Bluefin Labs (www.bluefinlabs.com) unveiled technology today to discover and analyze what people say via social media about the shows and ads they watch on television in real time. The technology, currently in pilot with several global brands, agencies and media companies, lets marketers see audience response to mass media, providing insight to develop measurably more targeted and responsive campaigns.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bluefinlabs/48357/
ARC is the first all-in-one content engagement platform that lets you easily, quickly and widely distribute your multimedia content – especially video - across multiple digital channels to all of your key audiences. Unlike widgets or microsites or passive media players, ARC brings together everything you need to drive content marketing results:
A highly accessible and interactive format. Massive distribution via PR Newswire’s industry-leading multimedia content distribution network. Dynamic, “on-the-fly” update-ability. Along with extreme speed, efficiency and measurability. No other digital platform does more to make your content marketing programs successfully deliver measurable results.
For more information, go to http://www.multivu.com/players/English/48198-PRNewswire-ARC-Marketing/
Hotels.com® introduces the “Clay Yourself” micro site, http://www.clayyourself.com, today for the public to create their own digital clay avatar and submit their custom image to the “Star in a hotels.com Commercial” contest. Through this fun, interactive micro site anyone can create a digital clay character that resembles their facial characteristics and captures their personality. Digital clay avatars may be shared through social media sites like Facebook, Twitter and e-mail.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/hotels/48103/
Die Werbefilmmacher rücken den Mittelstand online in das beste Licht. Professionelle Beratung, Umsetzung und Vermarktung im Internet - auch für kleine Budgets. Mehr Infos unter www.werbefilmmacher.de.
CNN today announced its CNN App for iPad is now available on the App Store. The CNN App is designed to provide users with an immersive and visual news experience that takes full advantage of iPad’s expansive real estate and Multi Touch interface. Simultaneous to this launch, the CNN App for iPhone and iPod touch in the U.S. will be available for free, and a major update to the International version will add live breaking news video.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cnn/47767/
As the holiday season approaches, BACARDI®, the best-selling premium rum and the most-awarded rum in the world, today unveils a pioneering research study called the BACARDI Together Index.
The BACARDI Together Index uses an unprecedented 146 questions from a national survey of 5,000 American adults, aged 21 to 80+ years, to understand and summarize the dimensions of social connectedness. The large sample and volume of questions allows for a comprehensive evaluation of social connections in a way never before done.
To view Multimedia News Release, go to http://www.multivu.com/players/English/47250-Bacardi-Together-Index/
To kick-off the holiday season, OfficeMax® (NYSE: OMX), a leader in office products and services, announced today the return of its free holiday eGreeting site, ElfYourself.com, recognized as the most viral holiday website in history. Powered by JibJab.com, the leader in personalized online entertainment, ElfYourself.com will again delight millions of people around the world enabling them to create free personalized holiday eCards that transform themselves, family and friends into dancing elves. Users can share their holiday eCards via email or through social media such as Facebook, Twitter, blogs and more.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/officemax/47087/
Business and community leaders, dignitaries and philanthropists joined forces to celebrate advancements in the health and rights of women globally on Thursday, October 7 at the Americans for UNFPA Awards for the Health and Dignity of Women. Award winners included super-model and film maker Christy Turlington Burns, renowned philanthropist Teresa Heinz and corporate media trailblazer Patricia Fili-Krushel from Time Warner. The ceremony took place at Espace, in New York City.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/harrisinteractive/44733/
Social media is changing the way people find jobs, but according to the latest Emerging Workforce® Study by SFN Group, most companies are out of step. In fact, less than one-fourth have a formal social media strategy in place, and of those, only one-third say they’ve had success.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sfngroup/46057/
Today, Truvia™ natural sweetener, the great–tasting, zero-calorie sweetener made with rebiana, the best-tasting part of the stevia leaf, unveiled a new multi-million dollar print, television, digital and social media advertising campaign. As the leading natural zero-calorie sweetener and the third largest brand in the U.S. sugar substitute category, Truvia™ natural sweetener introduces the new “Sweetness Stories” campaign that builds on the success of the introduction that launched Truvia™ sweetener.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/truvia/46499/
The new full-length trailer for MK Media Productions' highly anticipated motion picture Shangdown: The Way Of The Spur debuted today. Shangdown: The Way Of The Spur, starring Christian Bachini and The Way Of The Dragon's famous villain Jon T. Benn, and directed by Jakob Montrasio, pays homage to the violent and gritty Spaghetti Western genre while adding an Asian twist.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shangdown/46374/
Building upon the communication industry’s leading expert database, PR Newswire today unveiled ProfNet Connect, the groundbreaking, interactive online expert community designed for communications professionals and the media.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46118-PRNewswire-ProfNet-Connect/
