Frankfurt.
Studierende des Studiengangs Kommunikationsdesign der European School
of Design http://www.europeanschoolofdesign.eu haben eine ungewöhnliche
Illustrationstechnik entwickelt: mit ihren Fingerabdrücken „malen" sie
Motive für eine multimediale Kampagne, die sie in Print, Film, Social
Media, Augmented Reality und PR einsetzen.
Blu® Homes, Inc. (“Blu”), the leading builder of premium prefab homes, today announced the launch of its first rewards program. Find more information at www.bluhomes.com/rewards.
The rewards program, which launches November 26th, is open to anyone who loves the premium quality, award-winning design and superior convenience that Blu Homes offers. By sharing the rewards program through email and favorite social networks, participants can earn rewards as their friends move through the homebuying process. Rewards program participants can earn over $4,000 per referral and can redeem their rewards for Visa gift cards, Whole Foods Gift Cards, and Blu Homes Purchase Credit. Blu Homes will also be launching an exclusive realtor rewards program in early 2014.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53072-blu-homes-introduces-first-customer-rewards-program
The simple act of eating a meal will become more dignified and enjoyable for many people with physical challenges with the launch of Obi™, a revolutionary robotic dining device. Obi blends cutting-edge robotics, elegant design, intuitive controls and a friendly personality to give individuals who are fed by others the ability to take control of their meals at home and in public.
“We believe dining is one of life’s greatest pleasures that absolutely everyone should enjoy,” said Jon Dekar, DESῙN’s co-founder. “What our device stands for is equally as important as what it does. It represents our belief that living with physical challenges can be fulfilling and inspiring. Technology, and specifically robotics, combined with modern design, should facilitate that.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7850651-obi-robotic-dining-device/
Weltpremiere auf der Auto Shanghai 2013, der wichtigsten Automesse in China, feiert das VW CrossBlue Coupé, mit dem die Wolfsburger einen Ausblick in die Zukunft geben. VW-Design-Chef Klaus Bischoff: „Das neue Coupé lebt von einem harmonischen Dreiklang. Es ist robust im Auftritt, sportlich in den Proportionen und von zurückhaltender Eleganz in der Skulptur und den Linien. Diese Studie wird zweifellos Einfluss auf künftige SUV-Modelle haben.
DocuSign, Inc. (DocuSign®) launched its DocuSign Winter ’15 Release, which includes an improved signing experience based on customer feedback from focus groups, usability studies, user testing and more. DocuSign’s new signing experience features both visual and interaction design enhancements that reflect the company’s commitment to customer-centric product innovation, www.docusign.com/docusign-winter-15-release.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7312253-docusign-winter-15/
Imagine trying to make a decision with only half the information. Today, nearly all organizations across the public and private sectors rely on data to make better decisions about everything from employee salaries to new legislation. Data provides decision makers insight into what the baseline is, where collective needs are, and where resources should be allocated. But half our world’s population—women—are underrepresented and many times completely unrepresented in these datasets.
Inaccurate data often results from gender bias in the design of surveys or questionnaires, or from someone other than the woman or girl responding to a survey on her behalf. Misrepresented or incomplete gender data collection yields results that misses the mark on understanding women’s needs or their economic and social contributions. Policies and initiatives around healthcare, education, economic opportunity and more are built based on what’s available—gender-biased data—and fail to fairly serve women and girls. How can we close the gender data gap and pursue the global ambition towards gender equality and a fuller understanding of the whole population?
To view the multimedia release go to:
http://www.multivu.com/players/English/7889731-bloomberg-western-digital-bgovdata/
According to recent survey by Medicomp Systems, 43 percent of healthcare IT professionals and physicians cited that their top data-related challenge was not a lack of data but rather the struggle to access the right data at the right time. Those findings aren't surprising since the vast majority of health information systems today share a common design flaw: they don't think and work the way physicians do at the point of care. However, they are still deeply concerning.
To deliver the best patient care, physicians need clinically relevant data that is seamlessly presented within their current workflows and integrated into the same workspace. The result is not only better patient care and better outcomes but also higher clinical effectiveness, efficiency, and satisfaction.
To view the multimedia release go to:
https://www.multivu.com/players/English/8189651-medicomp-systems-ebook-healthcare-data-challenges/
JUST Water, a new 100% spring water from JUST™, has launched in Tetra Pak’s Tetra Top® paper-based bottle. This marks the U.S. launch of this contemporary, one-step open package that offers a new way for brands to deliver grab-and-go beverages to forward-thinking consumers. Tetra Top is a departure from traditional beverage packaging with its clean, modern look, bottle-shaped design and recyclable packaging made primarily from paper, a renewable resource.
“With focus on environmental and social stewardship, JUST Water offers consumers a different type of packaged water that feels as good as it tastes,” said Grace Jeon, CEO of JUST™. “Tetra Top aligns with our brand ethos. The carton delivers a sleek, sustainable package that not only protects our great water but also is compelling to our consumers.”
JUST™ selected Tetra Top because of the carton’s low carbon footprint and a manufacturing process that conserves energy and water. Moreover, the carton has post-recyclable use as paper products and green building materials.
To view the multimedia release go to:
http://www.multivu.com/players/English/7609551-tetra-pak-just-water/
Calphalon, a leader in premium cookware, announces the launch of its latest innovation, Calphalon Premier™ Space Saving Nonstick and Stainless Steel Cookware, which stacks securely to save 30% more space* in the kitchen. With a unique handle design and flat glass covers, the pots, pans and lids can stack and nest in any order**, allowing both professional and home cooks to save valuable cabinet space. Both nonstick and stainless steel lines deliver exceptional cooking results, while providing consumers with a breakthrough solution that keeps their kitchen organized.
“Through our research, we found that the average size of the American home is shrinking, and that many consumers have limited space in their kitchen to store cookware,***” said Tim Anderson, Director of Brand Development, Calphalon. “Calphalon Premier™ Space Saving Cookware provides home cooks with 30% more space in their cabinets,* helping to declutter their kitchen so they can focus on what matters – creating a great meal for family and friends.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8177251-calphalon-premier-nonstick-stainless-steel-cookware/
Volvo Cars, the premium car maker, today unveiled two new concept cars that move the Swedish brand in an audacious new direction and mark the official launch of its global small car strategy.
Today’s newly-revealed 40 series concepts demonstrate for the first time how Volvo Cars plans to expand into the large and lucrative global market for premium small cars with a range of vehicles that combine bold exterior and interior design with industry-leading connectivity, electrification and autonomous drive technologies.
The new concept cars will be the first built around Volvo Cars’ new Compact Modular Architecture (CMA), which has been specially created for smaller cars and which has liberated the company’s designers and engineers to explore bold and daring new directions.
“Each member of our product family has its own distinct character, just like the members of a real family. CMA has helped us to capture something special, something youthful in our new concept cars. They have an energy, a disruptive and engaging urban character that makes them stand out amongst the crowd. This is the flavour of small Volvos to come,” said Thomas Ingenlath, Senior Vice President, Design, at Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7837051-volvo-new-range-of-smaller-cars/
Trigenic Flex is the latest design innovation from Clarks Originals: the culmination of over 190 years’ expertise in the craft of shoemaking. With a tradition of introducing innovative footwear to the marketplace, the brand’s unconventional, and sometimes radical, approach has resulted in the proliferation of globally recognised icons such as The Desert Boot and Wallabee®.
Continuing this ‘free-thinking’ design philosophy, Clarks fuses a shoemaker’s craft and traditions with advanced technology and innovation to deliver the Trigenic Flex; an icon in the making. The Trigenic Flex is a beautifully crafted and truly original everyday shoe with a design that is deconstructed to create a minimal and fresh look.
The Trigenic Flex takes inspiration from an original 1883 Clarks Hygiene design; stylish shoes that were shaped to the natural contours of the foot, a great contrast to the seriously uncomfortable and deforming fashions of the time. Prad Indrakumar, Senior Designer, Clarks Originals, states:
“We started by looking at the Clarks ‘Hygienic’ collection of 1883. This was a collection that allowed space for the toes of your foot to move as you walked - revolutionary for its time. We looked at how we could bring this into a modern context.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7732251-clarks-create-trigenic-flex-new-classic/
Tempur Sealy International, Inc. (NYSE: TPX) announced today that its Sealy brand is getting an unprecedented refresh in 2017. The iconic brand known for its reliable support is taking its classic style and comfort offerings to the next level by bringing better aesthetics, better support and better value to the market.
With a striking new look and feel – featuring a rich color palette, soft and inviting covers and premium design elements – combined with state-of-the-art engineering, the reinvigorated Sealy® product line will be the strongest amplification the brand has experienced in its 130-year history.
To view the multimedia release go to:
http://www.multivu.com/players/English/7971451-sealy-mattress-2017-brand-refresh/