Purina ONE today opened the first ever Cat Café in America, bringing the feline phenomenon already popular in Europe and Asia to the states. At the Cat Café by Purina ONE, visitors can enjoy a “cat’achino” while spending time with and learning about cats and the Purina ONE 28 Day Challenge.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7156351-purina-one-cat-cafe-carrie-ann-inaba
Ushering in a new era in home entertainment, the first “Ultra High Definition” flat-panel TV – with four times the resolution of today’s HDTVs – went on sale today to consumers in the United States.
LG Electronics USA chose Southern California, the epicenter of entertainment and innovation, as the consumer launchpad for this groundbreaking technology. Teaming up with high-end retailer Video & Audio Center, LG hosted hundreds of consumers eager to be among the first in the United States to have an opportunity to see and purchase LG’s new Ultra HD TV.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58805-lg-4k-ultra-high-definition-flat-panel-tv
SEPHORA BEAUTY INSIDER, the best and most expansive beauty loyalty rewards program, is now better than ever with more of everything you love: more beauty rewards, more first pass access and more exclusive experiences. Now is the time to join, check in or upgrade your BEAUTY INSIDER status with the program relaunch on August 12th.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62682-sephora-beauty-insider-loyalty-rewards-program-relaunch
More than 20 million Americans are currently affected by cataracts, and a new survey from AARP Media Sales and Alcon, the global leader in eye care, found that there are many questions and misperceptions among baby boomers about the condition, their options and how to treat it.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63529-alcon-and-a-a-r-p-mark-world-sight-day-first-live-cataract-education-event
Six Flags New England today launched the first hybrid coaster to hit the East Coast – the Wicked Cyclone. The Coaster Capital of New England is proud to bring the latest in ride technology and innovation to Massachusetts. The Wicked Cyclone offers the ultimate in thrills and adrenaline by combining the extreme characteristics of both steel and wood. Meteorology students from Western Connecticut State University and celebrity storm chaser Reed Timmer from Discovery Channel’s “Storm Chasers” are among the inaugural riders.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7524651-six-flags-new-england-wicked-cyclone/
LifeProof, the award-winning maker of all-protective, everyday cases for smartphones and tablets, today announced the availability of the LifeProof nüüd and frē cases for the Samsung Galaxy S III. The latest member of the LifeProof family, and the first case offered for Android smartphones, provides users the same waterproof, drop proof, dirt proof and snow proof protection as every LifeProof case and features a clear back that allows users to show off the phone’s color and design.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58924-lifeproof-samsung-galaxy-s-iii-has-arrived-all-protective-case
LifeProof, the award-winning maker of all-protective, everyday cases for smartphones and tablets, today announced LifeProof nüüd for Apple iPhone 5 and Samsung Galaxy SIII, the first waterproof, all-protective smartphone cases without a screen cover. The LifeProof nüüd lets users touch the actual screen while their smartphones stay totally protected from water, drops, sweat, dirt and other hazards of daily living. By providing a completely uncovered screen, the LifeProof nüüd design gives users the ultimate touch-screen experience.
To view Multimdia News Release, go to http://www.multivu.com/mnr/58923-lifeproof-nuud-first-waterproof-smartphone-case-without-a-screen-cover
Calling all makeup mavens, fragrance fanatics, skincare enthusiasts and beauty addicts! SEPHORA is opening its first store in Brooklyn on November 1st. And what’s even more beautiful? The first 100 clients to show up at the grand opening on Friday, November 1st at 8 AM and Saturday, November 2nd at 9 AM, will receive a SEPHORA gift card with mystery values worth up to $1000!
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64209-discover-sephora-brooklyn-opening-november-1
How do you develop a great press release? Throughout the first quarter of 2013, the PR Newswire team identified a variety of noteworthy news releases which are highlighted in this week’s edition of Content We Love. Within this collection of content you’ll see strong headlines, compelling multimedia, catchy infographics, interesting news angles and smart storytelling – traits that are the cornerstones of effective press releases.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61570-pr-newswire-content-we-love-feature-q1-2013
Twin Reticulated Giraffes, the only living set of twins in the United States, celebrated their 1-year milestone birthday on May 10. The first-born female calf, Wasswa, has grown 4.5 feet and has gained 465 pounds. The second-born male calf, Nakato, has grown 4 feet and has gained 400 pounds.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7204851-natural-bridge-wildlife-ranch-twin-giraffes-first-birthday
To celebrate the one-year anniversary of the debut of Atsby Vermouth, Rhys & Rylee, a New York City-based producer of artisanal New American Vermouths, today announces the launch of the first-ever American Vermouth commercial. Spotlighting the company’s Atsby “Armadillo Cake” and “Amberthorn” vermouths, the video encourages consumers to go beyond their expectations and their comfort zones in all aspects of their lives. The commercial will air beginning on September 9, 2013.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62463-rhys-rylee-atsby-vermouth-find-your-people-video-spots