell with most
consumers. Nevertheless, they are very important. These three trade fairs of
the food industry showcase the latest developments in dairy, frozen food
cold meat and meat production. The market for bio-products continues to grow
non-stop. At the same time transparency regarding the origin of foodstuffs
becomes ever more important, not only for the consumer but even more so for
the producer.
Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
This February 18th marks The Advertising Council’s seventieth anniversary. Since 1942, the non-profit organization has been creating memorable campaigns aimed at improving the lives of the American people. Ad Council icons and slogans are woven into the very fabric of American culture. With campaigns ranging from
A Primal Wisdom, 2d. Ed. Explains why finding the asymmetric balance or sweet spot between cooperative behavior and competitive behavior is the key to resolving issues, and the key for setting the best course for any social, economic or political system, and for achieving the highest and best level of operation of the system. This is so because it is natural. John Forbes Nash applied the co-opetition concept to Game Theory in business. Years before that, your author V. Frank Asaro coined the word co-opetition and applied the theory universally. Find out more at http://www.bettieyoungsbooks.com/authors/FrankAsaro/apw.htm Non-fiction, self-help, political philosophy
When a five-year-old Ola was sent to live with her parents, she was plunged into a world of violence. Beaten almost daily, and protecting her younger brother and sister, Ola endured sadistic abuse that left her bloody and scarred while somehow trying to find the strength to survive. This is her story. Learn more about this book and author http://lydiataiwo.com Tragic Life Stories – Non-Fiction
When your childhood has been devastated by your parent’s sadistic abuse, how can you ever forgive them? In A Broken Childhood: Forgiveness Ola’s harrowing story of child abuse continues when she’s sent home to Nigeria. However when Ola escapes, she finds that the hardest battle is still ahead of her. Learn more at http://lydiataiwo.com Non-fiction / Child-abuse
