For the hundreds of thousands who will be looking to get healthy in 2018, they need look no further than Commitment Day, a national 5K event that happens across the U.S. on January 1. Registration for this sixth annual fun run and walk is now open at www.CommitmentDay.com. Life Time®, the nation’s only Healthy Way of Life brand, started Commitment Day in 2012 as a national movement to inspire and encourage positive change in the New Year. Since then, hundreds of thousands have participated in making a commitment to better their health, communities and selves.
The Commitment Day Movement will continue throughout the month of January at Life Time destinations nationwide with a variety of fun, healthy and educational activities to keep people of ages motivated, engaged and driven for positive change.
To view the multimedia release go to:
https://www.multivu.com/players/English/8200651-commitment-day-5k-life-time-healthy-way/
The nation’s rate of preterm birth—the largest contributor to infant death in the United States -- increased again in 2016, after nearly a decade of decline, earning the nation a “C” grade on the latest March of Dimes Premature Birth Report Card.
The rate of preterm birth rose in states across the country for a second year in a row. More than 380,000 babies are born preterm in the U.S. each year, facing a greater likelihood of death before their first birthday, lifelong disabilities or chronic health conditions. An additional 8,000 babies were born prematurely in 2016 due to the increase in the preterm birth rate between 2015 and 2016, the March of Dimes says.
To view the multimedia release go to:
https://www.multivu.com/players/English/8189251-march-of-dimes-premature-birth-report-card-2017/
The Retail Industry Leaders Association (RILA), the trade association for America’s most recognized and innovative retail brands, discussed the need for a much-needed overhaul to America’s current tax code. Despite supporting 42 million American jobs and being a top economic driver, America’s retailers pay one of the highest effective tax rates in the nation. RILA and the retail community are urging Congress to pass tax reform that lowers rates for businesses and American families.
To view the multimedia release go to:
https://www.multivu.com/players/English/8211151-rila-tax-reform-benefits-retailers-consumers/
Clayton, one of the largest home builders in America, has launched a social media and video campaign that highlights the importance of giving back to those in need.
The “Season of Giving” campaign shares stories from the experiences of Clayton team members giving back to their communities and fellow team members in need. Clayton’s 40 home building facilities and nearly 350 home centers across the nation are encouraged to share how they are giving back through their social media channels in hopes to inspire others. The campaign will run during the globally recognized, Giving Tuesday, which takes place the Tuesday after Black Friday on Nov. 28.
The storytelling campaign includes personal experiences from team members such as building a ramp for a team member’s wife, volunteering with a local school for autistic children and supporting a special needs football team.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011658-clayton-season-of-giving/
Bayer is proud to announce that over one million meals have been donated to hungry families across America. Earlier this year, Bayer, a global leader in innovation and agriculture, and country music superstar, Luke Bryan, launched the Here’s To The Farmer campaign, asking Luke’s fans across the country to give thanks to American farmers while also helping hungry Americans by sharing #HeresToTheFarmer. For each hashtag Bayer donated one meal* through Feeding America®. The campaign, coinciding with the 2017 Bayer Presents Luke Bryan Farm Tour, set a target of 1 million meals donated before the end of the year. With the help of fans, farmers and communities across the country, the Here’s To The Farmer campaign reached and surpassed this goal in less than four months.
“We want to give a huge ‘thank you’ to Luke, his fans, state officials, and of course, America’s farmers, for making Here’s To The Farmer an overwhelming success,” said Ray Kerins, SVP for Bayer. “Farming communities across this great nation deserve our thanks and support. Here’s To The Farmer is one way Bayer was able to help hungry American families and we are incredibly proud of this campaign.”
To view the multimedia release go to:
https://www.multivu.com/players/English/77126514-bayer-luke-bryan-heres-to-the-farmer-success/
SCORE has launched the fifth annual American Small Business Championship – a national competition celebrating the best small business owners from across the nation, made possible with funding from Sam’s Club. The open call for applications kicks off today, and will reward two small businesses from every state and the District of Columbia with an all-expenses-paid trip to a training and networking workshop, national and local publicity, and mentoring from small business experts at SCORE.
From those 102 small business honorees, three Grand Champions will each win a grand prize of $15,000. A judging panel of small business experts will select the Grand Champions based on how effectively they utilize the initial prizes to grow their business operations or revenue.
To view the multimedia release go to:
https://www.multivu.com/players/English/8087651-score-sams-club-american-small-business-championship/
Haggar Clothing Co., the Official Jacket Provider of the Pro Football Hall of Fame and the Naismith Memorial Basketball Hall of Fame, will create a new Hall of Fame this year to recognize and celebrate America’s greatest dads.
Starting today, football legend and Hall of Famer Emmitt Smith, whose own father demonstrated the importance of family by putting aside his football dreams and turning down a scholarship to care for his family, will lead the national call for nominations to the inaugural class of the Haggar Hall of Fame Dads.
“While being in the Pro Football Hall of Fame and wearing the Gold Jacket is one of my proudest achievements, being a dad to my five kids exceeds that by a mile,” said Smith. “My dad sacrificed so much to give me this life, and he’s the reason I have the Gold Jacket – and it’s why I’m honored to join Haggar in recognizing the great dads and father figures across the nation with a Hall of Fame of their own.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8266151-haggar-hall-of-fame-dad-nominations/
As back to school season approaches, Pilot Corporation of America (Pilot Pen) is working diligently to help empower students to excel and to overcome their greatest challenges during the school year. Bullying and cyberbullying are at an all time high, with nearly 1 out of 4 U.S. students having been bullied. Pilot Pen’s ongoing partnership with the nation’s leading anti-bullying prevention organization, STOMP Out Bullying is designed to help “Erase Bullying For Good,” for the fourth consecutive year. The goal of this campaign is to raise awareness of this serious issue, helping to ensure that parents, educators and students are aware of the valuable resources available to those in need of support. As part of the effort, Pilot is donating 10 cents from every specially-marked package of FriXion Clicker erasable gel ink pens purchased during the back to school period, to support STOMP Out Bullying. Pilot is committed to donating $325,000 to the organization.
To view the multimedia release go to:
https://www.multivu.com/players/English/8342451-pilot-pen-stomp-out-erase-bullying-for-good/
Thirty-six warriors coping with service-connected injuries will join Wounded Warrior Project® (WWP) on a monumental cross-country journey to raise awareness for veteran issues, tomorrow. Soldier Ride Across America – beginning at One World Trade in New York City and ending at Ocean Beach, California – commemorates the 15-year anniversary of Chris Carney’s historic coast-to-coast cycling venture in support of wounded warrior, which spurred the creation of the WWP Soldier Ride® program.
After the first ride, several combat warriors who returned from Operation Enduring Freedom with visible and invisible injuries joined Chris for another cross-country ride. This second trek across the nation united wounded warriors and helped them redefine personal strengths and rekindle the battle buddy mentality so crucial in military service. Despite many obstacles, the group of warriors refused to give up – using the experience as a catalyst to show the public and themselves that with support and motivation, anything is possible.
To view the multimedia release go to:
https://www.multivu.com/players/English/8350131-soldier-ride-across-america-wounded-warrior-project/
Since 1941, Dickey’s Barbecue Pit has served authentic, slow-smoked Texas-style barbecue across the nation. Many things have changed at Dickey’s over the past 77 years, but one thing has stayed the same, Dickey’s Legit. Texas. Barbecue.™
“At Dickey’s Barbecue Pit, we handcraft our meals to ensure we are offering our guests the highest quality product," says Trevor Wilson, Vice President of Marketing at Dickey’s Barbecue Restaurant’s, Inc. “Legit. Texas. Barbecue.™ encompasses the dedication each Dickey’s owner across the world has to crafting delicious, Texas-style barbecue.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7992457-dickeys-legit-texas-barbecue/
Texas de Brazil Churrascaria, a family-owned restaurant brand first opened in Addison, Texas, has earned over the past 20 years a reputation for providing guests a unique rodizio dining experience that blends Brazilian culture and fare with the generous hospitality renowned in Texas. Now the largest Brazilian-American steakhouse brand in the world, the group offers patrons around the nation to join the 20th Anniversary celebration with special pricing dates, a private label limited release wine, and a toast that goes live coast to coast on October 13, the original opening date.
Chief Operating Officer Salim Asrawi and his family are proud to mark this milestone, but he insists, “We truly owe our success to the outstanding ladies and gentlemen who serve our guests every day. In each community we open, they take great pride in giving everyone who walks through our doors a genuinely distinctive dining experience, authentic churrasco, and unmatched customer service.”
Olive Oils from Spain, the promotional brand of the Spanish Olive Oil Interprofessional, in collaboration with the European Union, and guest of honor, Seamus Mullen, celebrity chef and wellness expert, kicked off their Miami launch of “The Olive Oil World Tour” at the Delano South Beach on Wednesday, October 3rd. The Olive Oil World Tour is the brand’s three-year marketing campaign urging international travelers and cooking enthusiasts to join the Mediterranean diet and European healthy lifestyle. At the invitation-only soiree, Olive Oils from Spain joined Seamus, Spanish dignitaries and local media to unveil launch details.
“Given the city’s rich cultural diversity and the exciting position it holds as one of the nation's finest culinary headquarters, it was only natural that our next campaign stop would be Miami,” says Teresa Perez, manager of the Interprofessional of Spanish Olive Oil. “In the first half of 2018, Florida has welcomed over 65 million tourists from across the globe. Here in Miami, we are achieving a global impact that extends far beyond the city and the United States. We must not forget that we Spaniards have a very special bond with this wonderful place. "
