Save the Children and The Advertising Council announced today the launch of a national multimedia public service advertising (PSA) campaign designed to raise awareness of the preventable and treatable causes of childhood death in the developing world. The new campaign shows Americans that they can have a significant impact on saving and improving the lives of at-risk children and newborns by supporting the deployment of local health workers.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/43767/
Debt is a burden that millions of Americans carry on a daily basis. In fact, the average family spends 20 percent of their household income paying down debt. But the scary fact about debt is that it doesn’t just impact your finances.
No one knows the far-reaching impact of debt more than Sharon, a former client of the nonprofit organization, Money Management International (MMI). Sharon struggled for years to stay current on more than $40,000 of debt, but eventually found a solution for overcoming the financial burden that she had faced for so long. Sharon, as well as others in similar situations, share their experiences and their journey throughout the debt repayment process through MMI’s new podcast series.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52398-money-management-international-mmi-managing-debt-psa
Go to http://www.manageyourtreatment.org for more information.
Cancer has touched the lives of all of us. Each year, it takes the lives of more than half a million Americans and seven million people worldwide.
Cynthia Nixon and Edie Falco will appear in this PSA to encourage cancer patients to win back some control in their lives by managing their treatment. In their role as the campaign ambassadors, Falco and Nixon appear to encourage people to better understand their options and provide support for managing their care.
In an effort to encourage children to spend more time outdoors and re-connect with nature, the USDA Forest Service and the Ad Council are joining DreamWorks Animation SKG, Inc. today to launch a new series of public service advertisements (PSAs) featuring characters from DreamWorks Animation's beloved Shrek films. Hank Kashdan, Associate Chief of the Forest Service, will unveil the PSAs on June 11 at the Denver Museum of Nature and Science in coordination with National Get Outdoors Day (June 12). The ads will be distributed to media outlets nationwide this week.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/44398/
Since it launched Choose You in May 2010, the American Cancer Society has motivated more than 75,000 people, most of them women, to put their health at the top of their to-do lists. Choose You raises awareness about the simple actions people can take that can significantly reduce their risk of cancer, and reminds people of the sobering statistic that one in three women will get cancer in her lifetime. The Society urges women to join the movement at ChooseYou.com to help change the odds.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cancer/50026/
According to the U.S. Census Bureau, more than 34.6 million adults ages 18 and above do not have a high school diploma. In an effort to combat this critical issue, the Ad Council and the Dollar General Literacy Foundation joined today to launch new public service advertisements (PSAs) on behalf of their national GED Achievement campaign. This multimedia campaign is designed to provide high school dropouts the encouragement and information needed to begin the road to a GED diploma.
Recent data shows that students who drop out of high school tend to earn less and have a lower quality of life. Many of them must work multiple jobs just to support their family. Moreover, as of 2009, nearly 30% of adults with household incomes at or below the federal poverty line did not have a high school credential.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55571-ad-council-dollar-general-literacy-foundation-your-ged-pep-talks-psa
In response to the drought and famine in the Horn of Africa, the U.S. Agency for International Development (USAID), is joining the Ad Council to launch a national public awareness campaign. The campaign encourages Americans to spread awareness of the crisis, support the humanitarian organizations conducting the relief operations, and learn more about the solutions through President Obama’s Feed the Future initiative. The campaign is titled FWD, or famine, war and drought, which is an acronym for the three crises affecting the Horn. USAID Administrator Dr. Rajiv Shah is unveiling the campaign at the White House this afternoon during a live-streamed roundtable discussion.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52861-ad-council-usaid-horn-of-africa-fwd-famine-war-drought-relief-psa
The National September 11 Memorial & Museum (9/11 Memorial) today joined the Ad Council to launch a public service advertising (PSA) campaign asking citizens to “honor, remember and reunite” for the 10th anniversary of 9/11 by donating to or visiting the Memorial. The first PSA will air in the weeks leading up to the 10th anniversary of 9/11; the Memorial will be dedicated on that day and opens to the general public the following day, Sept. 12, 2011.
The 9/11 Memorial also today launched a new platform for the Memorial Guide, which displays the entire names arrangement of the Memorial. The Memorial Guide is now available as an app for iPhone through the Apple App Store on the smart phone. The app includes oral history content provided by StoryCorps, a partnership organization of the 9/11 Memorial.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51780-ad-council-9-11-memorial
The American Pain Foundation (APF) announced today the launch of new information and resources on pain medication safety for acetaminophen and nonsteroidal anti-inflammatory drugs (NSAIDs) as a part of its PainSAFE™ educational initiative. The new information will be launched with a national public service announcement (PSA) emphasizing the safe use of pain treatment options, particularly medications containing NSAIDs (aspirin, ibuprofen, naproxen) and acetaminophen (Tylenol, APAP). APF is the nation’s largest consumer advocacy organization dedicated to people with pain.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/painfoundation/49865/
As the season turns from fall to winter, many holiday displays replace pop-up flu vaccine clinics. Yet flu season is not over — it has barely begun. In the 35 years that the Centers for Disease Control and Prevention (CDC) has monitored influenza, February has been the most common month for peak flu activity, including during the 2010-2011 flu season. To share this important information and educate families around the country, Families Fighting Flu is joining the CDC once again during the annual National Influenza Vaccination Week (NIVW) — an observance to promote the importance of flu vaccination as the single best preventative measure against this disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52236-families-fighting-flu-psa-flu-survivor-luke-duvall-flu-prevention
Families Fighting Flu released Choose You Over the Flu™, a new national Public Service Announcement (PSA), reminding families about the seriousness of the flu, and the importance of taking preventative measures this and every flu season. Luke Duvall, a healthy teenager and high school football player, nearly lost his life to the flu in 2009. He is sharing his story so that others can learn why flu prevention is critical.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52236-families-fighting-flu-psa-flu-survivor-luke-duvall-flu-prevention
As announced at the 2012 White House Science Fair on February 7th, today marks the official launch of Wouldn’t It Be Cool If…, a national campaign to get more youth thinking about science and math in a fun, innovative way through an ideation competition.
Wouldn’t It Be Cool If… challenges youth ages 10-15 to dream up the coolest thing to make their life, community or even the world more awesome, and then to think about how science and math could help bring those ideas to life. Beginning today through March 28, 2012, eligible youth can submit their ideas at www.wouldntitbecoolif.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54814-time-warner-cable-connect-a-million-minds-wouldn-t-it-be-cool-if