JUST Water, a new 100% spring water from JUST™, has launched in Tetra Pak’s Tetra Top® paper-based bottle. This marks the U.S. launch of this contemporary, one-step open package that offers a new way for brands to deliver grab-and-go beverages to forward-thinking consumers. Tetra Top is a departure from traditional beverage packaging with its clean, modern look, bottle-shaped design and recyclable packaging made primarily from paper, a renewable resource.
“With focus on environmental and social stewardship, JUST Water offers consumers a different type of packaged water that feels as good as it tastes,” said Grace Jeon, CEO of JUST™. “Tetra Top aligns with our brand ethos. The carton delivers a sleek, sustainable package that not only protects our great water but also is compelling to our consumers.”
JUST™ selected Tetra Top because of the carton’s low carbon footprint and a manufacturing process that conserves energy and water. Moreover, the carton has post-recyclable use as paper products and green building materials.
To view the multimedia release go to:
http://www.multivu.com/players/English/7609551-tetra-pak-just-water/
SPANX®, the brand known for making women’s butts look better on red carpets and in offices around the world, leveled the playing field with the launch of SPANX for Men. The perfect gift for the dad who has everything - except maybe a flat stomach - the Cotton Compression Undershirt eliminates beer bellies and love handles while offering lumbar support. Due to the sellout success of the cotton shaping tees, Spanx launched Zoned Performance Undershirts that target the abs and torso with compression zones and Cotton Comfort Underwear featuring the perfect pouch with a horizontal fly for easy access and added support.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/spanx/49826/
Tanger Factory Outlet Centers, Inc. announced today that in honor of the 25th annual Tanger PINK Campaign it will again offer shoppers great savings in return for supporting the ongoing efforts to end breast cancer during the month of October.
Launching today at Tanger Outlets across the United States and Canada, the Tanger PINK Campaign offers shoppers using the Shop Pink Card the opportunity to receive additional savings on the best brand name and designer fashions while helping to unite in the fight against breast cancer.
To view the multimedia release go to:
https://www.multivu.com/players/English/8385651-tanger-outlets-tanger-pink-campaign-against-breast-cancer/
Bioré® Skincare is teaming up with Brittany Snow – their new Brand Ambassador – to create the #StripWithBiore Challenge from now till March 31st. Bioré® skincare and Brittany dare you to take on dirt and oil in your pores with new Deep Cleansing Charcoal Pore Strips, and encourage your friends to do the same— all for a chance to win a free trip to Los Angeles and attend a charity event supporting the Jed Foundation’s Love is Louder Movement, and walk the red carpet with Brittany Snow herself.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7449451-biore-pore-strips-brittany-snow/
The first fragrance to be inspired by the ocean, DAVIDOFF Cool Water is now leading the way to help protect the ocean. This summer, the brand is releasing a new film featuring its ambassador Scott Eastwood. The message of the film is a call to action to safeguard one of the world’s most precious natural resources — but also one of its most endangered. The film is an extension of DAVIDOFF Cool Water’s long-standing Love the Ocean campaign in support of the National Geographic Society’s Pristine Seas project, which aims to protect 10% of the world’s ocean by 2020.
Uber-cool Swiss watch brand TAG Heuer will mark the start of the world’s first electric car race season on 31st August with a king-sized VIP party in Beijing, home of the new championship’s electrifying season opener.
The event officially inaugurates the pioneering Swiss brand’s latest adventure in motor-racing, which starts 13 September in Beijing, and closes 27 June, 2015 in London. TAG Heuer is the Official Watch, Partner and Timekeeper of the FIA Formula E Championship for all ten events, a role it has played several times over the decades, for major motor-racing series and circuit around the world, from Formula One in the 1970s to Indy 500 in 20XX and the Monaco Grand Prix today.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762515-tag-heuer-formula-e-future-electric/
A glamorous soirée in the iconic Cullman Hall of the Universe on Central Park West was the setting of a star-studded charity drive by luxury Swiss watchmaker TAG Heuer and its Hollywood brand ambassadors Cameron Diaz and Leonardo DiCaprio.
The exclusive event, held below the dramatic glass-cubed planetarium sphere in the American Museum of Natural History, brought together NY and Hollywood celebrities, business, fashion and media leaders from around the world and key figures of the international jet-set for a double-pronged charity push: to raise funds for the victims of Hurricane Sandy, and raise awareness for gender equality and the empowerment of women worldwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59044-tag-heuer-cameron-diaz-leonard-dicaprio-hurricane-sandy-relief-effort
Tabasco Streaker. Watch Tabasco turn a normal man into a streaker.
Fancy becoming a Tabasco streaker yourself? Go to http://pizzalovestabasco.com to win a trip to one of our famous football cities with Tabasco pepper sauce.
Pizza loves Tabasco - Do you? Let us know!
TABASCO® is a registered trademark for sauces and other goods and services; TABASCO, the TABASCO bottle design and label designs are the exclusive property of McIlhenny Company, Avery Island, LA, USA 70513. www.TABASCO.com http://www.tabasco.com/
To mark the one-year anniversary of the most popular Tiny Desk Concert ever and the 10th anniversary of his debut album, Rappa Ternt Sanga, we hosted T-Pain at our Washington, D.C. headquarters. The inimitable Floridian performed a short set of classics, both his own and others', and brand new, never before heard song from his forthcoming album, Stoicville: The Phoenix.
Follow @NPRandB and @NPRHipHop.
Director: Mito Habe-Evans; Producer: Frannie Kelly; Videographers: Colin Marshall, Julia Reihs, Cameron Robert, Morgan Walker; Audio Engineers: Andy Huether, Josh Rogosin, Neil Tevault; Special Thanks: Chris Berry, Saidah Blount, Bobby Carter, Kate Drozynski, Kiana Fitzgerald, Savoy Jefferson, Cedric Shine, Justin Winn; Executive Producer: Anya Grundmann
InterContinental Hotels Group (IHG) today announces the newest evolution of the Holiday Inn® brand’s Journey to Extraordinary campaign. This campaign, now in its third year, celebrates the unique journeys of the many guests who walk through the doors of Holiday Inn hotels each day. In this new year of the campaign, the Holiday Inn brand will highlight the extraordinary journeys of two small businesses – Sword & Plough and Perfect 10 Foods – and how Holiday Inn hotels can be a valuable partner in helping them succeed.
Eric Lent, Vice President, Holiday Inn Brand, Americas said: “The Holiday Inn brand carefully researched nearly 300 businesses before deciding to partner with Sword & Plough and Perfect 10. Both of these inspiring companies have a purpose-led mission to change the way business is done in their respective fields, and therefore have an incredibly unique story to tell. Sword & Plough and Perfect 10 embody the entrepreneurial spirit that is the foundation of the Holiday Inn brand. Founder Kemmons Wilson grew the brand from a small, family-owned business into a global brand that offers a consistent and affordable hotel experience that makes travel more enjoyable for all, and in doing so, changed the way people travel.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7824951-holiday-inn-journey-to-extraordinary/
Supergoop!® announces its partnership with entrepreneur and international tennis sensation Maria Sharapova, welcoming her to the Supergoop! team as a co-owner with Founder and CEO Holly Thaggard. Supergoop! is the first and only multi-functional skincare line in prestige distribution with a foundation in UV protection and 100% dedication to sun safety. This partnership will be a vehicle for Supergoop! to spotlight the brand’s mission to elevate skin cancer awareness alongside the many skincare and beauty benefits attributed to applying UV protection every single day.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7190451-supergoop-partnership-tennis-maria-sharapova-sun-protection-skincare
MultiVu, PR Newswire's multimedia and broadcast public relations company, gears up for summer with its Multimedia Broadcast Co-op Tour calendar for Summer 2011.
Looking for a timely news hook to gain exposure for your product, campaign or brand? Searching for a credible, media savvy spokesperson to tell your story? We have done the planning for you, from Summer Entertaining, Last Minute Summer Travel, College Bound Survival Guide, through all major trade shows, holidays and lifestyle events, we have a tour to fit your needs. And, if you don't see what you're looking for, we can customize one for you. Our tours are open to 4 non-competing brands and will help you get exposure on TV, Online and radio, delivering the highest ROI in the business.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/multivu/49741/
