UBS launched its first global brand campaign since 2009 today, reflecting the firm’s strategic transformation and future direction. Featuring a distinctive brand film as well as advertising with images by Annie Leibovitz, the campaign also refreshes the strong UBS brand with a contemporary look and feel. The external launch follows a three-month internal campaign that inspired unprecedented rates of employee engagement.
“The brand campaign is an expression of the successful strategic transformation UBS has undergone over the past four years,” said Sergio P. Ermotti, Group Chief Executive Officer. “Reflecting the strategic transformation through our branding gives us additional momentum.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7612551-ubs-launches-global-brand-campaign/
UBMStudios, the world leader in digital events, environments and communities, is capitalizing on the rapid growth in Marketing-as-a-Service (MaaS). According to the BtoB “Marketing Services: What Marketers Want From Their Media Partners” research report, 55 percent of marketers have used b2b media companies for marketing services in the past 12 months. Additionally, CMO Survey’s August 2011 research shows that nearly 75 percent of respondents currently outsource marketing activities. These studies highlight that companies are making investments in outsourced marketing due to bandwidth and increased areas of marketing specialization.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49987-ubm-studios-capitalizing-on-the-growth-of-marketing-as-a-service
UBM Studios, the world’s global leader in digital events, environments and communities, today announced the winners of the UBM Studios Digital Event & Environment Awards. These online environments allow companies to connect with customers, prospects and employees from around the world in an interactive setting. With over 250 UBM environments to judge from, the in-house awards program showcases the most innovative and successful digital events and environments produced in 2011.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49986-ubm-studios-digital-event-environment-award-winners
UBM Electronics, a UBM company and the daily source of essential business and technical information for the electronics industry's decision makers, today announced Datasheets.com, a new website created for design engineers and electronics purchasing professionals to quickly and easily find electronics parts and inventory. UBM Electronics created Datasheets.com in conjunction with SiliconExpert Technologies, a leading provider of electronic component management tools.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ubm-electronics-datasheets/50950/
The MedTech Industry’s Premier Design Competition is now accepting entries. Proudly presented by UBM Canon and MD+DI, the Medical Design Excellence Awards program has provided market visibility to over 500 innovative MedTech products that are changing the face of healthcare today. The MDEA also celebrates the achievements of medical product manufacturers, their suppliers, and the many people behind the scenes—engineers, scientists, designers, and clinicians—who are responsible for these groundbreaking innovations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58607-2013-medical-design-excellence-awards-call-for-entries-medtech-mdea13
U.S. Xpress Enterprises, Inc. (NYSE: USX) ("U.S. Xpress" or the "Company"), a leading, national trucking company, today announced the launch of “Full Ride,” a college scholarship program for drivers and their families that is the first of its kind in the trucking industry.
The U.S. Xpress Full Ride scholarship program provides U.S. Xpress drivers the opportunity to earn a bachelor’s or master’s degree from an accredited school, Ashford University, at no cost in one of dozens of disciplines ranging from business and logistics to accounting or behavioral science. And, in a first for the trucking industry, children of U.S. Xpress truck drivers may earn their bachelor’s or master’s degrees from Ashford University as well, at no cost and courtesy of the company. Each driver may have a total of two family members enrolled in school at one time (either two dependents or the driver and one dependent). Dependents must be aged 17 to 26. The benefit will also be available to drivers working for Total Transportation of Mississippi, LLC, a subsidiary of U.S. Xpress Enterprises, Inc.
To view the multimedia release go to:
https://www.multivu.com/players/English/8386851-us-xpress-full-ride-scholarship-truck-drivers-dependents/
Matt Cogar furthered his legacy at the STIHL TIMBERSPORTS® U.S. Championship, presented by RAM, besting seven of the top lumberjack athletes in the country to win his fifth straight title. The Championship took place at BMO Harris Pavilion at German Fest Milwaukee in front of a crowd of over 10,000, in a three-day Championship weekend that attracted more than 17,000 fans.
“It was so amazing. It was such a wonderful event with some tough competition,” said Cogar. “I’m thankful for my family, who mean everything to me, and who supported me in all that I do.” In addition to the glory of being named U.S. Champion, Cogar was awarded a brand new Ram 1500 for his victory.
To view the multimedia release go to:
https://www.multivu.com/players/English/8130351-stihl-timbersports-us-championship/
Tomorrow, the U.S. Postal Service will commemorate the Girl Scouts’ 100th anniversary during the world’s largest sing-along to issue the Celebrate Scouting First-Class Mail Forever stamp.
Available nationwide tomorrow, the stamp will be dedicated at the Washington Monument grounds on the National Mall at the Girl Scouts Rock the Mall: 100th Anniversary Sing-Along, where nearly a quarter-million girls will converge during the organization’s centennial anniversary.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55501-u-s-postal-service-girl-scouts-100th-anniversary-scouting-stamp
Today, Hotels.com®, the largest provider of lodging worldwide, released their biannual Hotel Price Index (HPITM ) illustrating an increase in average hotel room rates for the first time since the end of 2007. Despite the 2% increase, hotel room rates are still markedly lower than rates at the peak of the market. As the Hotels.com 2009 HPI predicted, 2010 continues to be another great year for great travel values.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/hotels/46039/
On Saturday, May 30, 2015, four space shuttle astronauts will be inducted into the United States Astronaut Hall of Fame® during a public ceremony held at Kennedy Space Center Visitor Complex’s Space Shuttle AtlantisSM attraction: John Grunsfeld, Ph. D., Steven Lindsey, Kent Rominger, and M. Rhea Seddon, M.D.
These astronaut heroes will join the ranks of well-known space explorers including Alan Shepard, Neil Armstrong and Buzz Aldrin. This year marks the historic 25th anniversary of the Hall of Fame, which was conceived in the 1980s by the six remaining Mercury astronauts as a place where space explorers could be remembered. Past Hall of Fame inductees include Mercury, Gemini, Apollo, Skylab and Space Shuttle astronauts.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7444151-us-astronaut-hall-of-fame/
Fans of The CW Network’s hit series “America’s Next Top Model” can have their own model experience in New Zealand, following the show’s trip to the breathtaking island nation in last night’s episode. Tourism New Zealand and Air New Zealand have announced a special offer for fans who find the backdrop just as stunning as the models featured in three episodes, the first of which screened last night with two more airing May 5 and May 12 at 8 p.m./7 p.m. Central on The CW.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/tourismnewzealand/43584/
Six Flags White Water announces the introduction of the all-new Typhoon Twister, the first water ride of its kind in the state. This unique ride sends riders barreling down an enclosed five-story drop before shooting out into a 67-foot bowl, then spins them down into a corkscrew drop chute before splashing into the pool below!
To view Multimedia News Release, go to http://www.multivu.com/mnr/60269-six-flags-white-water-new-attraction-typhoon-twister-thrill-slide
