Purina today launched a new national campaign featuring the men and women who proudly make Beneful® Brand Dog Food, talking about why they feed it to their own dogs.
The commercial, captured at Purina’s Atlanta factory, highlights the care and accountability that goes into every bag of Beneful – and dispels misinformation about the quality and safety of one of Purina’s best brands in the wake of a baseless class action lawsuit. Purina associates, featured with their beloved pets, talk about their pride and confidence in the product that millions of dogs eat every day across America.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7544251-purina-pride-ad-campaign/
The Global Salmon Initiative (GSI) today launched its inaugural Sustainability Report at the Economist’s World Ocean Summit 2015 in Lisbon, Portugal. The landmark report showcases key environmental and social data across all 14 GSI member companies. This is the first time a global food sector has collectively reported on sustainability performance indicators in such a transparent manner.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7543151-gsi-inaugural-sustainability-report/
Olive Garden is introducing another way for guests to enjoy its iconic breadsticks with a new menu offering – Signature Breadstick Bun Sandwiches served with fries and choice of unlimited homemade soup or Famous House Salad. Beginning today, guests can satisfy their lunchtime cravings with one of two Breadstick Bun Sandwiches, starting at just $6.99.
The much-anticipated Signature Breadstick Bun Sandwiches have been making headlines with fans across the nation looking forward to their first taste. That’s why Olive Garden is inviting guests to celebrate the new menu offering throughout the summer with Breadstick Nation – a seven-week-long nationwide tour of four Olive Garden food trucks that will be giving away free samples of the Signature Breadstick Bun Sandwiches. The tour will hit the road today with one food truck in New York City and will be joined by additional trucks visiting 20 cities nationwide.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7303851-olive-garden-breadstick-bun-sandwiches/
For nearly 57 years, IHOP® restaurants have helped millions of guests each week start their day with a smile. Today, with the launch of a new logo that prominently features just that, the brand will bring those smiles to life. And, to further demonstrate the IHOP commitment to smiles, the launch of the new logo will be celebrated with a series of “Summer of Smiles” activities devoted to those who, through service and other programs, help people smile.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7428051-ihop-new-logo-launch/
Prior to joining the State Bank of India (SBI) Youth for India fellowship programme, Bharat Vineeth worked in the IT industry at Bangalore. But, with an unwavering passion to help the needy, Vineeth, a MBA and engineering degree holder - took a sabbatical and set out to make a change. He applied for the SBI Youth for India Fellowship.
With a high percentage of malnourishment among children and several incidences of midday meal food poisoning due to stale food at an anganwadi (primary school) in Jeypore, Odisha, Vineeth, during his fellowship, came up with a simple but effective solution.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7535551-sbi-become-change-fellowship-programme/
Hot sauce is more than a condiment. It’s a movement. Thought to be one of the most familiar voices of the movement is a sassy 92-year-old named Ethel, who is best known for delivering the popular catchphrase “I Put That $#!t on Everything,” or #IPTSOE for short. This summer, Ethel is back to issue a challenge to hot sauce lovers everywhere – “I Put That $#!t on Everything, Do You?” The “IPTSOE, Do You?” video contest encourages hot sauce users to step up and proudly show their unwavering dedication to Frank’s RedHot for the chance to win $25,000 and appear with Ethel in a future Frank’s RedHot commercial.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526851-franks-redhot-iptsoe-contest/
In-Block Ceramic Sharpeners Automatically Sharpen So Knives Stay Sharp for a Lifetime
“Calphalon Self-Sharpening Cutlery gives home cooks great cutting results time after time,” said Justin Bluth, Director of Brand Marketing for Calphalon. “Sharp knives cleanly and neatly slice through food, making perfect cuts and helping you finish quickly, safely and effortlessly. With SharpIN™ technology, home cooks will never have to worry about how to sharpen their knives correctly, or how often.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7512431-calphalon-self-sharpening-cutlery/
Food Network competition series Food Network Star returns for an eleventh season this summer, with a cast of twelve talented hopefuls competing to become the next new face in food television. Food superstars Giada De Laurentiis and Bobby Flay are back as mentors/judges, joined this season by a roster of top-notch special guests and judges. In the biggest audition of their lives, the finalists battle in a series of unique challenges designed to determine who has the personality, on-air charisma and cooking skills to win the ultimate prize – their own show on Food Network. Exclusive web series Star Salvation also returns, giving one eliminated contestant the opportunity to rejoin the competition. Food Network Star season eleven premieres on Sunday, June 7th at 9pm ET/PT and the winner will be crowned in the season finale on Sunday, August 16th at 9pm ET/PT.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7045238-food-network-star-season-11/
Crisco® is excited to welcome NEW Organic Coconut Oil to its quality line of products. Crisco Organic Coconut Oil is an easy substitute in recipes calling for butter, margarine, and other oils, making it a go-to pantry staple. It has no coconut aroma or flavor, offering maximum cooking versatility without changing the taste of your food.
Crisco Organic Coconut Oil is Certified USDA Organic, Non-GMO Project® Verified, kosher, and is available in a 27 fl oz jar. From crunchy Almond Coconut Granola, simply delicious Homemade Popcorn, to spicy game-day Chicken Tenders with Sriracha Ketchup, Crisco Organic Coconut Oil is great for everyday cooking and baking needs.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7509151-crisco-new-organic-coconut-oil/
French’s®, the undisputed leader in mustard, announces two new mustard flavors and the newest introduction in the ketchup category. Crafted with only simple, quality ingredients, including stone-ground #1 grade mustard seed, French’s Classic Yellow Mustard has been America’s best-loved mustard for more than 100 years.
French’s continues its century-long dedication to producing only the highest quality products by introducing French’s Tomato Ketchup with no high-fructose corn syrup and two new mustard variations with exciting, on-trend flavors: French’s Sweet Yellow Mustard with a touch of brown sugar and French’s Spicy Yellow Mustard with cayenne pepper. Like French’s Classic Yellow Mustard, both new mustards are fat-free and gluten-free. French’s new ketchup and mustards are available now in stores nationwide.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7505551-frenchs-new-mustard-ketchup/
This Earth Month, MorningStar Farms, a leader in the veggie movement for over 40 years, is spotlighting how eating a diet with more plant-based foods is one of the easiest, most delicious “acts of green” we can do today for a better tomorrow. To spread awareness, MorningStar Farms teamed up with food expert and “Top Chef” host Padma Lakshmi to encourage people to take the Veg of Allegiance™. The pledge is simple –eat veggie protein instead of meat, for even just one meal a week, and share your pledge on Facebook, Twitter or Instagram using the hashtag #VegAllegiance.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7481251-morningstar-veg-of-allegiance/