The Partnership for Drug-Free Kids, a national nonprofit dedicated to reducing substance abuse among adolescents, today launched a new multimedia campaign for teens that illustrates some of the pressures they face, including peer pressure to drink and use drugs, issues with body image and bullying, among others. The “Who Controls You” campaign breaks this month and was created pro-bono by advertising agency, Hill Holliday and award-winning, social media influencer, Maris Jones, as part of the Partnership’s Above the Influence (ATI) teen program.
“We are incredibly proud of this work. We struck gold when Hill Holliday collaborated with Adolescent Media and Maris Jones to bring this campaign to life,” said Chief Marketing Officer for the Partnership for Drug-Free Kids, Kristi Rowe. “Partnering with a young, talented social media influencer like Maris lent such a unique and authentic voice to this effort. Combining the extraordinary insight and passion of the Hill Holliday team with Maris’ distinct artistry brought an unexpected style to the campaign that makes this creative truly break through.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7103751-drug-free-partnership-who-controls-you/
UBM Tech announces the new community-driven Dark Reading (darkreading.com), the cyber security industry’s top destination for news and insight. The redesigned site gives cyber security professionals an editorially-supported environment to connect with peers through moderated discussions, blogs and social media, giving the community equal share of voice with reporters and experts. Complementing the brand’s award-winning editorial is perspective from more than 100 community contributors, including the information security industry’s top researchers, subject matter experts, and engineers.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7149751-umb-tech-unveils-new-dark-reading-cyber-security-site-news
Addiction can destroy careers and ruin lives. It can be devastating to watch a loved one descend into addiction, and family members often can’t understand why an addict continues to use drugs or alcohol despite the ruinous consequences.
In a series of new videos at besmartbewell.com/addiction, leading experts explain how addiction affects the brain and offer insight into why it is so hard for addicts to stop using drugs and alcohol.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61017-be-smart-be-well-explores-the-science-of-addiction
The Fluke VT02 Visual Infrared Thermometer, a troubleshooting camera with an infrared heat map, fills the gap for when a single-spot temperature reading isn’t enough and a high-resolution thermal image is more than users need. One tool combines the visual insight of a thermal imager, the visual images of a digital camera, and the point-and-shoot convenience of an IR (infrared) thermometer.
Approximately 1.5 million women and girls in the United States have epilepsy, of which nearly 500,000 are women of childbearing age. Treating women with epilepsy, especially women of childbearing age, presents significant challenges to physicians. Epilog.us [http://www.epilog.us], Upsher-Smith Laboratories, Inc’s [http://www.upsher-smith.com] epilepsy-focused educational website, discusses these challenges and provides professional insight by some of the epilepsy community’s most respected physicians including Dr. Cynthia Harden, Chief of the Comprehensive Epilepsy Care Center, North Shore University Hospital and Long Island Jewish Medical Center, and Dr. Christopher Skidmore, Director of Neurology Residency/Assistant Professor of Neurology, at Jefferson Medical College of Thomas Jefferson University.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59306-upsher-smith-epilog-website-challenges-in-managing-women-with-epilepsy
PSI, a leading international health organization, with programs in 66 countries, today officially launched Impact magazine to provide insight into today’s most pressing global health and development issues.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/psi/44689/
Imagine trying to make a decision with only half the information. Today, nearly all organizations across the public and private sectors rely on data to make better decisions about everything from employee salaries to new legislation. Data provides decision makers insight into what the baseline is, where collective needs are, and where resources should be allocated. But half our world’s population—women—are underrepresented and many times completely unrepresented in these datasets.
Inaccurate data often results from gender bias in the design of surveys or questionnaires, or from someone other than the woman or girl responding to a survey on her behalf. Misrepresented or incomplete gender data collection yields results that misses the mark on understanding women’s needs or their economic and social contributions. Policies and initiatives around healthcare, education, economic opportunity and more are built based on what’s available—gender-biased data—and fail to fairly serve women and girls. How can we close the gender data gap and pursue the global ambition towards gender equality and a fuller understanding of the whole population?
To view the multimedia release go to:
http://www.multivu.com/players/English/7889731-bloomberg-western-digital-bgovdata/
Research from CEB (NYSE: CEB), a best practice insight and technology company and the creators of the Challenger™ Selling model, shows that 51 percent of customers who might be willing to buy from a supplier are not willing to advocate for them and help them get deals over the finish line. This is a direct result of the difficult, internal buying process. Unfortunately, sales organizations lack a true understanding of their customers and are unable to simplify the complexities of buying for them.
“Willingness to buy is not the same as willingness to advocate; suppliers need customers to advocate and fight for them to get deals done today,” said Brent Adamson, principal executive advisor at CEB and co-author of The Challenger Sale and The Challenger Customer. “In order to move past ‘good enough’ and ‘status quo,’ suppliers need to go beyond just understanding how customers interact with them, to gaining a thorough understanding of how they work, what is important to them and how they interact with each other.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7427254-ceb-challenge-align-prescribe-b2b-sales-strategy/
Richardson, a leading global sales training and performance improvement firm, today announced the release of a new white paper, Using Verifiable Outcomes in the Sales Process to Change and Track Behavior. Verifiable outcomes are those few tangible indicators that give sales leaders insight into the accuracy and quality of their teams’ forecasts.
Today, sales leaders face increasing pressure to accurately forecast and produce results. Historically, sales leaders rely on “lagging indicators” to monitor critical sales metrics — putting sales leaders in the position of trying to drive results forward by looking in the rear-view mirror.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54175-richardson-white-paper-team-forecasts-sales-training
The Art of Dragon Age Inquisition features hundreds of never-before-seen art pieces and commentary from the developers themselves, this volume offers revealing insight into the inspiration and creation of every facet of Dragon Age: Inquisition, from the heroes to the wondrous weapons they wield, the powerful beasts they battle, and the extraordinary world they inhabit. Find out more here- http://www.bitly.com/DragonAgeBook Talk on Twitter here- #DragonAgeBook Fantasy/Art/Gaming Interest
http://blog.servcorp.com.hk Rainbow Pan of IPAC Financial Services provides insight into managing your money, taxes and investments. She shares valuable tips on personal, corporate and home country financial issues.
http://hk.youtube.com/watch?v=LsgptsoEkS4
High level executives want more than money. Mark Powell provides insight into the incentives Senior Executives want most. Watch the entire series to see the full survey results. http://blog.xdirections.com
