This week Chobani, America’s #1 Greek yogurt brand, debuted their first national advertising push, “Real Love Stories.” The multi-faceted campaign, developed by Chobani and their advertising agency, Gotham, Inc., includes two national television commercials along with digital and out-of-home (OOH) ads.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/chobani/48717/
CARRERA, the international fashion eyewear brand, presents its new worldwide communication campaign with strong-impacting images to attract public attention the world over.
Conceived and promoted by the agency D’Adda, Lorenzini, Vigorelli, BBDO, the campaign focuses on the narrative aspect of new communication with a portrait of a generation engaged in living life to the full and enjoying every moment. The message is direct and immediate, due to the clear and absorbing headline, “AFTER ALL, NO REGRETS”. This is a prompt to live life intensely, with personality and without regrets, with CARRERA sunglasses and optical frames as inseparable companions at all times.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/carrera/47596/
It’s the arrival Las Vegas and fans worldwide have been waiting for - Celine Dion made her triumphant return to Caesars Palace to begin rehearsals for her brand new show at The Colosseum. The new show, which begins March 15 and kicks off Celine’s three-year engagement is directed by long-time Grammys director Ken Ehrlich and produced by AEG Live.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/celineinvegas/48708/
G-Star's Metropolitan Explorer inspired NY RAW Autumn/Winter 2011 collection was shown at New York Fashion Week this evening. The characteristic modern 3D denim approach and craftsmanship of the specialist denim brand were combined with elegant fabrics from1920's city life, fused with outdoor utilities in a dark color palette including raw indigo, hunting green and utility grey.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/gstar/48619/
Warner Bros. Consumer Products (WBCP) will showcase an engaging and innovative line-up of licensed toys and products in support of the highly anticipated animated television series, “ThunderCats,” at the 2011 American International Toy Fair. The all-new series from Warner Bros. Animation (WBA) marks a creative collaboration with Studio4°C — one of the most vibrant animation studios in Japan — and is a 21st century re-imagining of the iconic 1980s action classic. “ThunderCats” will air on Cartoon Network in 2011. Global master toy licensee Bandai America Incorporated, along with licensees worldwide, will reinvigorate the nostalgic brand with enthusiasts to introduce a whole new set of fans to the beloved pop culture staple.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/warnerbros/45307/
USING THE POWER OF TV TO DRIVE BUSINESS
We work with small and large companies to create branded entertainment that delivers. Our programming is as diverse as our clients but it\'s our objective that the programming we produce makes you feel good about your brand in the course of telling a compelling editorial story - and in a much more entertaining way than \
MultiVu, PR Newswire's multimedia and broadcast public relations company, rings in the New Year with its Multimedia Broadcast Co-op Tour calendar for Spring 2011.
Looking for a timely news hook to gain exposure for your product or brand? Searching for a credible spokesperson to tell your story? We have done the planning for you, from the International Home & Housewares Show through all major trade shows, holidays and lifestyle events, we have a tour to fit your needs. And, if you don't see what you're looking for, we can customize one for you. Our tours are open to 4 non-competing brands and will help you get exposure on TV, Online and radio, delivering the highest ROI in the business.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/multivu/48419/
PickAPowder.com, the friendly rivalry campaign between Trace Adkins and Richard Petty, is giving fans a chance to not only fight tough pain but also help children fighting for their lives and injured service members fighting for our country. Fans of BC and Goody\'s powders will notice new packages on the shelves branded with familiar faces and charity logos.The new packaging showcases the support of two charities personally selected by country music superstar Trace Adkins and racing legend and NASCAR Hall of Famer Richard Petty. With each purchase made between January 1 and March 31 of these specially marked boxes of BC or Goody\'s, fans of Richard Petty and Trace Adkins will be helping to give back to the organization affiliated with each man and each brand. To donate to these causes, visit www.victoryjunction.org or woundedwarriorproject.org.
Amway North America announced today that it will award one Grand Prize winner the opportunity to meet football legend Kurt Warner and participate in his “Ultimate Football Experience” weekend in Phoenix on March 11-12 as part of the NUTRILITE® Ultimate Football Experience Sweepstakes.
Last month Amway announced a multi-year agreement for Warner to endorse NUTRILITE, the world’s leading brand of vitamin, mineral and dietary supplements.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amway/47648/
Cars.com, a leading resource for buying and selling a car, kicks off its 2011 advertising campaign with two brand new commercials airing in Super Bowl XLV. This is the site’s fourth consecutive year advertising in the Big Game, delivering its message of “confidence” alongside some of the most recognizable brands in the country.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cars/48389/
Craftsman is known for innovation and in 2011 the brand will unveil breakthrough technologies to improve productivity and directly respond to customers’ needs and lifestyles. Therefore, it is only natural that Craftsman team with America’s DIY Designer Frank Fontana to further deliver creative solutions to help customers build and manage their space at home. The Craftsman World of DIY, the world’s first DIY Broadcasting Network, responds to the needs of an audience who seek a catalog of authentic content that is informative, entertaining and engaging.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/craftsman/48344/
Fashion Stylist Cher Coulter, recently named “Stylist of the Year” at the 2010 Hollywood Style Awards, is well known for creating innovative and head-turning looks for some of today’s hottest stars including Kate Bosworth, Sienna Miller, Orlando Bloom, and Teresa Palmer. Coulter is now stepping in front of the camera, hosting a video series called “Love Your Assets,” sharing tips that help women dress to accentuate the part of their body they love the most. The videos are presented by INVISTA, the manufacturer and marketer of LYCRA® fiber, and feature body shaping solutions from ASSETS by Sara Blakely, a shapewear brand from the founder of SPANX®.
To view Multimedia News release, go to http://multivu.prnewswire.com/mnr/spanx/48310/
