SMIRNOFF has announced a new extension of its “Equalizing Music” global campaign through a new partnership with Spotify that promotes equality for women musicians around the world.
According to Spotify data, none of the top 10 most-streamed tracks were performed by women artists or bands in 2017. To help make a difference in the music industry, the makers of SMIRNOFF have teamed up with Spotify to increase representation of women in music by allowing consumers to impact their own listening habits through an industry-first application programming interface (API), dubbed the Smirnoff Equalizer.
To view the multimedia release go to:
https://www.multivu.com/players/English/8279551-smirnoff-equalizer-spotify-music-womens-day/
Cat® phones today announced the launch of its new flagship device, the Cat® S61, to be unveiled at Mobile World Congress 2018 in Barcelona. It is the upgrade to the Cat S60 with enhanced FLIR® thermal imaging capability, built-in laser assisted distance measuring, and an indoor air quality sensor. The Cat S61 is the most advanced tool yet to help get the job done.
The Cat S61 boasts an integrated FLIR thermal imaging camera with enhanced software for greater image contrast, expanded temperature range to 400 degrees Celsius, and an upgrade from VGA to High-Definition detail from the visible camera providing unmatched image optimization using FLIR’s MSX® technology.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8275451-cat-s61-integrated-tools-trade/
Parking crashes usually don’t result in serious injuries, but repair costs can quickly mount, along with the hassle of going without the family vehicle while waiting for the body shop to finish work. The Insurance Institute for Highway Safety has launched a rear crash prevention ratings program to help consumers identify models with the technology that can prevent or mitigate low-speed backing crashes. Two systems earn the highest rating of superior, and four earn the second-highest rating of advanced.
Rear crash prevention encompasses several technologies. Parking sensors issue warning beeps and/or seat vibrations when the equipped vehicle gets too close to another vehicle or object directly behind it, or, in some cases, in front of it. Rear cross-traffic alert warns drivers of approaching vehicles that might cross their path as they back up. Rear automatic emergency braking systems detect objects behind a reversing vehicle and may automatically brake if the driver doesn’t heed alerts to stop.
IIHS engineers evaluated rear autobrake systems on six popular 2017 model vehicles — the BMW 5 series sedan, Cadillac XT5 SUV, Infiniti QX60 SUV, Jeep Cherokee SUV, Subaru Outback wagon and Toyota Prius hatchback.
Under the three-tier rating scheme, models with optional or standard rear crash prevention systems are rated superior, advanced or basic. Ratings are determined by whether the vehicles have available rear autobrake and, if so, how it performs in a series of car-to-car and car-to-pole tests with different approach angles. The availability of parking sensors and rear cross-traffic alert also is factored in.
The Outback and XT5 earn a superior rating when equipped with optional rear autobrake, parking sensors and rear cross-traffic alert. The Cherokee, 5 series, QX60 and Prius earn an advanced rating with this optional gear.
Listen to the Emotional Wisdom of Your Muscles and Experience a Deeper Level of Healing
You know a lot about the emotions in your mind and heart, but you probably don’t know much about the emotions in your muscle body. The muscles are storehouses of emotion, and pain in those muscles is how your body reveals what needs to be healed—both emotionally and physically. Organized by muscle groups, The Body Heals Itself is your ideal guide to understanding the link between your emotions and muscle bodies.
This book acts as a road map for the energetic journey within your own body, showing you how to recognize and release stored emotions to let go of pain. You’ll discover which emotions are often paired with a specific muscle area and how muscles speak of everything from past traumas to current celebrations. Using stretches, affirmations, visualizations, and more, Emily A. Francis teaches you to unite your mind and body for better health and emotional well-being.
The Body Heals Itself: How Deeper Awareness of Your Muscles and Their Emotional Connection Can Help You Heal
Find out more at http://www.EmilyAFrancisbooks.com Non Fiction/Self help
Created in honor of Toyota’s shift to a mobility company and its eight-year worldwide partnership with The International Olympic and Paralympic Committees, “Start Your Impossible,” Toyota’s first-ever global marketing campaign, will roll out in 27 countries at the start of and through the Olympic and Paralympic Winter Games PyeongChang 2018.
“Start Your Impossible” shares Toyota’s evolution by highlighting real-life mobility stories of Olympic and Paralympic athletes as well as everyday athletes who demonstrate the values of humility, hard work and never giving up. The campaign marks Toyota’s long-term commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible through stories of determination as well as through Toyota technologies. The two creative pillars of the multi-platform global campaign include, “inspiration,” which celebrates the human spirit and product “evidence,” showcasing Toyota’s ideas for innovations that can help people move freely.
To view the multimedia release go to:
https://www.multivu.com/players/English/8271451-toyota-olympic-paralympic-games-start-your-impossible/
TransCelerate BioPharma Inc., a non-profit organization dedicated to improving the health of people around the world by simplifying and accelerating research and development of innovative new therapies, has unveiled a new global campaign designed to help increase awareness of the growing need for clinical trial participants. The campaign, called “One Person Closer,” focuses on inspiring healthcare professionals (HCPs) to consider clinical research as a possibility for their patients, incorporate the topic into their daily practices, and have meaningful conversations with patients about opportunities to participate in clinical trials.
One Person Closer is designed to put a human face on research and development by sharing the personal stories of researchers, HCPs and patients who have contributed to clinical research and the development of medical breakthroughs. The photojournalist campaign aims to show doctors, nurses and other HCPs that they can help facilitate research that advances science and that may benefit their patients.
To view the multimedia release go to:
https://www.multivu.com/players/English/8268751-transcelerate-biopharma-one-person-closer/
Have you dreamed of a skincare product promising youth-preserving results only to be let down time and time again? Now you can make that dream a reality, as USANA launches its high-performance skincare system, Celavive®. This unique line is fueled by USANA InCelligence Technology®, a combination of powerful peptides, botanicals and key nutrients that talk to your skin’s cells to target your unique beauty needs.
As we age, our cellular function slows and becomes less effective, resulting in wrinkles and loss of firmness. By tapping into USANA InCelligence Technology, Celavive is able to signal your beauty-preserving functions to support your natural ability to retain moisture from within. It also supports other key elements that help contribute to a younger-looking complexion.
To view the multimedia release go to:
https://www.multivu.com/players/English/7736552-usana-celavive-skincare-line/
Today, Brother International Corporation, the leader in laser printing in the small office, home office market, announced its newest line of monochrome laser printers and all-in-ones. From work-from-home-warriors and small-office-heroes to trusted school administrators and busy medical practices, Brother has a proven track record of providing the most reliable printer solutions on the market, and today the best got even better.
The new lineup includes five printers and four all-in-ones to address the evolving needs of the busy home or small office, including the first Brother XL Extended Print laser models that include up to two years of toner in the box. Printers in the new lineup offer fastest-in-class print speeds, high-quality prints, and superb reliability, all while keeping budget in mind.
To view the multimedia release go to:
https://www.multivu.com/players/English/8253851-brother-monochrome-laser-printers-all-in-one/
General Mills (NYSE: GIS) today launched the General Mills Feeding Better Futures Scholars Program, which asks youth to share their ideas to help solve the challenge of feeding a growing world population. Feeding Better Futures will serve as a catalyst in addressing hunger relief and sustainable agriculture issues by championing the bright ideas of today’s youth. Young innovators are invited to pitch their in-action solutions for the opportunity to present at the Aspen Ideas Festival, be partnered with industry mentors, and earn up to $50,000 to further their program and education.
Today, 842 million — nearly 12 percent of the world’s population — struggle with hunger, including 13 million kids and teenagers in America. By 2050, it is projected there will be 9.2 billion people on the planet and recent estimates suggest food production will need to increase by 70 percent to feed everyone. With this clear need to find solutions now to feed more people today and for generations to come, General Mills has launched Feeding Better Futures — as recognition that many small steps equate to big change.
To view the multimedia release go to:
https://www.multivu.com/players/English/8255651-general-mills-feeding-better-futures-scholars-program/
Stella Artois, part of the Anheuser-Busch family of brands, and Water.org today announced a call to action for all beer lovers who plan to watch this year’s Super Bowl, the most highly watched event of the year. By stocking up on Stella Artois beer for the big game and beyond, people across the country can help provide access to clean water for those in the developing world. More than 663 million people are impacted by the global water crisis today.
From January 15 until April 15 of this year, every purchase of a Stella Artois 12-pack (both bottles and cans, including Stella Artois Cidre) will help Water.org provide 12 months of clean water for one person in the developing world. For those watching the big game at a bar, the purchase of one pint or bottle of Stella Artois will help provide one month of clean water. And as in years past, in 2018 every purchase of a Limited-Edition Stella Artois Chalice will help provide five years of clean water for one person in the developing world.
To view the multimedia release go to:
https://www.multivu.com/players/English/8254751-stella-artois-water-org-super-bowl-party/
Meet your family’s new best friend thanks to Onelink by First Alert! Today at the 2018 Consumer Electronics Show (CES) in Las Vegas, First Alert is introducing the new Onelink Safe & Sound with Amazon Alexa built-in. Experience the first announced Alexa-enabled smoke and carbon monoxide (CO) alarm and premium home speaker at a fun-filled Amazon Treasure Truck event, just outside of the Las Vegas Convention Center.
The revolutionary device delivers added convenience and enjoyment to every household, acting as a smart smoke/CO alarm, premium home speaker and Alexa-enabled smart device. The Onelink Safe & Sound provides hands-free access to Alexa, letting people simply use voice to play music, hear the news, check the weather, control smart home devices, and more.
To view the multimedia release go to:
https://www.multivu.com/players/English/8251551-first-alert-onelink-amazon-treasure-truck-ces-2018/
Whirlpool Corporation is celebrating the conclusion of its first-ever Global Habitat Build Project -- a project which engaged more than 200 Whirlpool Corporation employee volunteers in 14 Habitat for Humanity home build projects in eight countries. The project was coordinated to recognize the many contributions of the company’s former CEO, Jeff Fettig, who stepped down as CEO on October 31 of this year, and to celebrate the 17-year partnership between Habitat for Humanity International and Whirlpool Corporation.
“What better way to recognize the standard of giving back set by our Chairman and former CEO, Jeff Fettig, than to collectively build homes around the world in his honor,” said Jeff Noel, the corporate vice president of communications & public affairs for Whirlpool Corporation. “At the same time, we’re celebrating our long-standing relationship with Habitat for Humanity. Jonathan Reckford, CEO of Habitat for Humanity International, gave his time to hammer nails alongside our employees, honoring our collaborative work building homes and positively impacting society for nearly two decades.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8219351-whirlpool-celebrates-global-habitat-build-project/
