Decorated U.S. war veteran Romulo (Romy) Camargo starts his day like most of us. He wakes up, gets a drink of water, has some breakfast, brushes his teeth, and gets dressed. But for Camargo, whose injuries in Afghanistan left him paralyzed from the neck down, these morning routines require some assistance. And Toyota is learning how to help.
Thanks to Camargo, Toyota recently completed the first North American in-home trial of the Human Support Robot (HSR). The HSR is one of the “partner robots” Toyota is developing to assist people with everyday activities. Toyota is actively researching ways to apply advanced technologies to help people with limited mobility, including seniors or those who are disabled.
To view the multimedia release go to:
https://www.multivu.com/players/English/8053352-toyota-human-support-robot-mobility-disability/
In celebration of General Mills’ commitment to removing artificial flavors and colors from artificial sources from all of its cereals, the company is rolling out a three-week open casting call to find one real rabbit to be featured as the honorary face of Trix. Pet bunnies from across the country could be the #RealTrixRabbit and appear on limited run boxes in the winner’s hometown.
From real rabbits to pets in bunny costumes, kids, parents and family members are invited to snap pictures or take videos of their furry friends– and upload them to the www.RealTrixRabbit.com. Applicants can also scope out the competition and follow the journey to find the Real Trix Rabbit by following #RealTrixRabbit on social media from October 19, 2015 to November 8, 2015.
While the iconic Trix Rabbit isn’t going anywhere, Trix is removing artificial flavors and colors from artificial sources. This means using ingredients like fruit and vegetable juices and spice extracts such as turmeric and annatto to achieve the fun red, yellow, orange and purple colors while delivering the same great taste that adults and children have always enjoyed.
“The search for the honorary Real Trix Rabbit is a family-friendly opportunity to share our excitement with cereal fans as we introduce the new Trix recipe this January,” said Lauren Pradhan, senior marketing manager for General Mills’ Cereal division. “We are excited for families to experience the new Trix recipe as well as the recipes for other cereals and see for themselves that every spoonful will still deliver the great taste, quality and fun that General Mills cereals have always brought to their cereal bowl.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7664051-real-trix-rabbit/
If there’s one thing that socially responsible businesses have learned, it’s that they can’t go at it alone. Whether it’s implementing responsible sourcing initiatives or creating a positive corporate model to make an impact on sustainability, there is strength in numbers. So where did Ben & Jerry’s turn for help and inspiration for its latest ice cream flavor? Colorado-based New Belgium Brewing. Never has the phrase “polishing off a pint” been so perfectly poised in any partnership for a delicious double-entendre.
Collectively committed to making a better impact in their global communities, the two B Corp companies proudly introduced Salted Caramel Brown-ie Ale ice cream, which will be featured in Ben & Jerry’s Scoop Shops as well as in pints across the country as a Limited Batch flavor this fall (MSRP $4.89). The concoction consists of New Belgium Brown Ale Ice Cream with Salted Caramel Swirls and Fudge Brownies. The ice cream, arriving on shelves this month, was unveiled Wednesday evening at a Washington D.C. launch “Brew-Ha-Ha” in the confines of the historic Howard Theatre. The launch event was heralded as “a night of music, climate activism, beer, and ice cream.” Musicians Galactic and Dr. Dog performed at the unveiling of Ben & Jerry’s newest ice cream flavor to highlight climate activism.
To view the multimedia release go to:
http://www.multivu.com/players/English/7648451-ben-and-jerry-s-new-belgium-brewery/
Yesterday, Guinness World Records announced that the bottle of Gautier 1762 was the oldest cognac sold at a public auction. This 250-year-old drink was purchased in 2014 by Wealth Solutions, a Polish company specialized in rare spirits and collectibles, at an auction of old and rare beverages organized by Bonhams Fine Art Auctioneers & Valuers in NYC. It remained part of the company’s collection of old liquors until October 2015, when the management board made the decision to create a watch with a drop of this antique spirit, and opened the bottle. The uncorking ceremony was organized in Bristol Hotel in Warsaw and formed part of an event to mark the start of cooperation between Wealth Solutions and Armin Strom, a Swiss Watch Manufacturer.
Thanks to this cooperation, the Cognac Watch was made – the first Swiss mechanical watch with a drop of alcohol. The timepiece and the capsule for this unique beverage were designed by Claude Greisler, Armin Strom’s chief horologist. This independent Swiss manufacturer also accepted the mission to produce this unusual watch. The exclusive limited edition for Wealth Solutions consisted of just 40 timepieces produced in stainless steel, 18k rose gold and titanium cases. All of them were sold by Wealth Solutions in an exclusive presale before the official launch of the product. The international premiere of the Cognac Watch took place on 20th March 2016, during the Baselworld show. Yesterday, at the Polish premiere in Warsaw, Wealth Solutions announced the decision of Guinness World Records.
Having met with huge success, Wealth Solutions has decided to continue production of the Spirit Watches line. The next limited edition will be the Rum Watch – a Swiss timepiece with a drop of Harewood rum from 1780. International subscription for this unique watch opened on 26th April on the website: http://en.wealth.pl/promotion/spirit-watches
To view the multimedia release go to:
http://www.multivu.com/players/uk/7817651-cognac-gautier-1762-guinness-world-records/
Fancy hats, mint juleps and thoroughbred horses – the three main ingredients to one of the premier sporting events and celebrations in the country. As someone who always brings the fun wherever he goes, Captain Morgan is looking to shake up the festivities by making an unprecedented offer to enter a mule – yes, you read that right – in the elite horse race of the season.
Captain Morgan’s newest friend, the Morgan Mule – who is 1 part horse, 1 part donkey and 2 parts Captain – has always wanted to prove his racing chops. The exclusive competition is typically limited to 20, three-year-old thoroughbred horses who qualify based on a tiered point system from a series of races. But as an advocate of fun for all, Captain Morgan is promising that if the Morgan Mule is allowed to compete, he will donate $1 million to charity.
To view the multimedia release go to:
https://www.multivu.com/players/English/8093551-captain-morgan-mule/
Clayton, one of America’s largest home builders, is creating opportunities for homebuyers of the Baby Boomer generation seeking modern, energy efficient housing without sacrificing affordability.
In January 2018, according to the U.S. Census Bureau, the average price of a new single-family, site-built home with land in America was $382,700 – up 6.5 percent from January 2017. As the cost of housing rises year over year, families all over the country face a limited supply of affordable options.
To view the multimedia release go to:
https://www.multivu.com/players/English/8246151-clayton-homes-boomers-affordable-manufactured-solutions/
Christian Louboutin is pleased to announce an exclusive capsule collection, a first-of-its-kind collaboration, with SportyHenri.com, the newly launched e-concept store for men devoted to sport and style.
Taking inspiration from the Sporty Henri motto, “Mettre Le Sport En Valeur,” Christian Louboutin created four limited edition styles, each based on beloved and highly collectible sneaker silhouettes in his men’s collection including a classic high top in the SH Bip Bip Flat and low rise SH Louis Junior. The trainers leverage the Sporty Henri brand’s clean colour palette of white, cobalt blue and black, as well as the distinctive logo – a playful and elegant profile inspired by founder and former French professional handball player Henri Tai. SH One Flat and SH Blue Flat feature Maison regular spike detailing whilst all the designs are finished with the signature Christian Louboutin red sole, here in relaxed rubber.
Of the limited edition collection, Christian Louboutin says, “It’s a real pleasure for me to touch and create some exclusive designs which, I think, represent the values that are dear to Henri: sport mixed with style in a fun and colourful way. I am thrilled to be part of the new adventure of SportyHenri.com, and I wish their team and their clients all the best in a sporty and stylish world.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7922051-christian-louboutin-collection-sportyhenri/
The XVIII Habanos Festival is opening its doors today to host the largest international event for lovers of the world’s finest tobacco: the Habano. In this edition, the festival will pay tribute to Cohiba, the most distinguished and exclusive brand of Habanos that is celebrating its 50th anniversary this year.
At the press conference presided by Leopoldo Cintra González, Commercial Vice-President of Habanos, S.A. and Javier Terrés Ercilla, Vice-President of Development of Habanos, S.A., the year’s major launches were presented, such as the Cosecha Reserva 2012 from the Hoyo de Monterrey brand, in its famous Epicure No 2 vitola; the new Magnum 54 from the H. Upmann brand, that will become part of the regular product portfolio within the successful Magnum Range, and the special edition commemorative Cuaba 20 Aniversario and the Cohiba Medio Siglo.
Further to the launch in the regular portfolio, Cohiba has also released two important special editions. The first consists of a special edition of vintage-style humidors limited to 1966 numbered drawers, with the exclusive Cohiba Majestuosos 1966 vitola and in a unique format (58 mm ring gauge x 150 mm length).
To view the multimedia release go to:
http://www.multivu.com/players/uk/7774751-XVIII-habanos-festival-cohiba/
For countless fans, Cholula®, the hot sauce with the iconic wooden cap, is far more than “just another hot sauce.” It’s an ongoing inspiration and constant companion to their personal passions. This cult-like devotion has been integral to Cholula’s rapid growth and with the help of All-Star pitcher Noah Syndergaard, the brand is thanking fans for their support by launching the “Order of Cholula,” a digital homage to its most loyal supporters and releasing a new Limited Edition flavor, Sweet Habanero.
The first person to join the Order of Cholula is Noah Syndergaard. Known for his on-field prowess and flavorful character, Noah shares his love for Cholula by headlining a recruitment-style video debuting today at www.OrderofCholula.com. The captivating short film features inspiring stories of real Cholula fans who credit the role the flavorful hot sauce plays in their lives – including Syndergaard himself. The video encourages viewers to join Noah and other flavor-seeking zealots by applying for admittance into this members-only club by sharing their Order-worthy stories of Cholula devotion.
To view the multimedia release go to:
https://www.multivu.com/players/English/8118351-order-of-cholula-noah-syndergaard-sweet-habanero/
Piano legend Byron Janis releases Byron Janis Live on Tour, an album of never before released live recordings of performances by the internationally celebrated pianist. It is Maestro Janis’ first release of new material in twenty years and celebrates the 70th anniversary of his very first RCA LP recording in 1947 at the age of 19 titled Bach/Liszt, Chopin. Byron Janis Live on Tour is an exclusive compilation of twelve works composed by Haydn, Chopin & Liszt. Also featured are two pieces composed for stage and screen by Janis himself, a “hot” collaboration on two pianos with Cy Coleman and, finally, a song he composed, “David’s Star,” for which his son Stefan wrote the lyrics. This album is dedicated to him, who died tragically of a heart attack in February of this year. The album is due to be released by Janis Eleven Enterprises, LTD on May 23 in honor of his 89th birthday which was celebrated on March 24, 2017. Each Volume will have a limited edition pressed vinyl release.
This release is the first of a three CD release musical journey. In the fall, Maestro Janis will release “Live from Leningrad,” a recording made in the early sixties in Russia. This was recorded unbeknownst to him while he was serving as a US Cultural Ambassador to the Soviet Union and surreptitiously presented to him nearly sixty years later. Then, just in time for the holidays, Byron Janis Live on Tour, Volume II will be available. Similar in format to Volume I, it will include a compilation of live recordings of performances of Mr. Janis from all over the world.
To view the multimedia release go to:
https://www.multivu.com/players/English/8108051-byron-janis-live-on-tour-volume-one/
Cochlear Limited (ASX: COH), the global leader in implantable hearing solutions, announces today it has received U.S. Food and Drug Administration (FDA) approval for its newest innovative hearing loss solution, Kanso.
The Kanso Sound Processor provides a distinct new way for cochlear implant users to hear. Unlike most hearing aids and current cochlear implant sound processors that are worn on the ear, Kanso is a small, off-the-ear hearing device that provides a more discreet hearing solution and delivers the same hearing experience as a behind-the-ear sound processor.
The name Kanso is a Japanese word for ‘simplicity,’ and it was selected in recognition of Kanso’s all-in-one design. The Kanso Sound Processor features a single on/off button with no cables so it is easy to use. It is worn on the user’s head with nothing behind the ear, adding greater comfort for those with glasses, and it can be easily hidden under or blended within a user’s hair.
To view the multimedia release go to:
http://www.multivu.com/players/English/7658352-cochlear-kanso-fda-approval/
