If everything Goodyear learns making tires for NASCAR inspires what it rolls into tires for everyday drivers, Daytona International Speedway may have been its biggest classroom.
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The Asian Awards 2011, in partnership with Lebara, has launched into its second year of celebrating the best in South Asian achievement. The House of Lords recently played host to 20 world-class leaders from the worlds of politics, business, sport, media, arts and technology - who gathered to choose winners from a short-list of inspirational luminaries and pioneers who have carved out their own places in history.
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The BBVA Group (NYSE: BBVA), the Official Bank of the NBA, will officially tip off its marketing partnership with the league in the U.S. with the launch of its first NBA-themed advertising campaign TEAM. WORKS. on Christmas Day. The new commercial will air during the telecasts of the NBA’s five nationally televised games scheduled on Dec. 25, one of the most-viewed day of games during the season on ABC and ESPN.
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AXE Shower and COMEDY CENTRAL Digital have teamed up to develop the AXE Dirtcathlon – a four-part Web series pitting coed teams against one another other in crazy challenges designed to get them as messy as possible within 90 seconds. The series, hosted by actor/comedian Rob Riggle, will launch today on www.axedirtcathlon.com. The AXE Dirtcathlon will be showcased on COMEDY CENTRAL’s Atom.com website and will also be featured on ComedyCentral.com, Spike.com, Jokes.com, and other Viacom-owned properties.
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View how market and thought leaders are leveraging multimedia content to engage customers in today’s digital, social and multi-channel, world.
Explore videos, white papers and other essential resources for marketing, PR and IR professionals seeking to engage audiences and opportunity everywhere.
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March 24th is National Chocolate Covered Raisin Day and in celebration NESTLÉ® RAISINETS® took over the small town of Raisin City, California renaming it: “RAISINETS City” for the day! Costumed RAISINETS characters rolled into town and word quickly spread. Raisin City’s 167 residents poured into the town square where they were treated to delicious RAISINETS, as well as a fun-filled day of RAISINETS-themed activities including a parade, relay race, and more.
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Kelley Blue Book today announces a redesign of its top-rated website www.kbb.com, revolutionizing the way consumers research new car and used car information. The site’s new task-based navigation shifts the standard online car-research paradigm, delivering the information visitors need in a faster, more engaging manner.
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Eagle Brand®, uno de los productores estadounidenses líderes en leche condensada azucarada, ha unido fuerzas con Ingrid Hoffmann, conductora de Simply Delicioso y Delicioso del Cooking Channel en Telefutura/Univision, para iniciar una búsqueda con alcance nacional a fin de encontrar recetas de autor en los Estados Unidos. Estas pueden consistir en preferencias modernas o recetas pasadas de una generación a otra, pero que siempre complacen a una multitud. El Concurso de Recetas de Autor Eagle Brand es una llamada a los cocineros hogareños para que exhiban sus recetas y sus creativas producciones de recetas para días festivos clásicos; el gran premio será de $10,000 y el plazo para presentarse vence el 10 de enero del 2011.
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Health insurance reform passed Congress, but health insurance doesn't equal health care. One in five children in the U.S. live in poverty and millions of children don't have access to regular check-ups and timely health care visits when sick. Through a new social media-driven campaign, the Children’s Health Fund (CHF) and Clorox are working to change this and connect kids to ongoing health care with the click of a mouse.
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Following their dramatic victory in the 137th Kentucky Derby on Saturday, the connections of Animal Kingdom were presented with The Longines Column-Wheel Chronograph, the official watch of the Kentucky Derby at the event’s exclusive Winners’ Circle Gala.
Owner Barry Irwin, trainer Graham Motion and jockey Johnny Velazquez received the watches from Jennifer Judkins, U.S. Brand President for Longines, the Official Watch and Timekeeper of the Kentucky Derby and Churchill Downs.
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As many as one in five U.S. teens suffers from disabling mental illness. Throughout Mental Health Awareness Month in May, BeSmartBeWell.com highlights the issue of mental illness in teens and tells the stories of two teens who moved from diagnosis through treatment and recovery.
What does mental illness look like in teens? It looks like Colleen, who’s battled depression and anxiety since she was 13, and Katie, who struggled with addiction in her early teens. Mental illness in teens looks just like the kid next door – studies show nearly half of all youth will experience a mental disorder at some point in their lives.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/besmartbewell/50033/
The Starkey Hearing Foundation and its Israeli partners concluded today its Israel-Palestine Hearing Mission of Peace in the West Bank region, fitting more than 1,000 Palestinian children and adults with hearing devices. The Starkey Hearing Foundation hopes the three-day effort will promote greater communication and understanding among the local communities through improved hearing.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/starkeyhearingfoundation/50402/