littleBits, the award-winning company that empowers kids to be inventors, today announced the launch of its Droid Inventor Kit, which enables kids to create their own Droid. An integral part of the global launch of Disney and Lucasfilm's Force Friday II, the Droid Inventor Kit brings Droids to life, inspiring imagination and invention for kids around the world. Kids can easily create and power up their own mechanical companion using littleBits electronic Bits--along with the free Droid Inventor app--to send their creation on more than 17 special Star Wars missions, complete with authentic Droid sounds from the Star Wars films. As they unlock new capabilities and level up their Droid Inventor skills, kids can also learn how to create their own custom R2 Units and experiences, combining play with real hands-on learning.
“Today we are continuing a global inventor movement that empowers young people to participate in a story that inspires them to be creators, not just consumers of technology,” said Ayah Bdeir, founder & CEO of littleBits. “We’ve created a gender-inclusive product that celebrates kids’ own self-expression and ingenuity, while showcasing the same characteristics of imagination, grit and invention that are embodied in the Star Wars franchise.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8170651-littlebits-droid-inventor-kit-star-wars-kids-toys-stem/
Stella Artois, part of the Anheuser-Busch family of brands, and Water.org today announced a call to action for all beer lovers who plan to watch this year’s Super Bowl, the most highly watched event of the year. By stocking up on Stella Artois beer for the big game and beyond, people across the country can help provide access to clean water for those in the developing world. More than 663 million people are impacted by the global water crisis today.
From January 15 until April 15 of this year, every purchase of a Stella Artois 12-pack (both bottles and cans, including Stella Artois Cidre) will help Water.org provide 12 months of clean water for one person in the developing world. For those watching the big game at a bar, the purchase of one pint or bottle of Stella Artois will help provide one month of clean water. And as in years past, in 2018 every purchase of a Limited-Edition Stella Artois Chalice will help provide five years of clean water for one person in the developing world.
To view the multimedia release go to:
https://www.multivu.com/players/English/8254751-stella-artois-water-org-super-bowl-party/
Seniors 80 and over yearn to be connected but many are not, causing a more than quarter of them to become “virtual shut-ins.” While a new survey shows use of social technology is linked to better wellbeing for people in this age group and demonstrates its potential for combating isolation, it also reveals their frustration and need for assistance in becoming part of the digital world. These findings come from a “Rewiring Aging” survey supported by Brookdale Senior Living, conducted by Kelton, a leading global insights firm in collaboration with the Stanford Center on Longevity. It is the first in-depth study of how online social networking and similar tech-based activities affect the quality of life among America’s fastest-growing demographic segment.
Fifty-eight percent of seniors surveyed believe technology can improve communication with family and friends. This belief is borne out by the findings; respondents who indicated they interact with loved ones through social technology report having higher life satisfaction and health and being more likely to attain life goals than those who do not use social technology.
To view the multimedia release go to:
http://www.multivu.com/players/English/7617951-brookdale-seniors-technology/
PetSafe® brand is offering pet parents an affordable, effective way to allow their pets to play safely in their yard with its new Free to Roam Wireless Fence™ system.
Traditional above-ground fences cost thousands of dollars and may not be an option for people living in rental properties. The PetSafe Free to Roam Wireless Fence provides a convenient solution for a fraction of the cost of traditional fencing.
The PetSafe Free to Roam Wireless Fence covers a circular area of up to half an acre or 180 feet in diameter. The boundaries can be adjusted from 5-90 feet in all directions of the indoor transmitter. Since the system is completely wireless, there are no unsightly cables to bury – simply plug the transmitter into a standard outlet.
“Our new Free to Roam Wireless Fence system is made with pets and owners in mind,” said Marcus Wolf, category manager for PetSafe Containment and Avoidance products. “A wireless fence gives pet parents peace of mind to let their dogs safely enjoy their yard. It makes it easy and fun for pets and their parents to enjoy fresh air and exercise.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7827751-petsafe-free-to-roam-wireless-fence/
Huawei has officially opened its first dedicated Middle East Customer Service Center located in Dubai, UAE, further demonstrating its commitment to investment in the region.
The flagship store, situated close to the city’s financial center, adds to the company’s ongoing expansion in the Middle East. The center will cater exclusively to customers using Huawei’s flagship device series, providing on-ground services – including home delivery across the entire UAE – that were previously unmatched in the market.
“Today we live in a dynamic era where technological progress is revolutionizing how we work, learn, entertain and live. People increasingly view connectivity less as a privilege and more as a necessity in their daily lives,” said Jiao Jian, Middle East President of Huawei’s Consumer Business Group. “In delivering the value of innovation through our rich product portfolio to more people across the region, Huawei is committed to offering excellent after-sales support and a one-stop service center for all our customers’ needs.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7610551-huawei-inaugurates-customer-service-center/
Let’s Win, an initiative supported by the Lustgarten Foundation, launched the Let’s Win! Pancreatic Cancer Survivors video series Friday, January 19, 2018, at the American Society of Clinical Oncology Gastrointestinal Cancers Symposium. The new online video series, featuring long-term pancreatic cancer survivors of all ages and diverse backgrounds, has been created to show pancreatic cancer patients and their families that people do survive this disease. The survivors have responded exceptionally well to pancreatic cancer therapy that incorporates clinical trials and treatments that go beyond traditional protocols.
When patients are first diagnosed with pancreatic cancer, they often turn to the internet, only to find devastating and frightening statistics about the disease. “Our goal is to provide hope and inspiration to patients and their families,” says Cindy Gavin, founding executive director of Let’s Win. “We are so grateful for the incredible vision of one special patient and the generosity of The Flora Family Foundation for their support of this incredible initiative.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8213752-lets-win-pancreatic-cancer-survivor-video-series/
Anytime Fitness, the world’s largest and fastest-growing co-ed fitness club chain, announced today the opening of its 2,000th club in The Netherlands. Founded in 2002, it took Anytime Fitness only 10 years to reach the 2,000-unit mark, less than half as long as other well-known franchises like Subway (23 years) and McDonald’s (32 years).
“Some businesses focus on quick growth and others specialize in earning customer loyalty,” said Chuck Runyon, Anytime Fitness CEO and co-founder. “We take great pride in having achieved both of those accomplishments simultaneously. We’ve done so by focusing first on the needs of busy people who simply want to lead a healthier lifestyle and then by providing our franchisees with the practical tools, technology and educational support to help members achieve their goals.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56352-anytime-fitness-opens-its-2000th-club-in-10-years
The national preterm birth rate fell to 11.4 percent in 2013 – the lowest in 17 years -- meeting the federal Healthy People 2020 goal seven years early. Despite this progress, the U.S. still received a “C” on the 7th annual March of Dimes Premature Birth Report Card because it fell short of the more-challenging 9.6 percent target set by the March of Dimes, the group said today.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/65164-march-of-dimes-march-for-babies-2014/
As the holiday season approaches and people begin planning their decorations, Cyberonics, Inc. is urging them to maintain the momentum of Epilepsy Awareness Month in November by incorporating purple lights into their holiday décor.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7378051-cyberonics-launches-mylifeisbright-campaign-healthyandbright-promotion-epilepsy-awareness-month-shine-purple-lights/
As the largest senior living provider in the country, Brookdale Senior Living (NYSE: BKD) is advancing its industry leadership role through a new national branding and communications initiative beginning today. Brookdale’s campaign is designed to provoke audiences to rethink their views of senior living and to capture the essence of the close relationships formed every day between the company's 80,000 associates and nearly 100,000 residents. As part of the campaign, the company is undertaking a broad range of initiatives to evolve the perception of senior living and demonstrate how innovative approaches and services at Brookdale can transform lives.
“We continue to move forward on our objective to develop the preeminent senior living brand, and we believe this campaign will create a cultural redefinition of the value that an innovative senior living provider can bring to people's lives,” said Will Clark, Brookdale’s senior vice president of strategy and innovation. “Brookdale is bringing new life to the traditional view of senior living. We focus our energy on enabling seniors to live their lives to the fullest – and in doing so changing the myths and perceptions of senior living. As the largest senior living provider in the country, we have the opportunity and I believe the responsibility to lead this conversation.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7646051-brookdale-launches-national-campaign/
Cigna (NYSE: CI) today unveiled its new TV Doctors of America campaign to encourage people to improve their health by going for their annual check-up, knowing their biometric numbers for blood pressure, cholesterol, blood sugar and body mass index (BMI), and taking control of their health. Supporting Cigna’s effort are actors Patrick Dempsey, Donald Faison, Neil Patrick Harris and Kate Walsh. All four actors starred as doctors on TV and are striking doctor poses, donning scrubs and using their celebrity influence to shine a spotlight on preventive care and the importance of going to a real doctor for an annual check-up that can help save lives.
To view the multimedia release go to:
https://www.multivu.com/players/English/8163851-cigna-americas-tv-doctors-go-know-take-control/
Atlanta attorney and philanthropist Dan Phelan is leading the charge to bring water and sanitation facilities to impoverished communities in the Dominican Republic by partnering with Children International, a leading child sponsorship organization. Phelan’s passion grows with each successive project as he sees the change in the lives of the people impacted.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57994-children-international-dan-phelan-water-and-sanitation-dominican-republic
