Addiction can destroy careers and ruin lives. It can be devastating to watch a loved one descend into addiction, and family members often can’t understand why an addict continues to use drugs or alcohol despite the ruinous consequences.
In a series of new videos at besmartbewell.com/addiction, leading experts explain how addiction affects the brain and offer insight into why it is so hard for addicts to stop using drugs and alcohol.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61017-be-smart-be-well-explores-the-science-of-addiction
On July 13, after 11 days, 17 hours and 22 minutes of non-stop driving, renowned adventurer and off-road driver Rainer Zietlow and his team set a new world record certified by Tüv Nord Mobility for driving the length of the Pan-American Highway as they crossed the road’s end in Deadhorse, Alaska. The TDI-Panamericana Endurance Challenge team covered 14 countries and nearly 16,000 miles in a 2011 Volkswagen Touareg TDI® Clean Diesel SUV. Their journey to commemorate the 75th Anniversary of the Pan-American Highway’s establishment breaks the previous record by more than three days.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vw/40223/
In an effort to educate and empower parents to speak to their children about bullying, a new series of television public service advertisements (PSAs) are launching today as an extension of the Be More Than a Bystander campaign. The PSAs are being distributed nationwide to coincide with Bullying Prevention Month.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63684-ad-council-ddb-new-york-new-psas-for-national-bullying-prevention-month
Vayama (www.vayama.com), a leading online travel agency uniquely focused on international travel, is crossing the United States as part of the Vayama Go Somewhere Tour. This 12-market U.S. campaign is designed to inspire people to think about where in the world they’d like to travel and help them get one step closer to making that dream a reality. The centerpiece of the Go Somewhere Tour is an 18-foot custom-designed truck that serves as a hub for global discovery and travel inspiration at each event along the way. The next stop on the Go Somewhere Tour is Houston, TX on May 9.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61265-vayama-go-somewhere-tour-across-u-s-international-dream-trip
Twelve-year-old Ugandan soccer star and malaria survivor Charles Ssali, together with Major League Soccer Commissioner Don Garber, is making a stop in New York today to formally launch the United Against Malaria campaign in the United States. Starting with a breakfast event in Times Square, Ssali will be welcomed to the United Nations by avid soccer fan, Deputy Secretary-General Dr. Asha-Rose Migiro.This initiative is a partnership that aims to harness the popularity of soccer and the excitement leading up to the 2010 FIFA World Cup South AfricaTM as a way to raise global awareness and build worldwide commitment to ending malaria, as well as increase the use of prevention tools and malaria treatment in Africa.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/thegatesfoundation/41028/
As part of their ongoing Stop the Texts. Stop the Wrecks. Texting and Driving Prevention campaign, the Ad Council and the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) are partnering with YouTube creator and actress Meg DeAngelis to raise awareness of this dangerous behavior. The collaboration also coincides with the release of new television campaign public service advertisements (PSAs) and the launch of Project Yellow Light, a national video contest and scholarship program that aims to educate young drivers on and generate engagement around this issue.
Meg is joining the effort as part of the Ad Council’s Creators for Good program by distributing new exclusive video content to her almost four million subscribers on YouTube. The video amplifies the campaign message, showing drivers that no matter how “safely” they think they can drive while doing other things, distracted driving is always dangerous. Created as an advice video, Meg runs through “10 Everyday Things You’re Doing Wrong” - from putting in bobby pins to folding your clothes - and ends with a serious message to her fans about the dangers of texting and driving.
“Texting and driving is such a serious issue, so I'm really proud to be a voice of this important campaign,” said DeAngelis. “I want all of my viewers to stay safe, so I hope that together, we can spread the word on the dangers of distracted driving.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7682151-ad-council-project-yellow-light/
Music lovers, surfers, thrill seekers and thousands of young people across the country will be able to experience the fun, potentially life-saving messages of the nation’s largest youth smoking prevention tour. truth® begins its 14th annual summer tour on Friday, June 13 in Houston, Texas, with its first stop on the Vans Warped Tour. truth’s crew of young adult “tour riders” will interact with teens and young adults across the country – providing them with facts and information about the marketing tactics of the tobacco industry and the health effects, addictiveness and social consequences of tobacco use.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7248451-truth-youth-smoking-prevention-campaign-kicks-off-2014-annual-summer-tour/
Video gamers, roller coaster riders, surfers and music lovers across the country will be able to experience the fun and educational messages of the nation’s largest youth smoking prevention campaign. truth® begins its 14th annual nationwide summer tour on Saturday, June 15 in Seattle with its first stop on the Vans Warped Tour. truth’s crew of young adult “tour riders” will interact with teens across the country – educating them about the marketing tactics of the tobacco industry and the health effects, addictiveness and social consequences of tobacco use.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58845-truth-youth-smoking-prevention-summer-tour-to-travel-more-than-30-states
Trekking through the Himalaya (with a short stop at Mt. Everest’s base camp), sailing the Ganges River, crossing the North Pacific Ocean on a container ship, meditating with monks in a Tibetan monastery – these are not the typical activities you might expect during a family vacation with two young children. But the Kirkby family is on an extraordinary adventure halfway around the globe – and inviting everyone to come along. Travel Channel’s mesmerizing and cinematic new series, “Big Crazy Family Adventure,” premiering Sunday, June 21 with back-to-back episodes at 9:00 p.m. & 10:00 p.m. ET/PT, follows wilderness guide, writer and award-winning photographer Bruce Kirkby throughout this epic trip – from his home in Kimberley, British Columbia, to a remote monastery in the Himalaya – with his wife, Christine Pitkanen, and their two young boys: Bodi, 7 and Taj, 3. There’s just one catch: on their 13,000-mile adventure they won’t be taking ANY airplanes. To fully experience the life-changing and serendipitous moments that exploring the world provides, they’ll get to their final destination through surface travel only – canoe, container ship, ferry, high-speed train, river boat, tuk tuk, pony, their own eight feet and more. The series is comprised of nine, hour-long episodes.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/70380510-travel-channel-big-crazy-family-adventure/