“The smallest moments can have the biggest impact on a child’s life. Take time to be a dad today.” That’s the campaign message of new public service advertisements (PSAs) launching today nationwide in recognition of Father’s Day. According to the U.S. Census Bureau, an estimated 24 million children (34%) in the U.S. live apart from their fathers. The PSA campaign is an effort between the U.S. Department of Health and Human Services’ (HHS) Administration for Children and Families, Office of Family Assistance and the Ad Council to show fathers the unique and irreplaceable role they play in their children’s lives.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/50580/
Acclaimed comedian and actor Jon Lovitz is talking candidly for the first time about living with severe plaque psoriasis through a national disease awareness campaign called Are You Serious?™. Psoriasis is a chronic autoimmune condition which causes red, scaly plaques on the skin and affects nearly 7.5 million Americans, including Lovitz, who struggled with the condition for 10 years before getting its symptoms under control. Through his distinctive comedic style, Lovitz illustrates several of the everyday challenges faced by people with psoriasis in TV and radio public service announcements (PSAs), an entertaining song parody performed to Maroon 5’s famous hit, “This Love,” and an educational website – SeriousAboutPsoriasis.com.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/seriousaboutpsoriasis/47521/
Maybe parents don’t know their teens as well as they think. According to a new 30 Hour Famine study, less than one in ten parents of teens (9%) describe teenagers today as “generous”. More than half of parents (58%) describe teenagers as “lazy”, and almost as many (54%) describe teens as “selfish”. And yet more than half of those teens themselves (53%) say the current economic climate has made them more aware of the needs of others. And almost nine out of ten (89%) of teens in the same online survey, conducted by Harris Interactive in January, say they wish they could do more to help those in need.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/worldvision/42471/
Travis Air Force Base squadron members took to the sky at Six Flags Discovery Kingdom today, as the first “flyers” to experience the park’s newest thrill ride, SkyScreamer. SkyScreamer, which opens to the public on Friday, May 27, is the latest sensation in tower rides, and takes the concept of spinning round and round to a new level of thrills. The lofty attraction joins the park’s unique array of rides, shows and interactive animal experiences.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/49942/
Coral City – an imaginative new casual title for Android, sets out to captivate the hearts of gamers around the world with lively characters, innovative gameplay, social features and colorful humor for all ages.
Coral City plunges gamers into the vast ocean waters to discover a world unlike they’ve ever seen before. The city-building game lets players dive deep underwater to the bottom of the sea to build their own oceanic city.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53803-lonelysock
In response to the destruction and devastation caused by the earthquake in Haiti, First Lady Michelle Obama has joined The Advertising Council and the American Red Cross to launch a series of national public service advertisements (PSAs). The television and radio PSAs are designed to encourage all Americans to support relief efforts for the Haitian citizens impacted by the earthquake.
To view Multimedia News Rlease, go to http://multivu.prnewswire.com/mnr/adcouncil/42020/
Paul Casey, 2009 Shell Houston Open Champion, announced that he and his wife Jocelyn are donating $100,000 from last year’s tournament winnings to local charities through the Houston Golf Association (HGA) during a news conference on February 22nd, 2010 at the Dick Harmon Learning Center in Humble, TX.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shelloil/42492/
Billie Jean King is joining the Arthritis Foundation, the Ad Council and the United States Tennis Association (USTA) to launch a new public service campaign to fight arthritis—the leading cause of disability in America. The ads, which debut at the US Open today, highlight the power of movement and activities, such as tennis, walking, biking and swimming, as weapons in the fight against osteoarthritis (OA). They will premiere on TV screens and PA announcements and in signage and collateral materials throughout the US Open in the Arthur Ashe Stadium.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51773-ad-council-fight-arthritis-pain
They’ve been dubbed the “Sandwich Generation”–middle-aged people caring for aging parents while still taking care of their own children. Pulled in many directions, these family jugglers are at risk for stress, depression and other health problems. Older adults are the fastest growing segment of the U.S. population; 10,000 people turn 65 every day. This will continue for nearly 20 years, and that means more and more people will find themselves aiding their aging parents.
Throughout November, which is National Family Caregiver Month, BeSmartBeWell.com sheds light on the challenges of caregiving and the particular issues facing the Sandwich Generation. At BeSmartBeWell.com, siblings Chris and Ann share their story of juggling jobs, family and caring for elderly parents.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/caregivingparents/50827/
It's the book of do, for whatever you want to get done. Thin and light so it goes everywhere. An extended battery, one second resume from sleep, and smart updates so it's always ready. HD display and Dolby® sound so it always makes a big impression.
The New Ultrabook, has the innovative features to do it all.
To view Multimedia News Release, go to http://www.multivu.com/players/English/56053-lenovo-ultrabook-launch/
The Beatles LOVE, the powerful Cirque du Soleil production that celebrates the musical legacy of The Beatles, will be commemorating four years of captivating audiences on June 30, 2010.
In celebration of the show’s anniversary, four cast members from LOVE traveled to Niagara Falls earlier this week to join Ringo Starr at the launch of his upcoming North American concert tour. While visiting Niagara Falls, cast from LOVE were photographed with Ringo Starr in honor of this special milestone, captured exclusively by legendary music photographer, Rob Shanahan.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cirquedusoleil/44993/
From checking email at the beach to tweeting a movie review at the box office, Americans do everything on the go. Now, to help them invest on the run and on their own terms, ShareBuilder from ING DIRECT USA today launched a free mobile application for iPhone® and Blackberry® devices, giving investors continued access to their brokerage accounts.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ingdirect/45096/
