In recognition of Small Business Saturday, a shopping holiday that encourages consumers to patronize small and local businesses, Carhartt today announced the release of a short film to honor tradesmen and craftspeople, The Road Home to Craftsmanship. The focus of the film is hardworking, loyal small business workers who are building America. Carhartt recently embarked on a tour of the Midwest to document the spirit of craftsmanship. The team began in Detroit, crossed through Milwaukee, Chicago, Des Moines, Omaha and ended up in Denver.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7374351-carhartt-celebrates-craftsmanship-in-new-documentary-focused-on-small-businesses/
Today, the Television Bureau of Advertising (TVB), the not-for-profit trade association of America’s commercial broadcast television industry, the National Highway Traffic Safety Administration (NHTSA), and the Ad Council launched their 11th year of “Project Roadblock: Local TV Puts the Brakes on Drunk Driving.” Launched in December 2003, Project Roadblock is the local broadcast television industry’s extension of NHTSA and the Ad Council’s ‘Buzzed Driving is Drunk Driving’ PSA campaign. Since then, the multi-media campaign has served as an opportunity for local television stations to combat drunk driving by donating on-air, online and mobile advertising time and space for the PSAs. To date, broadcast TV stations across the nation have donated more than $34 million in media to support this effort.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7391951-ad-council-tvb-nhtsa-partner-to-prevent-drunk-driving-fatalities-during-holidays/
Just 70 years ago the fate of the world hung by a thread. America was fighting a two-front war against Nazi Germany and Imperial Japan. Titanic battles, on a scale never seen before or since, blazed across two vast oceans and three huge continents. Our fear was great. Our anxiety real. Our victory was far from certain. If we won, we would preserve our freedom.
Now the story of that struggle unfolds inside the new Campaigns of Courage: European and Pacific Theaters pavilion opening December 13, 2014 at The National WWII Museum in New Orleans. Assembled for the first time in one space is the epic story of America’s citizen soldiers on the battlefields. Visitors will discover how the war that changed the world was fought and won through the words and deeds of the participants themselves – those called the Greatest Generation.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7399151-national-wwii-museum-newest-exhibit-campaigns-of-courage-european-and-pacific-theaters/
Celebrate My Drive, powered by State Farm,® is proud to announce winners of the campaign designed to raise awareness and promote teen driver safety. One hundred high schools will share in a total of $3.28 million in grants connected to their participation in the program.
Over 3,200 high schools across North America participated, generating more than 6.1 million online safe driving commitments. Winning high schools generated the most commitments, while amplifying conversations around teen driver safety and addressing the leading cause of death for teens.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7271031-state-farm-celebrate-my-drive-2014/
AARP Travel (http://travel.aarp.org), a valuable resource for America’s 76 million baby boomers who spend over $120 billion annually in leisure travel, today announced new research related to SOLO TRAVEL. Traveling solo has become a transformative way for people 45+ to get away and have the freedom to set their own schedules. Travel Channel host and AARP Travel Ambassador Samantha Brown and AARP Travel offer some valuable tips and even some discounts on solo vacations at www.aarp.org/solotravel.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/66070-aarp-new-travel-website/
Change within the PR industry continued to accelerate in 2014 as more brands recognized their own power as publishers. In response to the growing demand for compelling content, PR Newswire’s clients rose to the challenge through narrative storytelling, use of rich visuals and an intelligent mix of distribution channels to amplify their messages.
On average, over 1,000 stories cross the wires in North America each day. With time remaining in 2014, PR Newswire’s editorial teams have already made over 40,000 editorial catches year to date - providing an additional layer of editorial review for your news. Helping clients achieve their strategic communications goals is the most rewarding and fulfilling aspect of what we do at PR Newswire, and our holiday video showcases some of our staff’s 2014 highlights.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7393051-happy-holidays-from-pr-newswire-2014/
Antoine’s – an icon and a standard bearer for traditional French Creole culinary traditions in America – will commemorate its 175th anniversary in 2015 with a year of special events, menus and celebrations inside the walls of its fabled French Quarter dining rooms, as well as in other markets around the country. The legendary New Orleans restaurant is the oldest continuously operating restaurant in America, the birthplace of Oysters Rockefeller, and remains owned by the same family that started it nearly two centuries ago. “Dinner at Antoine’s” is such an experience that those three words fittingly served as the title to a famous novel, and the restaurant’s namesake is considered “the father of Creole cooking.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7412051-new-orleans-restaurant-antoines/
Hyundai introduces convention-shattering Santa Cruz Crossover Truck Concept
Hyundai revealed its innovative Santa Cruz Crossover Truck Concept at the North American International Auto Show in Detroit. This fresh concept reflects a completely new interpretation of truck utility for a new generation of buyers, especially Millennials, who represent the second-largest population of car buyers.
“The Santa Cruz crossover truck concept meets the unspoken needs of a growing Millennial lifestyle we call ‘Urban Adventurers’,” said Mark Dipko, director, corporate planning, Hyundai Motor America. “This new crossover allows them all the expandable utility they need throughout their active week, from work-life professionalism, to social interests, to a whole variety of outdoor pursuits, without the typical compromises they have come to expect from the industry’s current product offerings.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7400451-naias-2015-detroit/
America’s one million restaurants will continue to be a leading job creator in 2015, according to the National Restaurant Association’s 2015 Restaurant Industry Forecast released today. While the operating environment will remain challenging, total restaurant industry sales are expected to reach a record $709.2 billion in 2015 – a 3.8 percent increase over 2014, marking the sixth consecutive year of real sales growth for the industry.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7077454-nra-restaurant-industry-forecast/
LAST DAYS OF THE CONDOR is the sequel to renowned screenwriter James Grady’s New York Times bestselling Six Days of the Condor. Grady brings back “The Condor,” the beloved character from both the page and silver screen, continuing the breakneck saga of America’s top secrets in another razor-edged and realistic adventure. Find out more about the book here- http://us.macmillan.com/books/9780765378408 and find out more about the author here- http://www.jamesgrady.net/ Thriller
There is no better time for families to travel Europe than in 2015. Rail Europe, Inc., the largest distributor of European rail products in North America, is excited to announce that families traveling with many of the European rail passes will have access to free rail travel for children. This offering is now available on the Eurail Pass product line, in addition to the Swiss Travel Pass, German Rail Pass and BritRail Pass, thus further extending the options for affordable family travel this year.
Train travel is the best way to relax and experience the European scenery while connecting to historic and culturally rich destinations. For families - it's comfortable, convenient, and now even more affordable.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7157831-rail-europe-inc-newsroom/
Typical bathroom products like shampoo bottles, toilet paper rolls and toothpaste boxes are significantly less likely to be recycled than kitchen products according to survey results released today by the Ad Council. Nonprofits Keep America Beautiful and the Ad Council have joined with Unilever to expand the conversation around recycling and motivate more Americans to remember to recycle in the bathroom by launching a new phase of the national, award-winning “I Want To Be Recycled” communications campaign, featuring a brand new series of broadcast and digital PSAs.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7444951-keep-america-beautiful-recycle/
