Sabra Dipping Company, maker of America’s best-selling hummus, has launched the most significant campaign in U.S. hummus history and along with it… a more mindful pre-dinner meal occasion for the American consumer. A national broadcast and digital campaign introduces the ‘Unofficial Meal,’ inviting consumers to foster a pre-dinner ritual that revolves around fresh, real food and human connections.
“We are on a mission to inspire consumers to start a tradition around the kitchen counter, creating a daily ritual of enjoying fresh food together,” said Eugenio Perrier, Sabra’s chief marketing officer. “Eating wholesome food should be easy as should finding fresh ways to create connections, embrace those you care about and enjoy a relaxed moment together. It is this sentiment we seek to bring to life through the Unofficial Meal.”
The campaign titled “Sabra. Welcome to the Unofficial Meal” debuts April 18th with 15 and 30 second spots that depict the Unofficial Meal as family and friends finally unwind, gather and graze after a long day. Fresh dips and vegetables are laid out on the countertop and it is clear that for this moment, it is perfectly fine to help yourself, open up, share a laugh and leave behind formalities. The creative includes filmed footage, animation and a charismatic voice to convey the enjoyment of this occasion. Fully integrated digital, PR, social and experiential activations will help deliver campaign messaging across platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7754651-sabra-campaign-unofficial-meal/
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This book was written primarily for those young people, both boys and girls and their parents and/or mentors who, for whatever reason, believe they have no chance at a successful life. This book is the story about a young boy who believed he was in that category while growing up. That little boy changed those odds and ultimately did many things that most people cannot even dream of. Dick was expected to work twelve- to fourteen-hour days every day until he left home to join the air force when he was seventeen years old. By the grace of God, Dick somehow graduated from high school since he never once, in twelve years, ever had any time to do homework. Dick’s very best childhood friend was his Dog King who is on the cover of this Book. Without King, Dick’s childhood would have been very, very difficult, for they were always together. Life was about to change dramatically when Dick joined the air force when he was seventeen years old. The title of the book, “Destiny,” is very appropriate since it was at that time when destiny played a major role in Dick’s life. Dick should have never passed his induction physical due to an unknown severe bundle branch blockage in his heart, but he did; he should have never been accepted in the Air Force’s air weather school, but he was, graduating forty-third out of a class total of 187. He remained in the air force for a total of four years. In his book, Dick discusses many more pivotal events where destiny played a major role. non-fiction/historical
Most people have digestive problems that create a variety of illnesses that we see as they age. The main problem is with the food that they eat. As has already been saying many times, we eat more junk, processed, and packaged food than our stomach can digest. We eat more meat and protein than we should. We drink more unusual drinks that are mainly sugar.
The upcoming unveiling of the Environmental Protection Agency's plan to impose new far-reaching regulations on emissions of existing power plants promises to bring unwelcome increases in electricity prices for consumers and businesses, warns the National Mining Association.
"This plan is all pain and no gain," said Luke Popovich, vice president of communications for the National Mining Association." That's why state leaders across the country are coming to the same conclusion— that we should not sacrifice our power system to an unworkable plan built on a faulty interpretation of the law."
To view the multimedia news release, go to http://www.multivu.com/players/English/7221731-national-mining-association-americans-electricity-bill-increase-due-to-epa-regulations/
February is American Heart Month, and consumers should be aware that a high-sodium diet can increase their risk of developing high blood pressure. An estimated one in three Americans suffer from high blood pressure, which can increase the risk of developing cardiovascular disease – the leading cause of death in men and women in the United States.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65492-u-s-fda-reduce-sodium-intake-by-using-the-nutrition-facts-label
The Rubens; a band from NSW comprising of three Margin brothers, Zaac, Sam and Elliott, and childhood friend, Scott Baldwin. Discover how they are inspired to write music in our latest video from the Jack Daniel's 1907 Nova 969 Red Room. In
1907 Jack Daniel entrusted his famous distillery to his nephew Lem
Motlow. Lem soon introduced a white-labeled lighter version of Jack
Daniel's Tennessee whiskey. We proudly continue this tradition with
Jack Daniel's 1907, a Jack Daniel's Tennessee Whiskey, matured in the
cooler areas of the barrel house and bottled at 74 proof. Since
the whiskey does not work its way as deeply into the barrel wood it has
a lighter, slightly sweet taste profile, while retaining the
exceptional smoothness you would expect from Jack Daniel's. Jack Daniel's 1907 is the lighter, sweeter, easy drinking Jack. Enjoy the lighter side of Jack. These
materials are intended for those above the legal drinking age, and
should not be forwarded or shared with anyone under such age.
http://www.TheFrackingTruthBook.com “The US will never run out of oil and natural gas. NEVER. Same goes for the rest of the world. Won’t happen,” says Dallas-based oil and gas executive Chris Faulkner in his new book, The Fracking Truth.“Faulkner’s book should be widely read before falling victim to hearsay and Hollywood-tainted brouhaha. Then decide, individually, how to consider fracking,” says Grady Harp a Top 100 Amazon and Hall of Fame Reviewer rating it ‘5 stars of 5’ possible.Available on Amazon, Barnes & Noble, iBookstore & BookMasters Distribution.Contact: Scott Lorenz of Westwind Book Marketing scottlorenz@WestWindCos.com http://www.book-marketing-expert.com 734.667.2090 or Traci Dakins, Stephenson Group TDakins@StephensonGroup.com 253.306.4006 Non Fiction
In this new video from EisnerAmper, one of the nation’s leading providers of employee retirement plan audits, partner Kriste DeAngelo presents a basic outline for how Benefit Plan Administrators should take extra care to avoid late filing of Employee Retirement Plan contributions, or remittances. View EisnerAmper’s newest video at http://www.multivu.com/players/English/7461932-eisneramperemployee-benefits/ DeAngelo, who is the lead engagement partner for over 50 retirement plan clients, says there are three steps all plan professionals should take at the outset
Determine the earliest date that your company can reasonably segregate participant deferrals from the general assets of the company and remit into the Plan, and document the company’s remittance process. 2. Follow what has been documented. 3. Check the remittance data throughout the year – this is crucial. According to DeAngelo, “Anything outside of the expected time frame could be considered a late remittance by the DOL and should be voluntarily corrected.” DeAngelo goes on to say that many benefit managers stumble on the perception that, according to the DOL, retirement plan remittances must be made “no later than the 15th business day of the following month.”
To view the multimedia release visit:
http://www.multivu.com/players/English/7461932-eisneramper-employee-benefits/
When it comes to choosing a washbasin and faucet for your bathroom, you are faced with a seemingly endless variety. But which faucet looks best with which basin? And what spout height and reach should I choose for a given basin? Answers to all these questions and more are provided by a new app called GROHE BestMatch™. This unique online configurator requires only a few clicks to identify the optimal combination of basin and faucet. Ensuring an attractive overall look, maximum comfort and a perfect flow of water has never been easier.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762594-grohe-bestmatch-washbasin-faucet/
The Rubens; a band from NSW comprising of three Margin brothers, Zaac, Sam and Elliott, and childhood friend, Scott Baldwin.
Discover how they are inspired to write music in our latest video from the Jack Daniel's 1907 Nova 969 Red Room.
In 1907 Jack Daniel entrusted his famous distillery to his nephew Lem Motlow. Lem soon introduced a white-labeled lighter version of Jack Daniel's Tennessee whiskey. We proudly continue this tradition with Jack Daniel's 1907, a Jack Daniel's Tennessee Whiskey, matured in the cooler areas of the barrel house and bottled at 74 proof.
Since the whiskey does not work its way as deeply into the barrel wood it has a lighter, slightly sweet taste profile, while retaining the exceptional smoothness you would expect from Jack Daniel's.
Jack Daniel's 1907 is the lighter, sweeter, easy drinking Jack. Enjoy the lighter side of Jack.
These materials are intended for those above the legal drinking age, and should not be forwarded or shared with anyone under such age.
The plan for reducing carbon emissions from existing power plants that President Obama unveiled at the climate conference in Paris will come with an overall price tag that should greatly trouble American consumers and business and will have little meaningful impact on global warming, cautioned the National Mining Association.
“The plan will replace low-cost power supplies with more expensive and less reliable sources of power. And these increases will show up in monthly utility bills and have a particularly devastating effect on low-income households. About half of all American families already pay close to 20 percent of their disposable income on energy-related expenses.” said Luke Popovich, Vice President, Communications, National Mining Association.
To view the multimedia release go to:
http://www.multivu.com/players/English/7221731-national-mining-association-americans-electricity-bill-increase-due-to-epa-regulations/
