The world has changed. In Management: A Focus on Leaders (Prentice Hall, 2011), New York Times bestselling business book author, Annie McKee, broadens her reach from business leaders to include students and young managers—combining the best of the old with the best of the new. This book prepares today’s students and young managers to become the leaders of the future.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/teleosleaders/48854/
The Pick A Powder Campaign Launches Its Funniest Video Yet – 6-foot-6 Trace Adkins Trying to Get Into Richard Petty’s No. 43 Stock Car
Memphis, TN/Concord, NC – Country music superstar Trace Adkins, and racing legend and NASCAR Hall of Famer Richard Petty are at it again. The humorous rivalry videos where they are shown in each other’s world are now appearing online as part of the Pick A Powder Program. The one launching this week shows 6-foot-6 Trace attempting to get into Richard Petty’s No. 43 stock car. Since the campaign started, they have been going back and forth with each other on Facebook and in videos, all in an effort to get the most fans on their team and to show they experience more pain than the other.
BC Powder and Goody’s Headache Powders, the brands Adkins and Petty represent, are going head-to-head in an online contest. The BC and Goody’s “Pick A Powder” campaign plays off the fierce and generational loyalty users have to either Goody’s or BC. Both Adkins and Petty will try to get their fans around the country to pick their team to support: Team Richard for Goody’s and Team Trace for BC on www.pickapowder.com. The man who gets the most fans to join his team will get to see the other “perform” LIVE at the Goody’s 500 in Martinsville, Va. next spring. The campaign will feature a charity component with a donation being made to the Wounded Warrior Project on behalf of Adkins and BC, and Victory Junction Camp for seriously ill children on behalf of Petty and Goody’s.
A glamorous soirée in the iconic Cullman Hall of the Universe on Central Park West was the setting of a star-studded charity drive by luxury Swiss watchmaker TAG Heuer and its Hollywood brand ambassadors Cameron Diaz and Leonardo DiCaprio.
The exclusive event, held below the dramatic glass-cubed planetarium sphere in the American Museum of Natural History, brought together NY and Hollywood celebrities, business, fashion and media leaders from around the world and key figures of the international jet-set for a double-pronged charity push: to raise funds for the victims of Hurricane Sandy, and raise awareness for gender equality and the empowerment of women worldwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59044-tag-heuer-cameron-diaz-leonard-dicaprio-hurricane-sandy-relief-effort
According to a recent MorningStar Farms® survey, 63 percent of Americans agree that backyard barbecues are the biggest temptation to stray from better-eating efforts when compared to summer dining opportunities like road trips and food festivals. This summer, MorningStar Farms is battling the allure of heavier barbecue fare with its flavorful meatless burgers and assistance from Chef Carla Hall, cohost of ABC’s “The Chew” and former “Top Chef” competitor and fan favorite.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57088-morningstar-farms-chef-carla-hall-meatless-backyard-barbecues
Apple Vacations offers travelers more than 40 destinations, all with their own colorful legends and histories. Between the real pirates of the Caribbean, the mighty, but violent, legacies of the Aztec and Mayan Indians and the ancient stories of native Hawaiians, Apple Vacations’ portfolio is full of locations with mystical and/or spooky tales.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55618-apple-vacations-haunted-travel-destinations-explore-spooky-locations
As part of Global Youth Traffic Safety Month™ , the U.S. Department of Transportation (DOT), Mazda Motorsports, the Ad Council and the National Organizations for Youth Safety (NOYS) announced the six high school and college winners of their second annual Project Yellow Light scholarship contest. “One Text or Call Could Wreck It All,” was the theme of this year’s contest. Entrants were asked to develop and produce a short video that would depict for their peers the dangers of risky mobile behavior on our Nation’s roadways. The high school grand prize was awarded to Brittany Devasure, a senior from North Carolina, for her video. For the first time, the contest was open to college students. Rachel Hall, who studies at the Cleveland Institute of Music, was recognized as the grand prize winner for her video.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61426-ad-council-and-nhtsa-announce-project-yellow-light-scholarship-winners
The North American International Auto Show (NAIAS) today revealed new programs and major improvements that will make the entire show experience more convenient, and more productive for both media and auto manufacturers.
To assist journalists covering the show, the Michelin Media Center will move from the third level of Cobo Center to Michigan Hall (river level). And, to ease travel to Detroit for both media and manufacturer personnel, Delta Air Lines is offering a discount airfare program, along with travel assistance from Passageways Travel.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59256-north-american-international-auto-show-naias-new-programs-improvements
New York based Aways Away definitely has a unique sound that is best described as punk/indie rock. We caught up with them at their show at Webster Hall in NYC and got the scoop.
Lead singer, Evan De Augustinis feels he was meant for the industry, “I’ve been playing music my whole life, I grew up with music, my father played in bands his whole life…music is in my blood,” he says.
So where does the inspiration come from?
“These are crazy times that we’re living in, so it’s not hard to make it into a song.”
Their album, Some Things We'll Never Know is available now on ITunes.
Santa isn’t just sliding down the chimney this year! To bridge the gap between Easter and Christmas, 20 PEEPS® Santas hopped through New York City spreading cheer and sweetness. The journey of the Santas culminated with a choreographed dance to the tune of the “Bunny Hop” and the distribution of samples of candy-cane-inspired PEEPS® Candy Cane marshmallow treats.
The hopping Santas began at Rockefeller Plaza and hopped about the city, stopping at Times Square, and outside Radio City Music Hall, finally gathering for a special event that had spectators jumping with joy.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/57865-just-born-inc-peeps-santas-easter-bunny-hop-new-york-city
The much anticipated Porsche Macan compact SUV, the fifth model line for Porsche, was ceremoniously unveiled to a massive international audience during a press conference at the L.A. Convention Center in Petree Hall today. The Macan was the brightest but not the only highlight that Porsche brought to Los Angeles. The new 911 Turbo Cabriolet, 911 Turbo S Cabriolet, the Panamera Turbo S and Panamera Turbo S Executive, and the 918 Spyder also took a bow to the many journalists either as world premieres or North American debuts.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64485-porsche-macan-world-debut-at-los-angeles-auto-show-fifth-model-line
