Today, OREO – the world’s No. 1 cookie – launched the OREO Dunk Challenge, a global celebration of the brand’s iconic dunking ritual. The campaign kicks off in the U.S. and will roll out to more than 50 countries around the world as part of the OREO brand’s ongoing Wonderfilled movement. The OREO Dunk Challenge will feature a trio of high-profile dunkers, including International Recording Artist Christina Aguilera, Brazilian football star Neymar da Silva Santo, Jr. and Basketball Hall of Famer Shaquille “Shaq” O’Neal. Shaq and fans will do the first official dunks of the campaign today at the birthplace of the OREO cookie in New York City.
OREO cookies and milk have gone together for many years -- and not just because they are a delicious dunking duo. Dunking an OREO cookie in milk has always been a fun way to create a playful moment that reminds us how extraordinarily special it can be to feel and wonder like a kid.
To view the multimedia release go to:
https://www.multivu.com/players/English/8031651-oreo-dunk-challenge-shaq-christina-aguilera-neymar-da-silva-santo-jr/
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For families who have a dependent with special needs, financial planning often takes a back seat to the necessities of daily life; but it also bears an increased importance.
“April’s Autism Awareness Month offers a great opportunity to emphasize the importance of planning for families who are caring for a dependent child, sibling or spouse with special needs,” said Ruthann Driscoll, JD, CLU, CFP®, director of advanced planning at Northwestern Mutual. “Crafting a comprehensive plan that addresses the needs of the dependent with special needs — for today and for tomorrow — and balancing that with the needs of the rest of the family is essential to achieving lifelong financial security.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7422151-northwestern-mutual-autism-awareness/
Maxine Carter is the best bonded courier working in the Pacific Rim. But her next task involves delivering a bratty 15-year old named Alice to her mother in the U.S. amid a bitter custody battle. Little does Maxine know that a trap is waiting for them, and its up to her to keep Alice safe, providing they dont kill each other first. Premieres December 21st at 8pm ET on Lifetime Movie Network!
Nippon Momento Paint - http://www.nipponpaint.com.sg/momento - Momento Paint by Nippon Paint: Rustic yet chic. Grand yet charming. Stylish yet spectacular. Turn ordinary walls into extraordinary masterpieces with the new Nippon Momento™ Paint. Special Effects Paint. http://www.youtube.com/watch?v=NGk861hJUpQ Nippon Momento™ Paint, Special Effects Paint is formulated with low VOC and contains no lead, mercury, chrome or heavy metals, creating a healthier environment. It is recommended for interior walls, ceilings, cement based plaster, gypsum-based plaster, brickwork, hard and soft boards as well as cement fiberboard. Available in 4 exciting variants. Momento paint is another innovative product brought to you by Nippon Paint. Visit http://www.nipponpaint.com.sg/momento to find out more information.
The St. Baldrick’s Foundation, a volunteer-powered charity dedicated to funding childhood cancer research, announces its Kids Are Special: Let’s Treat Them That Way national campaign. Focused on celebrating kids and giving them the happy childhoods they deserve, the campaign highlights the need for finding treatments that are specifically designed for kids with cancer.
With this bold new initiative, St. Baldrick’s looks to change the narrative around pediatric cancers, by showing kids as their truest selves – fun-loving, carefree, refreshingly honest, and always a little goofy. St. Baldrick’s puts the emphasis back on kids, while disempowering the label of “cancer.” All communication is strategically designed to remind us all that as adults we have the power to give kids happy childhoods free from cancer by helping to fund the best research worldwide. The campaign includes TV, print, radio, digital, and billboard placements featuring real kids doing kid-like things; from playing with their food to getting caught with paint on their faces, all with the message: Kids Are Special: Let’s Treat Them That Way.
To view the multimedia release go to:
http://www.multivu.com/players/English/7610752-st-baldricks-kids-are-special/
A Desert Denim theme anchored the NY RAW Special Edition Spring/Summer 2011 collection of specialist denim brand G-Star during the New York Fashion Week runway show this evening. This season’s collection fused desert-inspired, functional details with a sandy-beige palette which was alternated with blue and black combinations and 3D-sculpted raw denim pieces.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/gstar/46132/