UBS launched its first global brand campaign since 2009 today, reflecting the firm’s strategic transformation and future direction. Featuring a distinctive brand film as well as advertising with images by Annie Leibovitz, the campaign also refreshes the strong UBS brand with a contemporary look and feel. The external launch follows a three-month internal campaign that inspired unprecedented rates of employee engagement.
“The brand campaign is an expression of the successful strategic transformation UBS has undergone over the past four years,” said Sergio P. Ermotti, Group Chief Executive Officer. “Reflecting the strategic transformation through our branding gives us additional momentum.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7612551-ubs-launches-global-brand-campaign/
Cepsa Tower, the company's new corporate headquarters that houses almost 2,000 people, is Spain's second tallest building and represents the materialization of Cepsa's growth and internationalization strategy of in recent years, following the entry of International Petroleum Investment Company (IPIC), as sole shareholder.
The headquarters, designed by the architect Norman Foster, reflects the transformation of Cepsa's business model to focus on an increasingly international market. Its height, at 248 metres, provides a unique view of Madrid from its upper floors, taking in some of the city's most emblematic locations such as the Paseo de la Castellana, the Parque del Retiro and the Santiago Bernabéu stadium.
Cepsa today operates an integrated business model spanning the entire hydrocarbon value chain. This integration allows the company to act with greater flexibility and the ability to respond quickly as a business.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7703451-cepsa-new-headquarters-new-company/
Samruk Kazyna, Kazakhstan’s sovereign wealth fund managing major strategic state assets with the combined value of close to $100 bn, is overhauling its business strategy, including approaches to investments and to asset management.
New management mechanisms will soon be introduced in all of the Fund’s companies. As early as 2014, business processes reengineering will start in three pilot organizations – diversified transport holding Kazakhstan Temir Zholy, oil and gas company KazMunaiGaz and postal service operator KazPochta.
These measured will result in operating costs reduction of 20% by 2017, and Samruk Kazyna’s economic value added will generate more than $11.2 bn for Kazakhstan’s economy.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762559-samruk-kazyna-transformation-forum/
The FSSC 22000 is a Food Safety System Certification that supplies a framework for productively and manages organization’s food safety responsibilities completely. To transformation from an current system or establish good Food Safety Management System and achieve a quick FSSC 22000 version 5 certification, an appropriate FSSC 22000 version 5 documentation is primarily required.For more information : https://www.globalmanagergroup.com/
Over the summer, architects, contractors and designers have been busy with an incredible home transformation on the sunny coast of Florida to bring fans the first ever HGTV® Dream Home Giveaway renovation. The sneak peek at this beautiful, one-of-a-kind makeover is now available at hgtv.com/hgtvdreamhome.
The waterfront property is shaded by giant royal palm trees and situated on the Indian River Lagoon with Intracoastal Waterway access. The updated, transitional take on Floridian style offers casual elegance with a clever play on classic coastal. The light and bright paradise is built for entertaining and relaxing by the water, complete with a private pool and a three-car garage. With approximately 3,150 square feet of living space, including three bedrooms and five bathrooms, the home blends the sophistication of the Hamptons with punches of tropical vibrancy.
To view the multimedia release go to:
http://www.multivu.com/players/English/7687151-hgtv-dream-home-2016-renovation/
China’s leading robotics developer and manufacturer HIT Robot Group (HRG) launches a state-of-the-art configurable and flexible automatic production line for high-precision jade processing. This intelligent production line exemplifies a revolutionary transformation in design concept from “centralized control” to “enhanced decentralized control”, which leads to scalable customization, greater flexibility for users, and therefore rapid response to market.
HRG has channeled its expertise in intelligent processing management into the new production line to achieve productivity and flexibility. “By uploading real-time data to the Internet, the production line can map its capability with dynamic product requests, and therefore making fast adjustment to market changes and accordingly allocating idle resources,” said Zhu Lei, HRG’s vice president.
To view the multimedia release go to:
http://www.multivu.com/players/English/8014051-hit-robot-group-jade-production-line/
Huawei today unveiled its 2015-2016 Digital inCloud Program which aims to connect global carriers and partners to build up a digital ecosystem. Launched at the 2015 Innovation & Transformation Summit, the solution will facilitate: ease of distribution and trade between consumer, carriers, and partners of digital products/services. This facilitation will be achieved through improved content aggregation, better management of local and global digital content.
To view the multimedia release go to:
http://www.multivu.com/players/English/7671651-huawei-launch-digital-incloud-program/
Half of our nation’s teachers will be eligible to retire over the next decade, creating an urgent need to recruit talented individuals into the teaching profession who will lead the transformation of our education system. That’s why TEACH and the Ad Council have partnered to launch Make More, a new public awareness campaign to recruit the next great generation of teachers. TEACH is a collaboration among the U.S. Department of Education, leading U.S. companies including Microsoft and State Farm, national education organizations and teacher associations.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63713-teach-and-ad-council-to-recruit-the-next-great-generation-of-teachers
This Saturday, Dec. 12 marks what would have been the 100th birthday of legendary performer Frank Sinatra. While it has been several decades since the man with the unmistakable blue eyes commanded the stage at iconic venues up and down the Las Vegas Strip, it is undeniable that his presence and impact are still felt.
The momentous centennial celebration brought many of those who knew Sinatra best back to Las Vegas, his home away from home, including his youngest daughter, Tina Sinatra, and granddaughter, Amanda Erlinger. The pair spoke on a variety of Sinatra’s brightest Las Vegas performances, his favorite Las Vegas hot spots and how Sinatra would perceive the transformation of the glittering Strip into the Las Vegas of today.
“Any trip to Las Vegas with my dad was always great, always eventful,” shared Tina Sinatra, smiling over memories from her childhood visits to Las Vegas to watch her father perform. “He was born to play Las Vegas; some say he made Las Vegas.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7266356-las-vegas-frank-sinatra-birthday/
Leveraging 130 years of knowledge and expertise across the Johnson & Johnson Family of Companies, Johnson & Johnson Medical Devices (JJMD) is proud to launch a new approach to help drive value-based healthcare in hospitals across Europe, Middle East and Africa (EMEA) – CareAdvantage. This is a data-driven, holistic approach in which JJMD partners with hospitals and other healthcare providers to provide a range of benefits, tailored to the customer’s specific needs and priorities.
The healthcare marketplace is changing, with intensifying pressure to meet the ‘triple aim’ of improving outcomes, increasing patient satisfaction and reducing costs. As the focus shifts from volume to value, there is a growing need for new delivery models, resulting in rapid transformation for hospital systems, clinicians and their patients.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8119051-johnson-medical-devices-careadvantage/
The S90 marks a giant step forward for Volvo Cars. The Swedish car maker is better known for its SUVs and estates, but with the launch of the S90 Volvo is clearly intent on shaking up the premium sedan segment with its distinctive executive class sedan.
Equipped with a host of new technologies ranging from cutting edge safety to cloud-based apps and services, the S90 is further proof of the Swedish brand’s continuing transformation.
“With the launch of the XC90 we made a clear statement of intent. We are now clearly and firmly in the game. With $11 USD billion of investment over the past five years we have not only reimagined what Volvo Cars can be – we are now delivering on our promise of a resurgent and relevant Volvo Cars brand,” said Håkan Samuelsson, President & CEO, Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7702651-volvo-stakes-its-claim-with-the-S90/
The votes are in for the inaugural FrogTape® Paintover Challenge™ room makeover contest and the brand is pleased to announce blogger KariAnne Wood of Thistlewood Farms as the winner. Competing against five other talented home décor bloggers, KariAnne wowed the public with her room transformation to win $5,000 for her charity of choice – the Humane Society – as well as a spot in an upcoming national FrogTape® brand painter’s tape magazine advertisement.
“When it comes to home décor, one of the easiest ways to update a room is with a fresh coat of paint, and our goal with the Paintover Challenge™ was to inspire DIYers to push their creative limits,” said Allison Shagovac, influencer marketing manager, ShurTech Brands, LLC. “All of the bloggers showcased immense creativity and talent, and we were extremely impressed with each project.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7721331-frog-tape/
