As the largest senior living provider in the country, Brookdale Senior Living (NYSE: BKD) is advancing its industry leadership role through a new national branding and communications initiative beginning today. Brookdale’s campaign is designed to provoke audiences to rethink their views of senior living and to capture the essence of the close relationships formed every day between the company's 80,000 associates and nearly 100,000 residents. As part of the campaign, the company is undertaking a broad range of initiatives to evolve the perception of senior living and demonstrate how innovative approaches and services at Brookdale can transform lives.
“We continue to move forward on our objective to develop the preeminent senior living brand, and we believe this campaign will create a cultural redefinition of the value that an innovative senior living provider can bring to people's lives,” said Will Clark, Brookdale’s senior vice president of strategy and innovation. “Brookdale is bringing new life to the traditional view of senior living. We focus our energy on enabling seniors to live their lives to the fullest – and in doing so changing the myths and perceptions of senior living. As the largest senior living provider in the country, we have the opportunity and I believe the responsibility to lead this conversation.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7646051-brookdale-launches-national-campaign/
http://www.youtube.com/watch?v=byZZKFq2SQ4[EXTRACT]
Brisbane SEO. - http://www.mainstreetseo.com.au - The best SEO Brisbane services. Visit our website for great advice and register for your free one hour strategy session.
“It’s the relentless attention to the “small beginnings” that will make all the difference.” Wesley Berry’s fresh flower business started in a small florist shop in Detroit some forty years ago, but he quickly propelled it to a $60 million-dollar international company with 30 franchises in five states and a customer base reaching 130 countries around the world. In his new bestselling book, Big Things Have Small Beginnings, Wes Berry inspires, empowers and equips the reader with the tools that they need to succeed in whatever they aspire, in both business and in life. For anyone planning to start a business, is deeply enmeshed in one, or is just wanting to kick-start their life, this is the guide to get it done. Available at: Amazon, Barnes & Noble and Goodreads or the author’s website: http://www.WesleyBerry.co For a review copy or to interview the author, contact Scott Lorenz of Westwind Book Marketing scottlorenz@westwindcos.com Non-Fiction/Self Help/Business
http://www.frankwyatt.com/best-weight-loss-diet-plan/ Plenty of individuals planning to lose pounds do not have a realistic pounds reduction meal strategy. Hence they are unsuccessful within their Best Weight Loss Diet Plan because they began with a faulty diet strategy.
They are unsuccessful because they basically reduction inspiration to continue on this pounds loss plan. Factors outside of themselves can also be attributed to this failure. You can succeed inside a pounds plan by deliberate preparing, time period. The following tips will help in a deliberate work to reduction weight:
A new study from Robert Half and Financial Executives Research Foundation (FERF), the research affiliate of Financial Executives International (FEI), provides insight into professional standards across the finance function, including the average size of finance departments, hours worked and technologies used. The fourth annual report, Benchmarking the Finance Function 2013: The Inner Workings of Accounting and Finance, focuses on six key areas: workforce management, accounting operations, financial systems, sourcing, internal controls and compliance. The results are based on a survey of the finance departments of nearly 200 public and private companies in the United States and Canada.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55076-robert-half-ferf-fei-annual-report-webinar-finance-function-benchmarking
Today, BACARDÍ® rum unveils a fresh, new take on the brand with a 30-second TV spot, experiential House Party campaign and comprehensive digital, mobile and partnership strategy designed to connect with millennials on their terms, in their world, in their way. This is the first campaign launch since BACARDÍ revamped its advertising and marketing business four months ago and reflects the brand’s desire to dominate the category once again.
The TV spot, entitled “The Truck,” is an authentic take on a Millennial’s world, capturing the energy of their life. It features a group of friends letting nothing get in the way of hosting an amazing house party. Shot with a hand-held camera, the viewer is drawn in to feel like they are part of the story, experiencing the energy of this cross-country journey. It’s styled similar to a movie trailer, giving the audience a sneak peek into the brand world and house party occasion, then leaving you wanting to see and learn more. The ad represents the first work from BBDO and OMD, the new global creative agency partners for the Bacardi portfolio of brands.
The ad includes the tagline: “There’s Nothing in the Way,” a tribute to the brand’s history and irrepressible spirit, as well as a shout out to those who are busting through and overcoming obstacles in the real world.
To view the multimedia release go to:
http://www.multivu.com/players/English/7654851-bacardi-rum-creative-platform/
New research has revealed that the use of Antimicrobial Copper surfaces in hospital rooms can reduce the number of healthcare-acquired infections (HAIs) by 58% as compared to patients treated in Intensive Care Units with non-copper touch surfaces. In the United States, 1 out of every 20 hospital patients develops an HAI, resulting in an estimated 100,000 deaths per year. Although numerous strategies have been developed to decrease these infections, Antimicrobial Copper is the only strategy that works continuously, has been scientifically proven to be effective and doesn’t depend on human behavior, according to a recently published study in the SHEA Journal of Infection Control and Hospital Epidemiology.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61120-antimicrobial-copper-surfaces-reduce-healthcare-acquired-infections
Based on thorough market analysis, Frost & Sullivan recognizes Toon Boom Animation Inc. with the 2011 Global Frost & Sullivan Award for Entrepreneurial Company of the Year. In a highly concentrated market, in which the top three companies hold nearly 67 percent of the market share, Toon Boom has shown remarkable entrepreneurial spirit, rapidly gaining a strong foothold through product innovation, marketing and the implementation of a well-rounded strategy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56394-toon-boom-2011-frost-sullivan-award-entrepreneurial-company-of-the-year
Based on its recent analysis of the enterprise digital rights management (EDRM) market, Frost & Sullivan recognizes Fasoo.com, Inc. with the 2011 Global Frost & Sullivan Award for Competitive Strategy Innovation of the Year. Fasoo.com (Fasoo) has successfully retained its leadership in the Asia-Pacific (APAC) markets and is seeing steady improvement in its global market position based on its unique technology, ongoing R&D improvements, comprehensive product capability and effective use of competitive intelligence.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/52337/
Daimler AG, Ford Motor Company and Nissan Motor Co., Ltd., have signed a unique three-way agreement to accelerate the commercialization of fuel cell electric vehicle (FCEV) technology.
The goal of the collaboration is to jointly develop a common fuel cell electric vehicle system while reducing investment costs associated with the engineering of the technology. Each company will invest equally towards the project. The strategy to maximize design commonality, leverage volume and derive efficiencies through economies of scale will help to launch the world’s first affordable, mass-market FCEVs as early as 2017.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58680-renault-nissan-daimler-ford-partnership
