Being 'social' is considered by many as a key attribute of modern operations for a broad spectrum of businesses. Even more believe it's the single most important driver of change in the marketing communications industry, but tangible examples of these are considerably rarer than social media theorists.
The IPA in association with PR Newswire are proud to present the first in a series of events that will explore how social media and related techniques are actually being applied today. The clear boundaries between advertising, marketing communications and PR are dissolving in a world of mainstream social media usage.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/ipa/48898/
Two Merck research scientists, Nancy A. Thornberry and Ann E. Weber, Ph.D., will receive the Discoverers Award, the highest honor from the Pharmaceutical Research and Manufacturers of America (PhRMA), during a ceremony tonight at the Liberty Science Center in Jersey City, N.J.
They will be recognized for their leadership in the discovery of JANUVIA®, a once-daily pill that helps patients with type 2 diabetes control glucose in conjunction with diet and exercise. Though women have been part of teams honored with the Discoverers Award in the past, this is the first time in the award’s 24-year history that women alone have won.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/phrma/49723/
The EU’s cyber security agency, ENISA, has issued its final report on the first Pan-European cyber security exercise for public bodies, 'Cyber Europe 2010'. The report underlines the need for more cyber security exercises in the future, increased collaboration between the Member States and the importance of the private sector in ensuring IT security. ENISA has also released an online video clip to support the report.
Supporting EU-wide exercises concerning cyber-security preparedness is a priority for the EU within its 'Digital Agenda for Europe', in order to ensure that businesses and citizens are secure when they are online.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/enisa/48902/
EMC Corporation (NYSE:EMC), the world leader in information infrastructure solutions, today announced EMC® Avamar® 6.0 deduplication backup software. This major new release provides the first integration with EMC Data Domain® deduplication storage systems and delivers powerful new capabilities for the protection of VMware environments.
For the multimedia version of this press release and related content, please go to: http://www.emc.com/about/news/press/2011/20110418-01.htm
When the first Beetle rolled off the production line, it was called simply the Volkswagen — “the people’s car” — but its distinctive shape inspired nicknames across the globe: Beetle, Käfer, Vocho, Coccinelle, Fusca, Maggiolino or ! In total, 21.5 million cars were sold.
More than 60 years later, in 1998, the “New Beetle” rekindled the spirit and imagination of the original to a new generation of Volkswagen owners. The second generation version sparked another round of uplifting and joyous enthusiasm known as Beetle Mania.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vw/40222/
Starting Tuesday, an All-Star cast of baseball greats and current players will hit television screens nationwide as they appear in the first of two new spots from zero calorie Pepsi MAX, which takes a fun spin on the iconic baseball film
Markham Vineyards, a Napa Valley winery long dedicated to philanthropy, launched the fourth annual Mark of Distinction initiative, offering two $25,000 grants to organizations committed to the betterment of their neighborhoods, cities or towns. For the first time, Markham Vineyards is supplementing the program with the Sip of Service sweepstakes, an effort to reward individuals who take smaller steps to promote positive change.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/markhamvineyards/49767/
Meritage Homes has unveiled the first ‘net-zero’ production home built in the United States in the Verrado community of Buckeye, Ariz. A net-zero home produces as much energy as it consumes, thanks to its array of extreme energy-efficient features.
To introduce its net-zero homes and their affordability to the average home buyer, Meritage Homes also will launch a national “Net Zero Revolution Home Sweepstakes” on Earth Day, April 22, in which one individual will have the opportunity to win a Meritage Homes net-zero home in its Lyon’s Gate community located in Gilbert, Ariz. The sweepstakes ends on May 30 and a winner will be announced in early June.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/meritagehomes/49784/
Sleek, innovative and exceptionally efficient: the Saab PhoeniX concept car showcases design features and technologies which will shape the next generation of cars from Saab.
Based on new architecture which will empower the next Saab 9-3 model, the PhoeniX introduces ‘aeromotional’ design: a visual evocation of the aerodynamic design principles and passion for innovation that inspired the creators of Saab’s first car, the iconic Ursaab.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/saab/49582/
Citing new evidence that many parents lack the information to prevent obesity in their children, Shape Up America! and National Turkey Federation (NTF) today announced a national mobilization to help First Lady Michelle Obama fight childhood obesity by arming parents with the facts and tools to make simple changes – or “upgrades” – in favorite meals and physical activity levels so everyone can reap the benefits of taking in less calories.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shapeup/49869/
TD Bank, America’s Most Convenient Bank®, will launch a series of YouTube videos to help consumers traverse all the recent changes to checking accounts. The first video offers people tips and things to consider when opening or updating their checking accounts.
Nationally recognized fitness expert Andrea Metcalf of Chicago is showing you how to take it off with her new book, Naked Fitness, A 28 Day Proven Weight Loss Program for a Slimmer, Fitter, Pain-free body, (Vanguard Press) this spring by helping you take the first step: motivation, walking and rewards.
Don’t worry; you won’t have to strip off your clothes…only your fear of looking in the mirror. Metcalf’s plan inspires you to transform body and mind with personalized workouts, meals, beauty consultations, product demonstrations and more. But, if the thought of trying on a bathing suit still isn’t enough motivation to get you off the couch and moving, you’re not alone.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nakedfitness/49063/
