The creative collaboration between Swedish artist/producer Avicii and Volvo Cars for their new brand campaign features a reworking of the classic song Feeling Good. Filmed on location in Stockholm and Osterlen, southern Sweden, the video visits places of personal significance for Avicii and tells his own story of renewal, following several years of hard touring. The video also features members of his family and close friends.
“In the past six years I have been on a never-ending tour, apart for the last nine months during my time-out. I did around 325 shows in a year with traveling on top of that. It couldn’t continue. In the end I had to re-evaluate my situation and change my lifestyle. Sweden is an important place to me, it’s where I gather my strength and energy with family and friends. This whole process of re-evaluation and renewal is what Volvo encouraged me to visualise in the video. I think we did a great job together,” said Avicii.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7522051-volvo-cars-new-beginning-avicii/
Sesame Workshop, the nonprofit educational organization that produces Sesame Street, and IBM (NYSE:IBM) today announced a collaboration to use IBM Watson’s cognitive computing technology and Sesame’s early childhood expertise to help advance preschool education around the world.
As part of a three-year agreement, Sesame Workshop and IBM will collaborate to develop educational platforms and products that will be designed to adapt to the learning preferences and aptitude levels of individual preschoolers. Research shows that a significant extent of brain development occurs in the first five years of a child’s life1, making this window critical for learning and development.
To view the multimedia release go to:
http://www.multivu.com/players/English/7724251-sesame-workshop-ibm-watson-early-childhood-education/
Based on its recent analysis of the mobile collaboration solutions market, Frost & Sullivan recognizes Damaka, Inc. with the 2010 North American Frost & Sullivan Award for New Product Innovation of the Year for the development of the Amadeo™ platform. Damaka offers secured and viable communication applications across different mobile devices and network infrastructure. It promises a next generation mobile unified communications and collaboration (UCC) service to equip mobile employees with a higher grade of flexibility and efficiency.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/51016/
West Pharmaceutical Services, Inc. (NYSE: WST) and HealthPrize Technologies, LLC, today announced the completion of the first two phases of their four-phase strategic collaboration. The companies are working to integrate HealthPrize’s Software-as-a-Service (SaaS) medication adherence and patient-engagement platform with West’s injectable drug delivery systems to provide an end-to-end connected health solution for pharmaceutical companies and the patients they serve. The combined offering will provide voluntary, electronically connected drug delivery systems that track when patients take their medication. The HealthPrize system engages and educates patients to increase adherence and medical literacy, rewarding interaction and compliance with prescribed treatment plans, and contributing to better health outcomes.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7625851-west-pharma-healthprize-tech-collaboration/
Hennessy, the world’s best-selling Cognac, continues to push boundaries in the spirit of its Never stop. Never settle. mantra with a new collaboration and limited-edition offering from Harlem hip hop artist and painter A$AP Ferg. Bringing together three of the artist’s passions: art, music and Cognac, this is Hennessy’s latest creative collaboration centered around the notion of pushing the limits of one’s potential. It is a value the Cognac producer has prioritized since inception more than 250 years ago, with eight generations of the Hennessy family and eight generations of the Fillioux family Master Blenders representing the endless pursuit of creating the perfect Cognac, year after year.
To view the multimedia release go to:
https://www.multivu.com/players/English/8256251-hennessy-asap-ferg-never-stop-settle/
Cole Haan, the iconic American lifestyle brand and retailer, is excited to announce their partnership with three extraordinary stylists – Karla Welch, Simone Harouche, and Erin Walsh – to collaborate on a one-of-a-kind limited-edition collection for Fall 2018.
These three renowned stylists brought a unique and specialized purview to six iconic Cole Haan silhouettes, through which a final collection of 16 stunning designs were created. Karla Welch, applied her design aesthetic which blends modern minimalism, structured sophistication and effortless cool in the customization and design of each silhouette to create a chic capsule featuring the Vesta pump - a favorite style that transitions seamlessly from day to night. Erin Walsh, known for bringing an elegant editor’s eye to every look, used the Vesta pump as a foundation to integrate the whimsical style she’s famous for. Finally, Simone Harouche, a stylist who has been credited with creating some of pop culture’s most iconic looks, worked with Cole Haan to re-imagine the GrandExpløre All-Terrain Hiker.
To view the multimedia release go to:
https://www.multivu.com/players/English/8393051-cole-haan-fall-2018-collaboration-celebrity-stylists/
6Connex, the pioneer of virtual business solutions, today announced the general availability of the Virtual Experience Platform Version 5.0. The Virtual Experience Platform v5.0 enables multiple organizations within an enterprise to execute virtual business solutions that increase productivity and maximize ROI by creating synergies through the aggregation of high-value, relevant information distribution and sharing, plus collaboration amongst employees, customers and partners.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/6connex/46119/
Nine West, a division of The Jones Group Inc. (NYSE: JNY), announces the launch of “Shoelaborations™,” a creative platform that seeks talented individuals doing original work in their unique artistic areas and allows them the opportunity to collaborate on a rotating basis with Nine West. Through this collaboration, Nine West will be able to bring the visions of these choice international trendsetters, artists and designers to consumers worldwide.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ninewest/48276/
J. C. Penney Company, Inc. (NYSE: JCP) today announced the arrival of its exclusive Modern Bride concept in its bridal fine jewelry departments in stores and on jcp.com and modernbride.com. A unique collaboration with Condé Nast, the Modern Bride concept is devoted to providing trusted quality, timeless style and outstanding customer service through a special shopping experience catering to today’s bridal customer.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jcpenney/48220/
The EU’s cyber security agency, ENISA, has issued its final report on the first Pan-European cyber security exercise for public bodies, 'Cyber Europe 2010'. The report underlines the need for more cyber security exercises in the future, increased collaboration between the Member States and the importance of the private sector in ensuring IT security. ENISA has also released an online video clip to support the report.
Supporting EU-wide exercises concerning cyber-security preparedness is a priority for the EU within its 'Digital Agenda for Europe', in order to ensure that businesses and citizens are secure when they are online.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/enisa/48902/
Innovative science and collaboration are at the cornerstone to addressing global food security, DuPont Chair and CEO Ellen Kullman told international leaders today at the 2011 World Food Prize. Themed, The Next Generation: Confronting the Hunger Challenges of Tomorrow, the annual World Food Prize brings together more than 1,000 global leaders, including former presidents, CEOs from Fortune 500 food and agriculture companies, World Food Prize laureates and policy experts to discuss how to address the current food crises and food security needs for people around the globe.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52517-dupont-pioneer-hi-bred-world-food-prize-announcement
2018 has seen extensive health-focused merger and partnership activity, with nearly 840 deals announced as of Q3. Players new to the industry are driving innovation in the traditionally cautious health and life sciences sectors, with unanticipated and innovative alliances poised to revolutionize health care. McDermott Will & Emery is at the forefront of this activity, helping progressive leaders redefine and navigate the health care landscape through Collaborative Transformations – game-changing partnerships that drive bold and creative business solutions.
To view the multimedia release go to:
https://www.multivu.com/players/English/8207752-mcdermott-innovative-partnership-business-collaborations/
