Mountain Dew® announced today it will premiere a new commercial on Saturday, October 20, marking the culmination of the DEWeezy Project, a partnership with Grammy Award-winning recording artist, Lil Wayne.
In collaboration with the action sports youth development agency STOKED, the program enlisted 10 teens from the NYC area to work with brand and industry executives, including director Chris Robinson of Robot Films and Motive, a creative studio with offices in New York and Denver, to co-create a :30 second television commercial. Through www.deweezy.com, fans were able to follow the teens’ journey and vote for their favorite concepts and final cuts.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58613-mountain-dew-new-commercial-lil-wayne-deweezy-project-stoked
Final preparations are now underway for the 112th installment of the Canton Fair, China’s biggest trade event set to run from October 15 to November 4, 2012 in Guangzhou. In this time of global economic uncertainty, concerted efforts have been made to ensure that the Fair continues its track record of great commercial success.
Overseeing China’s highest profile trade event, organizers have implemented a raft of new measures to streamline services, stimulate new business, maintain sustainable development, enhance security, and generally refine the experience for all attendees.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58500-112th-canton-fair-an-ever-improving-platform-for-china-global-trade
On Grand Final Day, September 29 2012, there was another team putting it all on the line. The NAB Stand-Ins. A dedicated team of NAB men and women tackling the game day duties for fans across the country so they could go to the 2012 Toyota Grand Final. Extended version coming soon.
The European Parkinson’s Disease Association (EPDA) has launched the third and final booklet in its Life with Parkinson’s series. This latest edition concludes a four-year awareness campaign, which aims to highlight the lack of understanding and knowledge concerning Parkinson’s that exists throughout Europe today. The booklet’s launch, in Amsterdam, the Netherlands, was one of the many activities in a weekend dedicated to celebrating the organisation’s 20th anniversary year and its commitment to improving the lives of people with Parkinson’s (PwPs).
To view Multimedia News Release, go to http://www.multivu.com/mnr/56619-epda-launches-life-with-parkinsons-booklet
The latest from the American Idol judge-hunting drama: Mariah Carey is reportedly upset when she found out that producers are seriously considering Nicki Minaj as another judge. Though it was in no way final, Carey must have been annoyed if she really was led to believe that she will be the only female judge in the panel.
The latest test drive marks the final chapter in a three year long project which has seen the development of the next step in autonomous driving technology. Since 2009, Volvo Car Corporation has been the driving force behind the EU funded SARTRE project (Safe Road-Trains for the Environment), bringing vehicle platooning technology one step closer to becoming a reality on Europe’s roads.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56600-volvo-car-corporation
Esurance, the official car insurance sponsor of the US Open, is teaming up with the 2012 Olympic champions the Bryan Brothers and USTA Serves to support two tennis programs benefiting at-risk youth.
Facebook users can go to Esurance’s Facebook page at www.facebook.com/esurance to vote for one of the two “game-changing” programs. Esurance will donate $50,000 to USTA Serves to be distributed to each of the programs based on the percentage of votes received. Voters can also enter a sweepstakes to win a trip for two to the men’s singles final of the 2013 US Open.*
To view Multimedia News Release, go to http://www.multivu.com/mnr/57555-esurance-the-bryan-brothers-and-usta-help-benefit-at-risk-youth
Day in the life of Juma is not about rafting on the source of The White Nile (Jinja, Uganda). It
is about how one industry has effected Juma Kalikwani's life (Over the
last 15 years) and allowed him, not just to live a good life, but to
pursue his dream of becoming a talented musician. This has a tremendous effect on Uganda's social and economical development. But
you have to ask
On May 26, 2012, the 22 teams competing for the Solar Decathlon China 2013 made a group appearance to the public in the City of Datong, Shanxi Province, marking the successful close to the team selection process and the official start of the promotion phase.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56423-solar-decathlon-china-2013
AllWhites® Egg Whites proudly announces sponsored triathlete Laura Bennett will be heading to the Summer Olympic 2012 Games in London. On Friday, May 11 at the International Triathlon Union event in San Diego, Bennett claimed the third and final spot on Team USA for women’s triathlon – her second Olympic appearance since 2008. Her strong finish is a reflection of how Bennett trains, which includes a focus on nutrition and eating the right sources of lean protein.
“When I’m training for a race, recovery is an extremely important part of my process,” said Bennett. “Lean protein sources like AllWhites help my body recover and build lean muscle – ensuring I’ll perform at the highest level.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56271-allwhites-egg-whites-sponsor-triathlete-laura-bennett-summer-olympics-2012
