U.S. Department of Energy (DOE) and the Ad Council today launched a national consumer education campaign to help consumers save money on utility bills. Created pro bono by Texas-based advertising agency GSD&M, the public service advertisements (PSAs) aim to help consumers save money on their energy bills by doing things such as sealing leaks in their homes and using energy efficient products.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50779-ad-council-energy-efficiency
A host of public relations and communications professionals flocked to the London Film Museum on the 29th June to hear Robin Elias, Managing Editor of ITV news, give an interactive presentation on the challenges of being an editor as well as dispense some invaluable tips on getting your story into the news.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/50530/
The American Lung Association has released a television advertisement today in an effort to thwart Congressional attempts to weaken the Clean Air Act. This effort is part of the Lung Association’s Healthy Air Campaign to preserve the Environmental Protection Agency’s (EPA) authority to implement and enforce this forty-year-old, landmark public health law. The provocative new ad focuses on the devastating effects of air pollution and its impact on the health of children, while bringing a sense of urgency to the debate over cleaner air.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/defendcleanair/48959/
xpedx representatives had a busy two days providing information about green cleaning programs and supplies, answers on sustainability issues and advice to educational facility managers during the APPA Annual Conference and Exhibition held July 16–18 at the Hilton Hotel in Atlanta.
APPA 2011 is a premier event for educational facilities professionals. During the conference, facilities officers, directors and management personnel from around the world explored the latest trends, challenges and solutions within colleges and universities, K-12 grade academies and public schools, libraries, museums and other institutions of learning. More than 40 conference sessions took place, including sessions on campus sustainability practices and building maintenance.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/xpedx/51261/
FedEx and ORBIS International, a leading global organization dedicated to saving sight worldwide, today kicked off a North American Goodwill Tour in Los Angeles, California with the announcement of a new $5.375 million commitment in the form of cash and in-kind gifts from FedEx. In addition, FedEx will donate an MD-10-30 cargo aircraft to ORBIS to be the third-generation Flying Eye Hospital. The Flying Eye Hospital will also visit Burlington, VT, Dallas/Fort Worth, TX, Memphis, TN, and Toronto and Ottawa, Canada between August and November to raise public awareness of the need to eliminate avoidable blindness.
To view Multimedia News Relwase, go to http://multivu.prnewswire.com/mnr/orbis/45157/
Susan Lucci is no stranger to the spotlight and now she is talking about a serious issue that’s close to her heart – atrial fibrillation (AFib) and its connection to stroke. In a national public service announcement (PSA) recently launched, Lucci and her husband, Helmut Huber, who lives with AFib, are encouraging the more than 2.3 million Americans living with the condition, along with their loved ones, to join them in taking the Facing AFib Pledge to do all they can to reduce the risk of AFib-related stroke.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49621-facing-afib/
Transitions Optical and VSP® Vision Care brought a state-of-the-art 40-foot mobile eyecare clinic, nicknamed “Eyenstein,” to the Harlem community to provide comprehensive eye exams and complimentary eyewear to area children to help them prepare for the start of a new school year. The mobile eyecare clinic, onsite at East Harlem Scholars Academy on Thursday, August 18, will also be at the Harlem Week Children’s Festival which is open to the public on Saturday, August 20 and Sunday, August 21.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/transitions/50070/
Discovery Communications today announced the expansion of its ‘Discover Your Skills’ public affairs job skills program, including a partnership with Montgomery College focused on better preparing students with the necessary skills to take advantage of available job opportunities, and the airing of eight public service announcements (PSAs) across its U.S. networks and digital platforms highlighting career opportunities in the skilled trades, and the importance of training workers to fill critical jobs in manufacturing, health care, energy, technology, construction and other industries.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51862-discovery-communications-american-job-growth-job-skills-development
The National September 11 Memorial & Museum (9/11 Memorial) today joined the Ad Council to launch a public service advertising (PSA) campaign asking citizens to “honor, remember and reunite” for the 10th anniversary of 9/11 by donating to or visiting the Memorial. The first PSA will air in the weeks leading up to the 10th anniversary of 9/11; the Memorial will be dedicated on that day and opens to the general public the following day, Sept. 12, 2011.
The 9/11 Memorial also today launched a new platform for the Memorial Guide, which displays the entire names arrangement of the Memorial. The Memorial Guide is now available as an app for iPhone through the Apple App Store on the smart phone. The app includes oral history content provided by StoryCorps, a partnership organization of the 9/11 Memorial.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51780-ad-council-9-11-memorial
Billie Jean King is joining the Arthritis Foundation, the Ad Council and the United States Tennis Association (USTA) to launch a new public service campaign to fight arthritis—the leading cause of disability in America. The ads, which debut at the US Open today, highlight the power of movement and activities, such as tennis, walking, biking and swimming, as weapons in the fight against osteoarthritis (OA). They will premiere on TV screens and PA announcements and in signage and collateral materials throughout the US Open in the Arthur Ashe Stadium.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51773-ad-council-fight-arthritis-pain
Urgent coordinated action from national governments, medical societies and patient organizations is needed to avoid a public health crisis resulting from the tide of preventable strokes that leave many people with atrial fibrillation (AF) mentally and physically disabled or dead, every year. How Can We Avoid a Stroke Crisis in Latin America?, a report from Action for Stroke Prevention – a group of health experts from around the world - reveals the huge economic, social and personal burden of AF-related strokes across the region. Launched today at the International Society for Pharmacoeconomics and Outcomes Research (ISPOR) 3rd Latin America Conference, the report proposes measures to tackle stroke in patients with AF, the most common, sustained abnormal heart rhythm and a major cause of stroke.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/strikeoutstroke/50549/
Ridgefield, CT, September 14, 2011 – Landmark public health campaign DRIVE4COPD today announced the unveiling of 24M: The DRIVE4COPD Monument, a visual representation of the impact of chronic obstructive pulmonary disease (COPD) in the United States. Reaching 14 feet at its highest peak and spanning half a football field, this first-of-its-kind monument comprised of 24 large-scale pinwheels to represent the 24 million Americans who may be living with COPD, was designed by internationally renowned artist and sculptor Michael Kalish.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51245-24m-the-drive4copd-monument/