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Truvia®, the #1 natural zero calorie sweetener, announced the launch of a multimillion dollar integrated marketing campaign, “From Nature. For Sweetness.” The new creative campaign, kicked off on September 24th, will further drive consumer awareness, trial and adoption of Truvia® products in the U.S. Since opening the U.S. market for stevia-based sweeteners in 2008, the Truvia® brand has led the natural sweetener category and now holds a 61 percent market share.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58203-truvia-from-nature-for-sweetness-campaign-spotlights-stevia-sweetener
Today, Truvia™ natural sweetener, the great–tasting, zero-calorie sweetener made with rebiana, the best-tasting part of the stevia leaf, unveiled a new multi-million dollar print, television, digital and social media advertising campaign. As the leading natural zero-calorie sweetener and the third largest brand in the U.S. sugar substitute category, Truvia™ natural sweetener introduces the new “Sweetness Stories” campaign that builds on the success of the introduction that launched Truvia™ sweetener.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/truvia/46499/
https://youtu.be/_OZtVp71NKk As part of their international expansion and to promote their new European website, website security firm Trust Guard participated in a recent cybersecurity conference at the U.S. embassy in the Netherlands. One of the main topics at the conference was PCI compliance, which is one of the key services Trust Guard provides to protect merchants and their customers.
TruGreen recently launched MyBotanicPlanet.com, a free online educator resource to inspire K-5 students’ interest in the diverse plant world, to receptive educators attending the National Science Teachers Association (NSTA) national conference in San Francisco. TruGreen, the nation’s largest professional lawn, tree and shrub care provider, is receiving high marks from educators for the brand’s creative resource that enables convenient access to U.S. standardized lesson plans in botany and related interactive activities.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/trugreen/50275/
TruGreen, the nation’s leading professional lawn care company helping people live life outside, is expanding its expert service offerings with the launch of TruGreen Mosquito Defense to help homeowners combat mosquitoes and help protect their families.
As the weather gets warmer, these backyard invaders can prevent homeowners from reaping the benefits of living life outside. According to a recent online survey conducted by Harris Poll on behalf of TruGreen, among over 2,000 U.S. adults, 85 percent of Americans say that mosquitoes limit their or their family’s outdoor activities during the months they’re most active. The same survey also found that nearly two thirds of Americans (64 percent) are concerned about protecting themselves and their family from Zika or other mosquito-borne illnesses. Furthermore, 65 percent of Americans use bug spray on themselves/their family to combat mosquitoes outdoors at home and though it’s the top response for preventative measures, still only half (51 percent) say it is most effective at preventing mosquitoes from biting outdoors at home.
To view the multimedia release go to:
https://www.multivu.com/players/English/8090051-trugreen-mosquito-defense-lawn-yard-care/
What does a negative strip of black-and-white film, a figure at Madame Tussaud’s Wax Museum, and a large missile on the grounds of the San Diego Air & Space Museum have in common? They all represent a piece of U.S. history with an amazing back-story! Veteran Travel Channel host Don Wildman provides a unique glimpse at America’s museums by unraveling unknown layers of the nation’s past. With the sixth season of “Mysteries at the Museum” launching on Thursday, January 2 at 9:00 p.m. ET/PT, the original series remains a fan favorite with Travel Channel’s viewers. In each of the 13 one-hour episodes, Wildman brings six artifacts to life through their intriguing stories. Viewers take a fascinating journey to the historical institutions that millions visit as part of their travel itinerary.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64286-travel-channel-mysteries-at-the-museum-host-don-wildman-uncovers-stories
In a transfer ceremony at The Huntington Library, Art Collections, and Botanical Gardens today, Archivist of the United States David S. Ferriero accepted on behalf of the U.S. Government the original Nuremberg Laws presented by Steven S. Koblik, Huntington president. Gen. George S. Patton Jr. deposited the documents at the Library for safekeeping at the end of World War II. He died in December of 1945 in an automobile crash before he could discuss their final disposition.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/archives/45819/
This Veterans Day Americans around the world will honor their fellow citizens who have served their country. The American Battle Monuments Commission (ABMC) offers ten ways you can show your appreciation this November 11th.
ABMC, an agency of the U.S. federal government, manages America’s overseas, military cemeteries from World War I and World War II. Some of the best ways to honor our fallen is by learning about the men and women who gave their lives in these conflicts. More than 200,000 Americans are buried or memorialized overseas. They were brothers, fathers, sons, daughters, mothers, wives, and friends who left the United States to defend freedom abroad. In a matter of minutes, you can honor these men and women on Veterans Day.
To view the multimedia release go to:
http://www.multivu.com/players/English/7529551-abmc-honor-veterans-day/
Lupe Maldonado will tell you, “education is key.” That’s because it’s what helped her and her family create a brighter future. Their story started in a garage in Torrance, Calif., more than 20 years ago. That’s where they lived when they came to the U.S. No bathroom. No running water; a mattress on the bare floor. They covered up the holes to keep out the cold and the mice. While it may have been a bleak start, Lupe says just being in America was a dream come true.
While Ismael worked 12 hour days to support his family, Lupe joined a new program at her son’s elementary school called the Toyota Family Literacy Program in order to learn English. It was a tough decision, going to school instead of getting a job that could provide the money needed to move out of that garage; but Ismael and Lupe knew if she could learn English, she could advocate for their boys with teachers, doctors and in the community. Ismael also enrolled in English classes.
To view the multimedia release go to:
http://www.multivu.com/players/English/7946551-ncfl-toyota-partnership/
Today Toyota launches a national marketing campaign, titled “Serious Play,” for the all-new 2019 Avalon that dares drivers to experience adventure, spontaneity and playfulness, and reminds all that the thrill of driving is the real prize. The campaign drives home the notion that the completely redesigned Avalon has everything drivers need to get more out of life.
The all-new Toyota Avalon – designed, engineered and assembled in the U.S. – embodies consumers’ overarching desire for high-caliber, design-centric, technologically-savvy modes of attainable, premium transportation.
To view the multimedia release go to:
https://www.multivu.com/players/English/8352851-toyota-avalon-sedan-serious-play/
Littered cigarette butts are more than just an eye sore. According to environmental clean-up reports, cigarette butts are the No. 1 littered item on U.S. roadways and the No. 1 item found on beaches and waterways worldwide. A new survey conducted by Legacy, shows that while more than 88 percent of Americans surveyed think that cigarette butts are an environmental concern, more than 44 percent of those polled who had ever smoked admit to having dropped a cigarette on the ground and nearly 32 percent have dropped a cigarette out of a car window.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53122-legacy-leave-no-trace-psa-toxic-waste-cigarette-litter-earth-day
