Philips, the makers of Sonicare power toothbrushes and Zoom whitening, announced today the launch of a new educational campaign called Get It Right!, which encourages people to engage a dental professional in the teeth whitening process to ensure a healthy smile worthy of a great first impression. Smiling is an instinct that starts as early as one month of age and as we grow it becomes one of our most important social assets. “Smiling affects not only how someone feels, but also how others perceive that person,” said psychologist, executive coach and author Ann Demarais, Ph.D. “In fact, research suggests there are a number of benefits to smiling – from a mood enhancer to being more socially appealing.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52322-philips-get-it-right-educational-campaign-teeth-whitening
Blu Homes (www.bluhomes.com), a leading designer and manufacturer of beautiful, green, precision-built homes, based in Boston and San Francisco, announced today the unfolding of two eco-friendly faculty homes at Portsmouth Abbey School, one of the nation’s leading Catholic boarding schools. The two-story Blu “Evolution” homes are Energy Star-rated and LEED certifiable, and will be located on the School’s 500-acre campus on the picturesque shores of Narragansett Bay in Portsmouth, Rhode Island. The spacious and highly energy-efficient Blu Evolutions are two of a growing number of Blu homes embraced by Rhode Islanders. A Blu Element was erected in Charlestown last year while a Blu Breezehouse and another Element are currently being prepared for homeowners in Little Compton.
To view Multimedia News Release, go to http://www.multivu.com/mnr/40401-blu-homes-unfolds-green-faculty-homes-rhode-island-portsmouth-abbey-school
Do journalists use Twitter to find their stories? That was the question put before the panel at the inaugural Meet the Media breakfast event. A distinguished selection of leading journalists and media professionals assembled at the Adam Street members' club (home of the London Press Club) to discuss how journalists have incorporated social media into their working lives.
A lively debate ensued on the role of social media in journalists' working lives with some strong opinions being aired.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/50536/
Pet owner Judy Bernath loves her 11-year-old cat Billy, so when she noticed he had become lethargic, started losing weight and drastically changed from the happy cat he had once been, she made a visit to see her veterinarian Dr. David Bruyette, medical director at VCA West Los Angeles Animal Hospital. The VCA team diagnosed Billy as being hyperthyroid within a few days, and Dr. Bruyette shared conventional therapy options with Judy, like radiation therapy, daily pharmaceuticals and surgery. In addition, he discussed and ultimately recommended a new and different approach for Billy’s case – nutritional management.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51765-hills-pet-nutrition-launches-new-pet-food-for-hyperthyroid-cats
Emmy® and Tony® award-winning actress Blythe Danner and Amgen (NASDAQ:AMGN) today launch Act 2 Reduce Fractures™, an educational campaign for women with postmenopausal osteoporosis at increased risk for fractures. Earlier this year, Danner was diagnosed with postmenopausal osteoporosis at increased risk for fractures and wants to encourage women like her to educate themselves, take action and speak to their doctors to learn all they can about helping to strengthen their bones. The campaign is being supported by American Bone Health, the Global Healthy Living Foundation and the Older Women’s League.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amgen/48052/
CVS/pharmacy and MinuteClinic announced their “You vs. Flu” campaign today. Flu vaccinations are now available at all CVS/pharmacy and MinuteClinic locations nationwide to help consumers win against the flu. CVS/pharmacy has more than 7,200 locations and MinuteClinic has nearly 600 locations inside select CVS/pharmacy stores.
Flu shots are being provided by CVS pharmacists and MinuteClinic nurse practitioners and physician assistants every day, including evenings and weekends, with no appointment necessary. The Centers for Disease Control and Prevention (CDC) recommends that everyone ages six months and older get a flu shot as soon as vaccine is available, including those who were vaccinated last flu season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51328-cvs-minuteclinic-flu-shot
Nearly 10 percent of U.S. high schoolers report being hit, slapped or physically hurt by their boyfriend or girlfriend in the past year, according to the latest data from the Centers for Disease Control. And nearly one in four have been victimized through technology, according to a nationwide survey by Liz Claiborne Inc. and the Family Prevention Fund.
To help raise awareness of teen dating violence and the dangers of digital abuse, BeSmartBeWell.com shares the story of Kari, a high school girl who went from an ambitious achiever to a tragic victim of teen dating violence.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/besmartbewell/50820/
A host of public relations and communications professionals flocked to the London Film Museum on the 29th June to hear Robin Elias, Managing Editor of ITV news, give an interactive presentation on the challenges of being an editor as well as dispense some invaluable tips on getting your story into the news.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/50530/
Sixty years after his grandfather disappeared in Korea, a young naval intelligence officer seeks the truth behind rumors that American POWs are still being held there. Risking his life, fortune, and freedom, he leads a daring mission into the dangerous dictatorship of North Korea, all for the love of his country and a grandfather he never knew. Learn about the book here, http://bit.ly/jj3goM Learn about this author here, http://donbrownbooks.com/: Military Suspense
It’s no surprise that moms are some of the busiest people around with so much to do and never enough time to do it. From working a full time job to getting the kids off to daycare to attending soccer games to chaperoning a slumber party, a mom's feet never seem to stay still.
What’s a busy mom to do? National Lifestyle Expert and Mom Tara Aronson will provide helpful tips to help moms stay organized and on top of their hectic schedules. Tara will discuss everything from time management and handling stress to tips on being efficient during meal and bath times.
CASIO launched an “extreme” campaign today to demonstrate the ultimate toughness of its newest G’zOne wireless phone, the CASIO G’zOne Commando™ (http://www.casiogzone.com/). Launched in April and available exclusively at Verizon Wireless (http://verizonwireless.com), the military spec Android-powered smartphone can withstand severe conditions and is being put to the test in six extreme scenarios. The campaign was developed by CASIO to show the world the impressive durability of the G’zOne line of devices and the Commando in particular.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51201-casio-launches-tougher-is-smarter-campaign
Heartbreak, what the boss likes in her coffee and the “sweetness to tea ratio” are just a few of the scenarios featured in a humorous yet smart multi-million dollar TV ad campaign being unveiled today by the In The Raw family of all-natural sweeteners, Sugar In The Raw and Stevia In The Raw. The “It’s Only Natural” spots, created by Mother New York, featuring the voice of Academy Award Winner Frances McDormand, were produced and directed by Academy Award Nominee Brett Morgen, who is best known for his documentary film making. Morgen was chosen for his ability to capture real moments in interesting and visually captivating ways.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cpack/50671/
