New crash tests and analysis by the Insurance Institute for Highway Safety demonstrate that underride guards on tractor-trailers can fail in relatively low-speed crashes -- with deadly consequences. The Institute is petitioning the federal government to require stronger underride guards that will remain in place during a crash and to mandate guards for more large trucks and trailers.
In honor of Smokey Bear’s 72nd birthday, the Ad Council, the U.S. Forest Service, and the National Association of State Foresters (NASF) launched a new series of public service advertisements (PSAs) that aim to help prevent wildfires nationwide by increasing awareness about less commonly known ways that wildfires can start. The new “Rise from the Ashes” campaign uses wildfire ashes as an artistic medium to illustrate the devastation caused by wildfires and highlight less obvious wildfire causes.
“Education is a critical part of reducing the number of unwanted, human-caused wildfires we experience every year,” said U.S. Forest Service Deputy Chief Jim Hubbard. “We believe that this new iteration of Smokey Bear’s long-running PSA campaign will demonstrate campfires are not the only way to start a wildfire and that Smokey Bear is counting on them to take action to prevent accidental fire starts.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7896651-ad-council-smokey-bear-wildfire-psa/
The Ad Council, in collaboration with the U.S. Forest Service and the National Association of State Foresters (NASF), announced today the launch of a new series of public service advertisements (PSAs) featuring Smokey Bear designed to raise awareness about wildfire prevention. As a continuation of the longest running PSA campaign in U.S. history, the new ads include the well-known tagline, “Only YOU can prevent wildfires,” and for the first time feature Smokey Bear rewarding Americans with hugs after acting safely with fire.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62468-ad-council-smokey-bear-gives-bear-hugs-wildfire-prevention-psa
Melexis extends its family of smart LIN slave IC's with a new Generation of reconfigurable LIN switch slave. MLX80104 can be used to interface with any door, roof, seat, steering wheel, dashboard, HVAC, light control or similar switch module as well as for other application require an easy access via LIN. The integration of LIN physical layer, voltage regulator and integrated application IO’s results in a reduction in component cost. The integration of LIN controller and approved LIN driver make switch modules speak LIN in no time.
To view Multimedia News Release, go http://multivu.prnewswire.com/mnr/prne/melexis/46290/
The complete solution to managing vaginal dryness and discomfort inside and out is now available to the millions of women changing physically, emotionally and hormonally every day. The maker of #1 doctor recommended Replens™ vaginal moisturizer introduces hormone-free and fragrance-free Replens™ Moisture Restore External Comfort Gel, for soothing relief from external vaginal dryness, in menopause, post-partum, and after a cancer diagnosis.
“Ladies, don’t despair. Vaginal dryness can be a nuisance at any age. It’s one of the most common symptoms of menopause and unfortunately, can worsen over time. Luckily, there are non-hormonal products like Replens,” says Mary Jane Minkin, M.D., Clinical Professor of Obstetrics, Gynecology and Reproductive Sciences at Yale University. “I recommend these products to patients as first line therapies to help relieve internal and external vaginal dryness.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8066251-replens-vaginal-moisture-restore-external-comfort-gel/
The Advertising Council, in partnership with NeighborWorks® America, announced today the launch of new national public service advertisements (PSA) designed to educate homeowners about where they can turn for help if they are at risk of foreclosure. The campaign encourages distressed homeowners to call the Homeowner’s HOPE Hotline, a free resource that helps homeowners facing foreclosure move closer to finding a resolution.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/44044/
Today at the 10th Annual Meeting of the Clinton Global Initiative (CGI) in New York City, the Ad Council in partnership with Year Up, the Employment Pathways Project, ConPRmetidos, MENTOR: The National Mentoring Partnership, New Options Project, and Opportunity Nation launched the national “Grads of Life” campaign to help businesses fill more than 4 million vacant positions within the United States with qualified workers. The launch took place during CGI’s inaugural in-person meeting of the new Youth Employment Action Network attended by both business and non-profit leaders.
Secretary Hillary Clinton shared a message in support of the launch: “As we continue the work of Job One at The Clinton Foundation, we need to continue to build partnerships and to recruit more businesses to solve this important economic challenge. The Grads of Life PSA campaign is the first effort to drive employer demand for the millions of low-income young adults that are a huge source of untapped talent in our country and through GradsofLife.org employers can now access the first-ever online platform for the information, tools, and resources they need to take action today. I am asking employers, educators, non-profits, community leaders to join me and the Grads of Life campaign in this bold agenda to grow our economy and to create new opportunities for tomorrow’s leaders.”
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7328451-new-grads-of-life-campaign-launched-to-bridge-the-gap-between-employers-and-opportunity-youth/
Organise your photos easily with the automatic photo tagging from MyHeritage. It uses face recogntion technology to help you tag people in all your photos within minutes.
You can import your photos easily from Flickr, Picasa, Facebook, Windows Live, Photobucket, Freewebs or Webshots.
And you can even export the tags back to your other photo sharing site.
Wine connoisseurs and novices alike can experience the art of winemaking at BLEND aboard Holland America Line’s new ms Koningsdam when the ship debuts in April 2016. In collaboration with Chateau Ste. Michelle, Washington State’s oldest and most acclaimed winery, the intimate venue will enable guests to blend their own wine and enjoy it at dinner or in the privacy of their stateroom.
BLEND — the first of its kind for Holland America Line and the only purpose-built wine-blending venue at sea — will have a tasting table that accommodates 10 guests who can create their own blend from a selection of five barrels of single-vineyard red wine. In addition to participating in the blending process, guests also will learn about wine from the ship’s wine expert, who leads the blending session.
“At the core of every Holland America Line cruise is our desire to offer unique, immersive and innovative experiences, and BLEND by Chateau Ste. Michelle is all of those things and more,” said Orlando Ashford, president of Holland America Line. “The BLEND experience on Koningsdam is designed to appeal to everyone, and it will be exciting for our guests to create an exclusive wine tailored to their personal taste that they can enjoy onboard with our exceptional cuisine.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7363852-holland-america-line-ms-koningsdam/
Lexus just added a new layer to its compelling 2013 ES marketing campaign with an advertisement that, like the entirely new ES, merges next-generation technologies with stunning visuals. The result is a never-before-seen convergence of print and digital advertising. Starting today, readers can bring an ES print ad (found in the Oct. 15 issue of Sports Illustrated magazine) to life by simply placing the ad over the screen of an iPad® while running the Lexus-created video found in this week’s iPad edition of Sports Illustrated or at Lexus.com/stunning. With a single touch, users will see a static Lexus ad take off for a stunning test drive.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58391-lexus-sports-illustrated-ad-style-technology-together-like-never-before
Holiday entertaining and the chill of winter make warm, toasty beverages particularly welcome. This year, give loved ones the gift of warmth, comfort and convenience with one of three stunning electric and stovetop kettles from KitchenAid. Further information about the products detailed below can be found at www.kitchenaid.com/kitchenware/kettles.
To view the multimedia release go to:
http://www.multivu.com/players/English/7766757-kitchenaid-tea-kettle-gift-guide/
New KitchenAid Cutlery Sets
Since the launch of its own, non-licensed kitchenware collection in 2013, KitchenAid has been offering high-performance cookware, cast iron, bakeware and kettles designed for everyone from beginner cooks to experienced chefs. And just in time for the holidays, the brand is expanding the collection to include a new cutlery line. Further information about the products detailed below can be found at www.KitchenAid.com/Kitchenware.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7558051-kitchenaid-kitchenware-gift-guide/
