Este año, MoneyGram, empresa de transferencia de dinero líder en el mundo, y Marlene Pratt, cofundadora de Casa Latina, marca hispana de estilo de vida y hogar, ofrecen modos creativos para que los consumidores puedan agradecerles a sus madres en este Día de la Madre.
MoneyGram también ha creado una aplicación especial “Tell-Her-Gram” disponible gratuitamente en su página de Facebook, lo que representa una manera interesante de demostrar aprecio hacia las madres en este Día de la Madre con amigos y familiares.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55871-moneygram-casa-latina-marlene-pratt-mother-s-day?lang=es
A pill designed to zero in on abnormal genes that drive specific cancers has produced encouraging early results in children with an uncommon but aggressive type of lymphoma, as well as in children with a rare form of neuroblastoma.
A phase 1 clinical trial of the drug crizotinib achieved remissions, with minimal side effects, for 10 of the children participating in a clinical study carried out by the multicenter Children’s Oncology Group (COG). The results were “an exciting proof-of-principle” for the targeted treatment, said the study leader, Yaël P. Mossé, M.D., a pediatric oncologist at The Children’s Hospital of Philadelphia.
“We are entering a new era of cancer therapy, in which we use knowledge of basic biology to design very specific drugs that target cancer cells with potentially less side effects on healthy tissue,” said Mossé. “In addition, as we concentrate on targets in molecular pathways, we move away from an exclusive focus on one form of cancer to customizing treatments according to biological activity. Abnormal ALK activity occurs in subtypes of neuroblastoma and subtypes of lymphoma, so identifying ALK activity in individual patients may enable us to provide the most effective care.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/50776-childrens-hospital-philadelphia-lymphoma-neuroblastoma-oncology-gene-trial
Thirty Elvis impersonators clad in white and red jumpsuits were the first riders to take to the skies this morning on Six Flags Great Adventure’s new, extreme swing ride, the 24-story SkyScreamer.
SkyScreamer is the cornerstone of the park’s newly-themed Adventure Alley, which offers guests a retro vibe and classic thrill attractions including Déjà Vu, a music-themed scrambler and Air Jumbo featuring whimsical flying elephants. New bumper cars, Fender Benders, will open in Adventure Alley in June.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55636-six-flags-great-adventure-skyscreamer-new-swing-ride-in-adventure-alley
Chic Outlet Shopping® has launched the Chic Guide to Europe 2012 – an innovative media campaign in association with Condé Nast publications and supported by a collection of short films featuring a star-studded roll call of famous international names, each filmed on location at the Chic Outlet Shopping® Villages.
The Chic Guide to Europe 2012 represents a seven-year alliance between the world-leading publishing house and Chic Outlet Shopping®. The most international guide to date, ambassadors starring in the campaign represent Brazil, Germany, USA, UK, China and Russia. Matthew Williamson (Vanity Fair UK, Condé Nast Traveller UK), Olivia Palermo (Vanity Fair USA), Karolína Kurková (Vogue Russia), Beatrix Ong (Vogue China), Helena Christensen (Vogue Germany) and Déborah Bloch and Júlia Bloch Anquier (Vogue Brazil).
To view Multimedia News Release, go to http://www.multivu.com/mnr/56545-valueretail-chic-outlet-shopping
It’s a natural partnership – celebrity chef, best-selling author and TV host Ellie Krieger, M.S., R.D., and the California Table Grape Commission have teamed up to talk about grapes from California as “The Original Super Snack.”
A decade’s worth of research suggests that grapes may offer numerous health benefits. Grapes of every color contain a variety of antioxidants and other polyphenols, natural components in grapes that may contribute to a healthy heart. The strong health story of grapes, combined with their portability and versatility, make grapes a smart choice for healthy snacking.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55038-ellie-krieger-california-table-grape-commission-the-original-super-snack
Melissa d’Arabian – celebrity chef, TV host and busy mother of four – and Dr. William Castelli – renowned cardiovascular specialist and former Director of the Framingham Heart study – announced today the launch of Get Real About Seafood, an educational campaign to raise awareness about the heart and brain health benefits of seafood and provide resources to help people eat a seafood-rich diet. On average, Americans eat about half the recommended 2 to 3 seafood servings each week due to a lack of understanding about health benefits and lack of confidence in selecting or preparing seafood.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55945-melissa-d-arabian-and-doctor-william-castelli-get-real-about-seafood
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Eighty-five percent of building owners and operators globally depend on energy management to drive operational efficiency, according to a survey released today by Johnson Controls, global leader in delivering solutions that increase energy efficiency in buildings. This represents a 34-point increase in the last two years. Energy cost savings and financial incentives are leading this shift, but more than half say they are also looking to improve their public image and increase the value of their buildings. The 2012 Johnson Controls Energy Efficiency Indicator, a global survey of 3,500 building owners and operators, was released at the 23rd Annual North American Energy Efficiency Forum in Washington D.C.
To view Multimedia News Release, go to http://www.multivu.com/players/English/55309-johnson-controls-2012-energy-efficiency-indicator-global-survey/
Attention Yo Gabba Gabba! fans! Weeks before the highly anticipated upcoming Yo Gabba Gabba! LIVE! tour dates are announced, W!LDBRAIN Entertainment, one of the world’s foremost producers of animation and family entertainment and producers of the hit series and live stage show Yo Gabba Gabba!, has teamed with Habitat for Humanity of Greater Los Angeles and D-I-Y designer Holly Westhoff in an unprecedented collaboration to create the ultimate dream-come-true Yo Gabba Gabba! Kid’s Bedroom Makeover that will razzle-dazzle preschoolers and parents alike. The Yo Gabba Gabba! Kid’s Bedroom Makeover is timed with Yo Gabba Gabba! toddler bedding hitting shelves nationwide at Walmart stores, and “The Great Yo Gabba Gabba! Goodnight” bedtime promotion and giveaway at Facebook.com/yogabbagabba.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56684-wildbrain-holly-westhoff-yo-gabba-gabba-kid-s-bedroom-makeover
A first for the hotel industry, boutique hotel company Affinia Hotels, with properties in NYC and Washington, D.C., has hired a bartender to train hotel staff on ‘The Spirit of Hospitality: The Art of Being Present.’ Dushan Zaric, widely known for his out-of-the-box mixology seminars for bartenders, is training the staff on how to be present and that how they feel when they are doing their jobs has a powerful effect on guests.
To view Multimedia News Release, go to https://www.multivu.com/mnr/57139-affinia-hotels-hires-mixologist-dushan-zaric-to-train-staff
Walmart today announced the results of the “Walmart Class of 2012 Back-to-School Survey,” which revealed that 76 percent of moms with children in kindergarten to 12th grade consider back-to-school a time for a fresh start over Jan. 1 – in fact, nine out of ten moms make back-to-school “resolutions” in preparation for the year ahead. With 78 percent of moms planning to get organized this new school year, Walmart today launched Classrooms by Walmart, an online compilation of thousands of classroom supply lists representing schools in all 50 states plus Washington, D.C., making it easier for moms to get their back-to-school supplies online and in Walmart stores.
To view Multimedia News Release, go to https://www.multivu.com/mnr/57202-walmart-back-to-school-survey-online-supply-list-classrooms-moms