With the help of a compassionate fitness club owner and a personal trainer, Susan managed to lose 75 pounds over several months. The club owner, Kitty Williams of Anytime Fitness in Loveland, celebrated Susan’s success by featuring her “before and after” photos in a local newspaper ad.
Susan’s pride at being featured in the ad turned to horror, however, when Tonight Show host Jay Leno mocked Susan’s accomplishments during one of his weekly “Headlines” segments. Leno held up the advertisement in front of a camera and said, “Susan, all you did was change your shirt.” The studio audience burst out laughing and Leno repeated the taunt, “All she did was change her shirt.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/anytimefitness/45924/
Big brands break new commercials at DAYTONA 500®, and NASCAR is no exception. NASCAR will reveal a brand new creative vision – a campaign featuring more than two dozen drivers, with nine original spots in both English and Spanish. The drama-filled campaign will premiere during NASCAR’s crown-jewel event, the Daytona 500. The race will broadcast live on FOX and FOX Deportes on Feb. 24 beginning at 1 pm ET.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60423-nascar-launches-new-brand-creative-vision
The National Meningitis Association (NMA) today announced the launch of a new educational initiative in collaboration with Sanofi Pasteur, the vaccines division of Sanofi, about the importance of the Centers for Disease Control and Prevention’s (CDC’s) recommended second dose of the meningococcal meningitis vaccine (MenACWY) for adolescents at age 16. The 16 Vaccine (The16Vaccine.org) aims to educate parents about the importance of this critical second dose of MenACWY, which helps protect teens against meningococcal meningitis during the period when they are at increased risk.
To view the multimedia release go to:
https://www.multivu.com/players/English/8385951-national-meningitis-association-the-16-vaccine/
The holidays are a busy time filled with shopping, parties, travel and family gatherings. But for some, the holidays can trigger stress and depression, or worsen existing mental health issues. Financial strain, renewed grief over the loss of a loved one, being away from family or spending time with difficult family members may all contribute.
This holiday season, BeSmartBeWell.com offers five important tips for managing stress and depression from Michael Fitzpatrick, executive director of the National Alliance on Mental Illness (NAMI) and one of the experts featured in a series of videos at Be Smart. Be Well. Mental Health.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50839-be-smart-be-well-expert-advice-manage-stress-depression-during-holidays
The creative collaboration between Swedish artist/producer Avicii and Volvo Cars for their new brand campaign features a reworking of the classic song Feeling Good. Filmed on location in Stockholm and Osterlen, southern Sweden, the video visits places of personal significance for Avicii and tells his own story of renewal, following several years of hard touring. The video also features members of his family and close friends.
“In the past six years I have been on a never-ending tour, apart for the last nine months during my time-out. I did around 325 shows in a year with traveling on top of that. It couldn’t continue. In the end I had to re-evaluate my situation and change my lifestyle. Sweden is an important place to me, it’s where I gather my strength and energy with family and friends. This whole process of re-evaluation and renewal is what Volvo encouraged me to visualise in the video. I think we did a great job together,” said Avicii.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7522051-volvo-cars-new-beginning-avicii/
Most Americans have only seen Guantánamo detainees as one-dimensional caricatures. But a new American Civil Liberties Union video shows the full range of their lives before, during and after their captivity. The video,
Two-thirds of all CEOs surveyed believe the economy has improved during the past year and half expect further gains during the year ahead. The Vistage CEO Confidence Index was 105.2 in the 1st quarter of 2011, slightly below 106.3 recorded in the prior quarter but well above the 93.7 in last year’s 1st quarter survey. CEO confidence has more than doubled since the recession low of 48.7 two years ago. However, the small decline reflects a renewed uncertainty about the impact of events in Japan and the Middle East on energy costs, consumer spending and inflation. Overall, the majority of CEOs still expect the recovery to continue and their own businesses to continue to grow.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vistage/45000/
More than 46 million turkeys will be cooked this Thanksgiving holiday, according to the National Turkey Federation. In an effort to help protect Americans from foodborne illness during the Thanksgiving season, the Ad Council, the U.S. Department of Agriculture (USDA)’s Food Safety and Inspection Service, the U.S. Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC), in partnership with Food Network Star’s Martie Duncan, are helping to dispel many of the common myths surrounding the preparation and serving of the holiday turkey meal.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59193-ad-council-usda-hhs-food-safe-families-public-service-thanksgiving
In an effort to support the 42 million caregivers in the U.S. who are caring for parents and older loved ones and to illustrate the complexity of this relationship, AARP and the Ad Council are unveiling a new suite of public service advertisements (PSAs), including ads specifically designed to reach the Hispanic community, as an extension of their national Caregiver Assistance campaign. The PSAs, which launch today alongside new data highlighting the added stressors many caregivers face during the holiday, will be distributed to media outlets this week to coincide with National Family Caregivers Month (November).
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7366551-aarp-ad-council-caregiver-psa-s-tools-resources/
What impact would an ice sheet have on a Swedish final repository for spent nuclear fuel? And how does a final repository affect the surroundings if the ground is constantly frozen? The answers to these questions can be found in Greenland.
The nuclear fuel repository has to function and be safe for very long periods of time. SKB’s safety analyses investigate what will happen to the repository during as long a period of time as one million years. That’s the equivalent of as much as eight ice age cycles. By examining existing ice sheets, like the one in Greenland, climatologists can learn enough to be able to model what could occur in the far future.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58701-swedish-nuclear-fuel-waste-management-SKB
