BACARDÍ, the world’s best-selling and most awarded rum, unveiled its latest addition to the brand’s flavored rum lineup, BACARDI® Pineapple FusionTM at last night’s NBA on TNT All-Star Saturday Night Party. The NBA on TNT party featured a performance by award-winning hip hop artist Flo Rida.
John Legend, Ali Larter, DJ Irie, Ellie Goulding, Samantha Harris, Gloria Reuben, Spencer Haywood, Dale Ellis, Cedric Ceballos, Bonzi Wells and others were among the celebrities and NBA Legends that turned out to toast NBA All-Star 2013 with TNT and the NBA in Houston, Texas last night.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60302-bacardi-launches-pineapple-fusion-during-nba-all-star-weekend-flo-rida
Promotional Products Work! Week, February 25 through March 1, 2013, sponsored by Promotional Products Association International (PPAI), the world’s largest and oldest international not-for-profit promotional products association founded in 1903, is an industry event dedicated to demonstrating the importance of promotional products as a powerful and effective advertising medium. A new study released by PPAI this week, The Influence of Promotional Products on Consumer Behavior, demonstrates that advertisers and marketers, now more than ever, can look to promotional products to deliver the highest rate of reach, recall and return on investment in the advertising industry, as the most cost-effective way to impact a targeted audience in a tangible, long-lasting and memorable manner.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60314-ppai-celebrates-promotional-products-work-week
iTunes: http://smarturl.it/TP_Fever_iTunes
Amazon: http://smarturl.it/TP_Fever_Amazon
Music video by Taddy Porter performing Fever. (P) (C) 2013 Primary Wave Records. All rights reserved. Unauthorized reproduction is a violation of applicable laws. Manufactured by EMI Label Services
Spring training kicked off in Lakeland, Fla. with the Topps Company, one of the leading manufacturers and marketers of sports trading cards, creating the World’s Largest Baseball Card to celebrate the return of baseball nationwide and the new 2013 Topps Baseball Series 1 cards.
Detroit Tigers first baseman Prince Fielder and nearly 100 youth baseball players from Lakeland City Baseball unveiled the largest card ever created. Measuring nearly 90 ft. tall and 60 ft. wide, this massive baseball card depicts the image of Fielder, who appears on the cover of the Topps 2013 Series 1 box.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57860-topps-world-s-largest-baseball-card-mlb-prince-fielder
Purina ONE® showed the world how to really work the runway, turning heads at this year’s New York Fashion Week with cats on leashes during the 2013 Fall Collection Show by Tracy Reese, one of America’s most celebrated designers, on February 10.
As part of the Purina ONE brand cat food’s True NatureTM of Cats movement and the launch of Purina ONE® SMARTBlend® Healthy MetabolismTM wet and dry formulas, Purina ONE is challenging misconceptions about cats, beginning with the idea they can’t be leash-trained.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60192-purina-one-tracy-reese-true-nature-of-cats-at-new-york-fashion-week
Starting today, your smart phone can make you smarter about your health. Cigna is launching a new mobile app to help customers take better control of their health and health spending.
Throughout 2013 Cigna will release upgraded app capabilities, including accurate pricing and quality information on doctors and hospitals for more than 200 medical procedures according to the real-time status of the customer’s health plan and available health account funds.
To view Multimedia News Release, go to http://www.multivu.com/players/English/59191-cigna-mobile-app/
Princess Cruises has debuted a new look at how and why passengers cruise – as told through videos from Princess passengers themselves. Focusing on celebrations, these passenger accounts unveil many reasons for escaping completely on a cruise vacation.
The videos form the centerpiece of a new “Celebrations” campaign which launched today. Stories can be viewed at princess.com/celebrations, and Princess passengers who have recently celebrated a special occasion on board can submit their own stories at princess.com/sharestory before March 31, 2013 for a chance to win a 7-day Caribbean cruise for two aboard the new Royal Princess.
To view Multimedia News Release, go to http://www.multivu.com/players/English/59847-princess-cruises-celebrations-campaign/
Sports Illustrated Swimsuit 2013 takes an unprecedented journey to all seven continents, delivering fashion, beauty and earth’s most exotic destinations across print, tablet, mobile, web and television. Available on newsstands and on digital platforms now, the story of breathtaking SI Swimsuit models in equally beautiful locations around the world, including the red-hot cover shot of Kate Upton in Antarctica, provides fans access to over 650 high resolution images and more than two hours of high definition video.
To view Multimedia News Release, go to http://www.multivu.com/pages/60110-2013-sports-illustrated-si-swimsuit-issue
Feed The Children and World Neighbors announced today that as of March 1, 2013 World Neighbors will become a subsidiary of Feed The Children, Inc. The two Oklahoma City based nonprofits will join forces as strategic partners to better serve those in need worldwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60079-feed-the-children-and-world-neighbors-unite
Kia Motors America (KMA) ignited the 2013 Chicago Auto Show when the all-new, ultra-hot Forte 5-door rolled on-stage today. The all-new Forte 5-door SX’s eye-catching European-inspired hatchback design is complimented by an all-new 1.6-liter gasoline direct-injected (GDI) turbocharged four-cylinder engine putting out 201 horsepower and 195 lb.-ft. of torque, making the all-new Forte 5-door SX the most powerful Forte from KMA to date. The Forte 5-door is expected to go on sale in the third quarter of 2013, and pricing will be announced closer to launch.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59961-kia-motors-america-unveils-new-forte-5-door-at-2013-chicago-auto-show
Australian Release: March 28, 2013. Cast: Nicolas Cage, Ryan Reynolds, Emma Stone, Catherine Keener, Clark Duke, Cloris Leachman. THE
CROODS is a prehistoric comedy adventure that follows the world's first
family as they embark on a journey of a lifetime when the cave that has
always shielded them from danger is destroyed. Traveling across a
spectacular landscape, the Croods discover an incredible new world
filled with fantastic creatures -- and their outlook is changed forever