What do you get when you cross a Sports Illustrated Swimsuit model with a hot new sports car? One cool app. Lexus and Sports Illustrated Swimsuit have fans revving their engines with the release of Lexus’ new TORI 500 racing app, available at Lexus.com/tori500 and iTunes.
The app brings to life an actual racetrack the automaker created in the shape of Sports Illustrated Swimsuit model Tori Praver’s body. Players of the TORI 500 game get to see what it’s like to race the all-new 2013 Lexus GS sport sedan around a larger-than-life, 3-D image of the supermodel.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54771-lexus-gs-si-swimsuit-model-tori-praver-with-tori-500-racing-game-app
In an effort to encourage children to spend more time outdoors and reconnect with nature, the U.S. Forest Service and the Ad Council are joining Sony Pictures Entertainment to launch a series of public service advertisements (PSAs) featuring characters and footage from Columbia Pictures/Sony Pictures Animation's upcoming family comedy The Smurfs™ 2. The PSAs are an extension of the U.S. Forest Service and Ad Council's Discover the Forest campaign and will be featured at an event on Saturday, June 22, at The Grove in Los Angeles as part of the studio's
More than ever, people want to know what’s in their food, how it’s made and what companies are doing to contribute to a better world. That’s why Kellogg Company launched Open For Breakfast™ in the U.S. today, an open forum in the digital and social media space to hear what’s on peoples’ minds and share stories about Kellogg’s branded food, its commitments to communities around the world and its pledge to care for the environment.
Kellogg’s is inviting people to join the conversation at OpenForBreakfast.com and in social media, where the company will tell its story and have conversations with people about what they care about – sharing facts and figures, and visuals and videos featuring Kellogg employees, partners and consumers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7397651-kellogg-s-open-for-breakfast/
Hanes®, America’s No.1 Men’s Apparel Brand, unveils the second installment of humorous advertisements showcasing new men’s underwear products. Launching today, basketball legend and longtime Hanes spokesman Michael Jordan reveals the latest Hanes comfort innovation, the men’s ComfortBlend collection.
Developed in response to in-depth consumer research and product testing, the ComfortBlend collection features a 50/50 cotton/poly blend fabric that delivers superior softness with less shrinkage after washing. ComfortBlend undershirts are available in both Lay Flat Collar Crew and V-Neck styles in classic white and black. In addition to ComfortBlend undershirts, Hanes has extended this ultra-soft line to underwear bottoms, including boxer briefs available in black and gray along with blues and heather, all boasting the reliable fit Hanes customers value and have come to expect.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57326-hanes-and-michael-jordan-unveil-the-new-comfortblend-underwear-collection
http://www.boozebusted.com Over
the last 23 years, a range of road safety strategies have focused on
changing community attitudes to drink driving in order to curb the road
toll. Victoria has witnessed significant success in changing consumer
attitudes and behaviour, with a majority of the community now believing
that drink driving is socially unacceptable.
The Craftsman brand, Craftsman Club, part of the SHOP YOUR WAY Network, Sears Heroes at Home and nonprofit Rebuilding Together are hitting the road this summer to inspire Americans to open their tool box and start working with their hands, all while making a difference in communities across the country.
With a 36-ft trailer and truck filled with all the necessary tools in tow, the brand will visit dozens of local communities, restoring homes of military veterans, participate in local restoration projects, disaster relief and consumer events throughout the summer.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60868-craftsman-make-a-difference
Rabbit loves carrots. Maybe a little too much. In fact, his carrots are crowding him out of his cozy burrow. When his friends offer to help — that’s just asking for trouble. TOO much trouble! This charming and lovingly illustrated picture book shows how friendships get us over the rough spots in life, even if the going gets a little bumpy! Find out more at http://www.capstonepub.com/consumer/products/too-many-carrots/ Children
For Tortoise, winter is good for one thing: a nice long nap. Can friends open his eyes to a season full of surprises? Every year, Tortoise hibernates through winter. He assumes he isn’t missing much. However, his friends are determined to prove otherwise! Will Tortoise sleep through another winter, or will his friends convince him to stay awake and experience the frosty fun? In the follow-up to her bestselling Too Many Carrots, Katy Hudson delivers a charming picture book, featuring the fun of winter and the heartwarming benefits of friendship. Find out more at http://www.capstonepub.com/consumer/products/loud-winter-s-nap-1/ Children’s book
One of the most anticipated toys of the holiday season is hitting retail shelves today as Fisher-Price – a subsidiary of Mattel, Inc. (NASDAQ:MAT) – and Disney Consumer Products launch the innovative Dance Star Mickey plush that walks, talks, and grooves to a beat all his own.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/dancestarmickey/46426/
The adoption of apps for iPhone® continues to enhance the retail shopping experience for both consumers and business people alike. OfficeMax® Incorporated (NYSE: OMX), a leader in office products and services, today announced it is introducing a new free OfficeMax App for iPhone on the App Store. The OfficeMax App, available for iPhone and iPod touch, is designed to help customers shop smarter and access information and rewards on the go.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/officemax/45750/
With the next generation of Hyundai buyers eagerly awaiting the upcoming launch of the 2012 Veloster, Hyundai fuels the excitement by teaming with Rhys Millen Racing (RMR) and Red Bull to campaign the car in the high-energy sport of rallycross.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/hyundai/48467/
Every dog has its day – and now with the help of THEhotel at Mandalay Bay – every day can be your dog’s day. As one of only a few dog-friendly properties on the Las Vegas Strip, THEhotel introduces amenities that cater to even the worldliest puppy.
Upon arrival at THEhotel, you and your four-legged family member will be greeted with a special welcome letter, tasty treats and doggy relief bags. Escorted by their owners, dogs will then enter their elegantly appointed suite on the 22nd floor which will be outfitted with eco-friendly food and water bowls.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/thehotel/49169/
