Britain’s small businesses grew by an average of 11 per cent over the last six months, up five per cent on the last half year according to HP’s SMB Index, an independent survey of 1000 UK small businesses (between 1 and 50 employees).
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Arianna Huffington, founder and chief-executive editor of the Internet-newspaper “The Huffington Post”, was honored with the Aenne Burda Award during the last day (January 24) of the international digital conference DLD in Munich. Dr. Maria Furtwängler-Burda consigned the trophy, a statue of Pallas Athene. The award honors successful and creative female entrepreneurs with visionary ideas from the digital world, this year for the seventh time already. Maria Furtwängler pleaded in her laudatory speech for female empowerment as start-up founders. Arianna Huffington could serve as a role model here: “Arianna Huffington experienced backstrokes and was never deterred by them – her fearlessness is a stimulus for women, to get active themselves.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/53749-hbm
Bacardi Limited, the world’s largest privately-owned spirits company, declared today that 2012 will be its most innovative year since the creation of BACARDI® rum in 1862. Throughout the year, Bacardi will host one-of-a-kind birthday parties, launch special promotions featuring 100 years of ground-breaking advertising, introduce a $2,000 limited-edition decanter of rare BACARDI rum, offer travel retail exclusives and commemorative gifts, and much more for consumers to come together and share in the excitement.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53403-bacardi-150th-anniversary-worldwide-parties-introduces-limited-edition-rum
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The North American International Auto Show 2012 (NAIAS) has expanded its footprint inside Cobo Center and its outreach into the social media sphere as it prepares to open for Press Preview, Jan. 9-10, 2012.
With an additional 25,000 square feet of main floor exhibit space, and the anticipated unveilings of dozens of the most exciting production and concept vehicles in the world, NAIAS 2012 is speeding towards two full days of press conferences. And, with an increased presence on social media sites Facebook and Twitter, the word is out, wider than ever before.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53547-north-american-international-auto-show-cobo-center-detroit-january-2012
No conversation is more top-of-mind for today’s business and marketing leaders than the impact of social media on the changing face of business in this tough economy.
Simon Mainwaring, author of the New York Times, Wall Street Journal, and Amazon bestseller “We First: How Brands and Consumers use Social Media to Build a Better World”, is at the forefront of this discussion, as he proposes a vision for the re-purposing of the private sector that he characterizes as a shift from “Me-First” to “We-First” capitalism. So timely is his proposal that Amazon named it a Top 10 Business Book for 2011, and strategy+business named it their best Marketing Book of 2011, stating, “We First is that rare marketing book that is truly visionary.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51616-we-first-social-branding-seminar-simon-mainwaring
PR Newswire Stockholm Holds Seminar on the Emerging Social Media Landscape.
PR Newswire, the global leader in content and news distribution, recently held a two day event themed around ‘Emerging Media Today and Tomorrow’ hosted by Michael Pranikoff, Global Director of Emerging Media.
The communications landscape is constantly evolving and as a result the way you communicate and engage with your target audience needs to be continually reevaluated.
Both journalists and consumers have changed their media consumption patterns and as more and more content is uploaded every day it becomes increasingly harder to get your message out there and engage with your target audiences.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/52142/
Big efforts bring great results. Ron Arad and Javier Mariscal invited the winner of the 4th Edition of the international competition, Jump the Gap, Michael Warykiewicz, to join them in the mad Gala Ceremony created by Roca for the Award Ceremony, which brought together VIP's from the media and the design and architecture world. That was what they were cooking.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/roca/52776/
Eighty-two percent of young adult drivers (16-24) have read a standard text message while driving, according to a national survey conducted by the Ad Council. In an effort to educate young drivers about the dangers of texting while driving, the State Attorneys General and Consumer Protection agencies, the National Highway Traffic Safety Administration (NHTSA)and the Ad Council are launching a new public service advertising campaign (PSA) nationwide. The campaign includes TV, radio, outdoor and digital PSAs. Additionally, to extend the campaign messages online, new Facebook, Twitter and YouTube social media channels go live today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51785-ad-council-texting-and-driving-prevention-nhtsa-state-attorneys-general
The Coalition to End Childhood Lead Poisoning, U.S. Environmental Protection Agency (EPA), and U.S. Department of Housing and Urban Development (HUD) are joining the Ad Council today to unveil a new series of national public service advertisements (PSAs) to raise awareness about childhood lead poisoning. The PSAs are being distributed today to kick off National Lead Poisoning Prevention Week (NLPPW). Additionally, the campaign’s social media presence through Facebook and Twitter will reinforce to parents, caregivers and pregnant women that if their home was built before 1978, they should have their child tested for lead poisoning.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52687-ad-council-lead-poisoning-prevention-week-english-psa
Today the video and dedicated website are finally being unveiled. These were created for the launch of the new Hampton collection, restating Baume & Mercier’s desire to foster proximity and conviviality with its aficionados from across the globe by using new media as the favoured means for promoting the brand. Shot in a ‘mansion’ style interior, the traditional residences of the Hamptons, the video is suffused with the characteristic light of this region between sea and sky and immerses us in a poetical and mysterious universe. Taking on the form of an initiation tale, it uses the symbolism of time regained through a child who discovers the Hampton Collection. Emotion and marvel are promised!
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/baumemercier/52148/