The Pick A Powder Campaign Launches Its Funniest Video Yet – 6-foot-6 Trace Adkins Trying to Get Into Richard Petty’s No. 43 Stock Car
Memphis, TN/Concord, NC – Country music superstar Trace Adkins, and racing legend and NASCAR Hall of Famer Richard Petty are at it again. The humorous rivalry videos where they are shown in each other’s world are now appearing online as part of the Pick A Powder Program. The one launching this week shows 6-foot-6 Trace attempting to get into Richard Petty’s No. 43 stock car. Since the campaign started, they have been going back and forth with each other on Facebook and in videos, all in an effort to get the most fans on their team and to show they experience more pain than the other.
BC Powder and Goody’s Headache Powders, the brands Adkins and Petty represent, are going head-to-head in an online contest. The BC and Goody’s “Pick A Powder” campaign plays off the fierce and generational loyalty users have to either Goody’s or BC. Both Adkins and Petty will try to get their fans around the country to pick their team to support: Team Richard for Goody’s and Team Trace for BC on www.pickapowder.com. The man who gets the most fans to join his team will get to see the other “perform” LIVE at the Goody’s 500 in Martinsville, Va. next spring. The campaign will feature a charity component with a donation being made to the Wounded Warrior Project on behalf of Adkins and BC, and Victory Junction Camp for seriously ill children on behalf of Petty and Goody’s.
SCAD’s second annual deFINE ART, which ran Feb. 22 - 26, attracted thousands of visitors. deFINE ART featured lectures by prominent figures in the art world, special exhibitions, commissions, student showcases, performances and other events, all of which were free and open to the public.
As one of the highlights of this year’s programming, deFINE ART honored performance artist Marina Abramović for her groundbreaking work and influence on contemporary art. Her keynote lecture was given at SCAD’s locations in both Savannah and Atlanta. Abramović’s solo exhibition remains on view through April 3 at the university's Pinnacle Gallery in Savannah, featuring three videos and an iconic photographic series.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/scad/48515/
The top 10 videos have been chosen in Bridgestone America’s Teens Drive Smart Video Contest. Now it’s time for the public to decide who the top three finalists will be.
Voting is underway now through July 23 at www.teensdrivesmart.com. The top three vote-getters will get all-expense paid trips to New York City. Bridgestone Americas will choose the first place winner, which will receive a $25,000 scholarship and his/her video will air on the MTV Jumbotron in Times Square in New York during the month of August. Second place will receive a $15,000 scholarship and third place will win $10,000 for college.
To view Multimedia News Release, go to http://www.multivu.com/players/English/54833-bridgestone-teens-drive-smart-2012/
Every Wednesday on Fuse is a Hip Hop Invasion!
The brightest stars in the Hip Hop universe from Jay-Z to Lil' Wayne are taking over with Concerts, Documentaries, Music Videos and Interviews.
It's a full-scale Hip Hop Invasion. Every Wednesday.
This week, catch Jay-Z Conversations in Hip Hop, Wednesday at 10:30pm/9:30c on FUSE
La campaña nacional hispana del Bigote de Leche, estará lanzando una serie de videos por internet destacando algunas de las celebridades más conocidas que participaron en la campaña, tales como la actriz mexicana Salma Hayek y las periodistas Lili Estefan y Bárbara Bermudo. La campaña contiene 35 relatos íntimos que consisten en consejos y anécdotas personales – tanto serias como graciosas.
Para más, va a http://www.multivu.com/mnr/56145-got-milk-series-de-videos-personales-salma-hayek-lili-estefan
PR Newswire’s new white paper, Welcome to the Age of Video Engagement, explores the impact of video storytelling and how intelligently combining original video content with press releases amplifies the strengths and benefits of each medium. Based on the approach and expertise of early video adopters, the piece also offers seven key lessons to make the most advantageous use of online video, including how to produce authentic and relatable videos, advance a video campaign through social media and measure its success.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55132-pr-newswire-white-paper-7-lessons-for-wielding-influence-of-video-in-pr
A beautiful, custom-built “green” home located just outside Atlanta in Serenbe, a community in Chattahoochee Hills, Georgia, is the cornerstone of the fifth annual HGTV Green Home Giveaway that opens for entries beginning Thursday, April 12, at 9 a.m. ET. The giveaway, which runs through Friday, June 1, at 5 p.m. ET, will award one lucky, randomly-selected winner with the fully furnished 2,300-square-foot home plus $100,000 and a 2012 GMC® Terrain®.
Fans may enter the giveaway once per day on HGTV.com as well as once per day on HGTVRemodels.com. They also may enter as often as they wish by regular mail during the giveaway entry period. Online users can click through photo galleries, watch exclusive videos and take a 360-degree tour of the home at HGTV.com/greenhome.
To view Multimedia News Release, go to http://www.multivu.com/players/English/53960-hgtv-green-home-2012-environmentally-friendly-southern-home/
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As I'm approaching the time of certain eviction, I've been proving to myself what a little pressure can do to get the creative juices flowing and I am somewhat amazed by how quickly I have been creating and organizing enough videos that would have normally stretched out the span of this year and probably throughout 2014, all inside the time frame of a month. Particularly in the case of this song which is one of several songs that I have been working on that are somewhat more complex and exhibit my full potential as a musician. This song would have normally taken me a full year to compose and like some of my other prouder creations, I figured that there just was no time left for me to complete this kind of composition. Although admittedly I did rough it as I wrapped up the song in a day and took about one hour on the video but I think that with this one, I have successfully achieved my goal. I can always redo this at a later time when I get resettled and back in the groove.
