Following the launch of its new super-capacity French-door refrigerator, the largest capacity model in its class, LG Electronics USA today announced the “LG Ultimate Jelly Bean Count Contest,” an online competition that takes Main Street USA’s favorite unofficial unit of measurement to a whole new level. The contest challenges anyone and everyone to guess how many jelly beans can fit inside the spacious refrigerator. The winner will receive a complete kitchen makeover, built around LG’s premium kitchen suite valued at more than $6,500.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51458-lg-electronics-facebook-contest-french-door-refrigerator
Honda will launch the new Civic at the IAA Frankfurt Motor Show in September. In the build-up to the reveal of the new Civic, Honda is releasing a series of short form films detailing its development. Developed specifically for the European market, the new Civic will be offered exclusively as a five-door hatchback and will compete in the C-segment. It will reach European showrooms in early 2012.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51356-honda-motor-europe/
As part of its focus on delivering solutions that serve the emerging areas of opportunity for GroupM clients and beyond, GroupM Search announced today the launch of GMS Local. GMS Local is a holistic digital solution that allows national brands to connect with consumers in the neighborhoods where they live, work and play.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51294-groupm-search-launches-gms-local
Red Lobster announced today the launch of a new national advertising campaign featuring the real people of Red Lobster – a first for the brand and the latest step in a multi-year brand refresh designed to broaden its appeal.
Developed by Grey New York, the new ads feature actual Red Lobster employees and others associated with the brand sharing real, genuine and unscripted stories that bring to life all that’s different about Red Lobster. These stories authentically articulate how the restaurant goes the extra mile to provide every guest with top-quality seafood and an experience reminiscent of dining at the seaside.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51047-red-lobster-ad-campaign-grey-new-york-sea-food-differently
Klicrainbow comes out into the market with "SuperGay & the Attack of his ExGirlfriends", the first videogame about a gay superhero, available for Apple platforms: iPhone, iPad and iPod Touch.
Inspired by the comic books, SuperGay has an original script that runs a unique adventure through a motion comic narrative. The game follows the rhythm of an original soundtrack with a blockbuster style. The added value for SuperGay consumers is that it provides great entertainment and funny gameplay.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/supergaygames/50518/
SPANX®, the brand known for making women’s butts look better on red carpets and in offices around the world, leveled the playing field with the launch of SPANX for Men. The perfect gift for the dad who has everything - except maybe a flat stomach - the Cotton Compression Undershirt eliminates beer bellies and love handles while offering lumbar support. Due to the sellout success of the cotton shaping tees, Spanx launched Zoned Performance Undershirts that target the abs and torso with compression zones and Cotton Comfort Underwear featuring the perfect pouch with a horizontal fly for easy access and added support.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/spanx/49826/
Up to 40% of businesses affected by a natural or man-made disaster never reopen, according to the Insurance Information Institute. In a nationwide effort to raise the business community’s awareness about how to prepare their businesses and employees in the event of an emergency, the Advertising Council, in partnership with the Federal Emergency Management Agency (FEMA) and the American Red Cross, announced today the launch of new public service advertisements (PSAs) on behalf of Ready Business.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/50292/
Made for baby. Designed for you.
Built for long-lasting back and shoulder comfort.
New BRITAX BABY CARRIER Available Early Summer, 2011.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49866-britax-baby-carrier-product-launch/
Sydney has been transformed tonight into a colourful canvas of light with the launch of the third annual Vivid Sydney festival – the largest celebration of light, music and ideas in the Southern Hemisphere, from the 27 May – 13 June 2011.
Over 40 light installations were illuminated to mark the start of the festival including the amazing lighting of the iconic Sydney Opera House sails created by French design team SUPERBIEN.
To view Multimedia News Release, go to http://www.multivu.com/players/English/50345-Vivid-Sydney-2011/
Belfast is set to mark the 100th anniversary of the launch of one of the city’s most famous creations – RMS Titanic. On May 31st 1911, Titanic was launched into Belfast Lough by Harland & Wolff – then the largest shipyard in the world. It took three years to build and just 62 seconds to complete the launch.
To mark the occasion, there will be a special slipway event attended by the Lord Mayor of Belfast, dignitaries of Cherbourg and Titanic societies to reflect Belfast’s maritime heritage. There will also be a flare set-off to mark the moment exactly 100 years ago when the Titanic was launched.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/tourismireland/48926/
Six Flags Over Georgia’s 11th roller coaster, the highly anticipated DARE DEVIL DIVE, is now open for thrills! The innovative new coaster sends riders over a 10-story vertical lift at a spine-tingling 95 degrees: beyond vertical!
Media, roller coaster enthusiasts and professional test pilots from Lockheed Martin Aeronautics were on hand for the launch of the park’s latest thrill offering. DARE DEVIL DIVE boasts three inversions, zero-gravity hills and high-speed turns. Riders travel in the world’s first “v-shape” trains fitted with lap bar restraints and stadium seating, paying homage to World War II-era stunt planes and the daring pilots that thrilled onlookers with their incredible aerial acrobatics. The ride soars at a blistering 52 miles per hour as it makes its way through 2,090 feet of twisted steel track.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/48781/
The toy mice and yarn markets were down sharply overnight on news that Friskies� is releasing a new series of web-based games designed for cats to play on iPad� and Android� tablet devices.
The Friskies brand is proud to be the first cat brand to launch iPad and Android games specifically made with cats and their sensory needs in mind.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/friskies/50376/
