J. C. Penney Company, Inc. (NYSE: JCP) today announced that it is launching an inspiring new philanthropic initiative that invites customers in over 1,100 stores to turn small change into “pennies from heaven” by rounding up their purchases and donating the difference to life-enriching afterschool programs. For more than a decade, jcpenney has been the leading corporate advocate for the afterschool issue by distributing more than $100 million across every jcpenney community. To bolster support for the afterschool movement, jcpenney will unveil its most extensive cause marketing campaign to date. Serving as the Company’s signature cause-related event, pennies from heaven will be held four times a year starting July 31 through Aug. 27 during the Back-to-School season.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jcpenney/48223/
Vehicles are doing a better job of protecting people in crashes, but a new crop of advanced technology aims to prevent many crashes from happening altogether. A new study by the Highway Loss Data Institute (HLDI) finds that one kind of advanced forward collision avoidance system is working to prevent about a quarter of the common low-speed crashes that happen in everyday commuter traffic.
The study of insurance claims found that Volvo XC60 midsize SUVs outfitted with a standard collision avoidance feature called City Safety are far less likely to be involved in low-speed crashes than comparable vehicles without the system. City Safety is designed to help a driver avoid rear-ending another vehicle in slow-moving, heavy traffic. Claims under property damage liability coverage — the insurance that pays for damage to vehicles that an at-fault driver hits — were filed 27 percent less often for the XC60 than other midsize luxury SUVs.
For more information: www.iihs.org
La Costeña’s “Traditions Your Way” contest is searching the nation to recognize those who reinvent and enhance time-honored recipes. From July 4 to August 27, contestants are encouraged to submit a video at www.traditionsyourway.com that conveys how they add their modern twist to a traditional meal with the help of La Costeña. A grand prize winner will get a trip for two to a four-day, three-night culinary retreat at a luxury hotel resort in Santa Fe, New Mexico.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lacostena/50619/
Sydney has been transformed tonight into a colourful canvas of light with the launch of the third annual Vivid Sydney festival – the largest celebration of light, music and ideas in the Southern Hemisphere, from the 27 May – 13 June 2011.
Over 40 light installations were illuminated to mark the start of the festival including the amazing lighting of the iconic Sydney Opera House sails created by French design team SUPERBIEN.
To view Multimedia News Release, go to http://www.multivu.com/players/English/50345-Vivid-Sydney-2011/
Travis Air Force Base squadron members took to the sky at Six Flags Discovery Kingdom today, as the first “flyers” to experience the park’s newest thrill ride, SkyScreamer. SkyScreamer, which opens to the public on Friday, May 27, is the latest sensation in tower rides, and takes the concept of spinning round and round to a new level of thrills. The lofty attraction joins the park’s unique array of rides, shows and interactive animal experiences.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/49942/
Baskin-Robbins, the world’s largest chain of ice cream specialty shops, invites guests to celebrate its fifth annual 31 Cent Scoop Night on Wednesday, April 27, 2011 from 5 p.m. – 10 p.m. at stores nationwide. During the event, Baskin-Robbins is thanking its guests by reducing prices of its 2.5 oz. ice cream scoops to 31 cents. The iconic brand is also “Scooping up Thanks for Our Firefighters” with a $100,000 donation to the National Fallen Firefighters Foundation (NFFF). During 31 Cent Scoop Night last year Baskin-Robbins scooped more than 4 million ice cream cups and cones!
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/baskinrobbins/49746/
Kumon, the world’s largest after-school math and reading enrichment company, seeks franchise candidates in the Northwest, Southwest, Central, Southeast, Central East and Hawaii to support the boom in student enrollment. Qualified candidates who apply before the May 2 deadline are eligible for up to $27,500 in business incentives.
The tutoring industry weathered the recession and is thriving as more families invest in education. Kumon exceeded industry norms, surpassing 300,000 enrolled students last month, capping a 12 percent growth in North America and setting a new company milestone in North America.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kumon/49450/
Kumon, the world’s largest after-school math and reading enrichment company, seeks candidates to join its fast-growing franchise system. Candidates must qualify prior to the May 2 deadline to take advantage of the $27,500 in business incentives.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kumon/43824/
A new survey finds a record number of Americans have lost confidence in their ability to afford retirement.
The 2011 Retirement Confidence Survey, released today by the nonpartisan Employee Benefit Research Institute (EBRI) in Washington, and co-sponsored by the Principal Financial Group®, found more than a quarter of workers (27 percent)—the most ever in the two decades of the survey—now say they are “not at all confident” about having enough money to live comfortably in retirement.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ebri/48260/
Are you ready for your close-up? Dove® is giving one real woman the ultimate close-up experience – a chance to show off her skin in a TV spot that will air during the season finale of ABC’s “Dancing with the Stars.” The Dove® Close-Up Challenge is a once-in-a-lifetime opportunity for a real woman to get a taste of what celebrities experience on the show. It celebrates the launch of Dove® VisibleCare™, a revolutionary new line of body wash that actually gives women visibly more beautiful skin in just one week. Actress and former “Dancing with the Stars” contestant Jennie Garth will announce the contest in a Dove®-sponsored TV spot airing during the Oscars telecast, LIVE Sunday, Feb. 27 (8:00 p.m. ET) on the ABC Television Network.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/dovecloseup/48610/
TEFAF Maastricht is the finest art and antiques fair in the world. From 18-27 March 2011 more than 30,000 works of art spanning 7,000 years will go on sale at the MECC (Maastricht Exhibition and Congress Centre) in the city of Maastricht in the southern Netherlands. The European Fine Art Fair (TEFAF) attracts major collectors and museum curators from all over the globe. Last year more than 170 private jets flew into the local airport during the Fair with 82 arriving for the glamorous opening night party at which some 12,500 glasses of champagne were served.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/tefaf/47573/
