MGM Resorts International, whose resort portfolio includes some of the world’s most iconic hospitality brands, launched its first-ever corporate brand campaign this weekend, turning the spotlight on the incredible array of entertainment experiences that form the nexus across the company’s 27 distinctive resort destinations. The integrated “Welcome to the Show” campaign illustrates MGM Resorts’ expertise as the leading global entertainment company, showcasing the infusion of entertainment within every guest experience – from award-winning live and theatrical performances to interactive dining, immersive nightlife, one-of-a-kind retail, extraordinary spa offerings and more.
“Our new Welcome to the Show campaign is an epic invitation, designed to declare our point of view to the world and tie together our deep and diverse portfolio of resorts, from those that define the famed Las Vegas Strip to those across the U.S. and around the world,” said Jim Murren, Chairman and CEO of MGM Resorts International.
To view the multimedia release go to:
bareMinerals® unleashes ridiculously glowy skin this January with the launch of their new SKINSORIALS™ Skincare line and hero product SkinLongevity™ Vital Power Infusion—a first of its kind lightweight serum essence designed to reawaken and help maintain skin’s most vibrant look of health.
As the leading foundation brand in the US, bareMinerals continually challenges convention by dedicating themselves to creating healthier makeup alternatives to help transform the appearance of women’s skin. Now, they’re expanding their complexion obsession with a skincare line that challenges the traditional approach to aging, and reflects bareMinerals’ beauty philosophy: that HEALTHY skin is beautiful skin.
“I believe it’s time to focus on making healthy choices every single day that energize you and make you look and feel incredibly vibrant, radiant and beautiful,” explains Leslie Blodgett, Creator of bareMinerals. “Until now, the conversation around skincare has always been about reversing the aging process, and anti-aging. That thinking is outdated. It’s time to make feeling beautiful the goal.”
To view the multimedia release go to:
Suave Professionals® is partnering with GLAM4GOOD to provide makeovers for deserving women and bring a touch of glam to women everywhere. All women can receive samples* to try for themselves and have the opportunity to gift them to others at Suave.com. With the NEW Suave Professionals® Natural Infusion range; three salon-quality collections that are made with specially-chosen exotic ingredients and contain no parabens or dyes, Suave® helps women live beautifully, inside and out.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66136-suave-professionals-natural-infusion-glam4good-makeovers-for-women
BOMBAY SAPPHIRE®, the world’s fastest-growing major gin brand by volume and value, is proud to announce that experienced distiller Nik Fordham has been appointed in the position of Master Distiller. Nik will oversee production for the brand and will lead its unique distillation process at the, currently under construction, Bombay Sapphire Distillery in Laverstoke Mill, Hampshire, England, due to open later this year. In addition to crafting the iconic gin and managing its production team, he will be responsible for the quality assurance for Bombay Sapphire gin, meeting the exacting standards of the brand’s well-known flavour profile and consistent quality in each bottle.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58717-bombay-sapphire-appoints-master-distiller
Sutter Neuroscience Institute, a recognized Center of Excellence, and CBR (Cord Blood Registry), the world’s largest stem cell bank, are launching the first FDA- approved clinical trial to assess the use of a child’s own cord blood stem cells to treat select patients with autism. This first-of-its-kind placebo controlled study will evaluate the ability of an infusion of cord blood stem cells to help improve language and behavior. The study is in conjunction with the Sutter Institute for Medical Research.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57707-cord-blood-registry-stem-cell-trials-child-autism
Three hundred leading malaria scientists, global health leaders, policymakers, government officials and advocates gathered today at the Malaria Forum to discuss great strides in malaria control and address challenges that are impacting the long-term goal of eradication.
“We have seen tremendous success in the control of malaria, thanks to an infusion of resources, innovation, and political will,” said Melinda Gates, co-chair of the Bill & Melinda Gates Foundation. “Worldwide, malaria deaths are down 20 percent since 2000.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/gatesfoundation/49364/