J. C. Penney Company, Inc. (NYSE: JCP) and Iraq and Afghanistan Veterans of America (IAVA), the nation’s first and largest non-profit, nonpartisan organization for veterans of the wars in Iraq and Afghanistan, are joining forces to provide America’s newest generation of military veterans with more than $1 million in apparel and footwear to start new civilian wardrobes. With over two million servicemen and women who deployed as part of Operation Enduring Freedom and Operation Iraqi Freedom, the “Welcome Heroes” campaign seeks to honor and support recent vets with the apparel needed to pursue new career opportunities or to enjoy the leisure activities missed most at home.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jcpenney/51176/
Nearly 16 million children in America are living in poverty and facing challenges like never before. Mario Lopez is teaming up with Boys & Girls Clubs of America (BGCA) to encourage Americans to give the gift of a great future to young people in need this holiday season. BGCA is calling holiday shoppers to make a difference by allocating some of their purchases to help those kids most in need.
To view Multimedia News Release, go to http://www.multivu.com/players/English/52234-boys-and-girls-clubs-of-america/
A healthy dose of competition helped the Porter family, members of the Boys & Girls Club of Portage County, Stevens Point, WI, win the second annual Triple Play Fit Family Challenge. This year’s Challenge helped five families from across the country incorporate principles of the Boys & Girls Clubs of America’s (BGCA) Triple Play program into their lives over a period of six weeks. Mario Lopez, BGCA alum and host of the nationally syndicated daily show EXTRA, crowned the Porter family as the winners based on their ability to increase their physical activity, make healthier nutrition choices and spend more quality time together.
To view Multimedis\a News Release, go to http://www.multivu.com/mnr/53294-boys-girls-clubs-of-america-bgca-mario-lopez-fit-family-challenge
Amway North America announced today that it will award four Grand Prize winners the opportunity to meet football legend Kurt Warner and play in his “Ultimate Football Experience Presented by Nutrilite” celebrity flag football tournament in Phoenix on March 9 – 10, 2012 as part of the NUTRILITE Ultimate Football Experience Sweepstakes.
Nutrilite, the world’s No. 1 selling vitamins and dietary supplements brand*, has a multi-year endorsement agreement with Warner. Amway and Nutrilite held a sweepstakes last year for one coveted spot in the flag football weekend, and are stepping up their support this year with a title sponsorship and additional sweepstakes winners.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amway/49528/
For the second year in a row, Maytag brand has worked hand-in-hand with Boys & Girls Clubs of America (BGCA) to honor exemplary Clubs from across the country with the Maytag Dependable Club of the Year awards. Through a national partnership between Maytag and BGCA, 10 Clubs were awarded a grant for their demonstrated commitment to dependability and dedication to keeping youth on the path to achieve great futures. The Clubs were evaluated during a rigorous judging process and selected to receive this distinctive award and one-time grant from Maytag to help deepen their impact in the communities they serve.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53422-boys-and-girls-club-bgca-maytag-dependable-clubs-of-the-year-awards-grant
EPIX, the multiplatform premium entertainment service, will present Marvel Heroes Weekend, April 27 – 29, a marathon of superhero movies including Iron Man 2, Thor, the world television premiere of Captain America: The First Avenger and the EPIX Original Documentary With Great Power: The Stan Lee Story. Hosted by legendary comic book creator Stan Lee, the marathon also includes EPIX Extra: Mighty Movie Superheroes, examining the origins and fan following of the mighty team. The weekend celebration of Marvel’s famed superheroes and their creator features the movies that have led up to the highly anticipated theatrical release of The Avengers on May 4.
The EPIX Original Documentary With Great Power: The Stan Lee Story follows the life and creations of Stan Lee, the co-creator of Spider-Man, Captain America, Hulk, X-Men, Fantastic Four, Iron Man and over 200 other characters that can be found in Marvel comic books, on movie screens and in retail stores around the world.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52240-epix-hd-marvel-heroes-weekend-hosted-by-stan-lee-april-27-29
Hotels.com®, the expert in online hotel booking and home to more than 20,000 hotel destinations worldwide, released its biannual Hotel Price Index™ (HPI®), reporting on the most popular travel destinations and the average price paid by travelers while visiting those destinations.
The HPI is a regular survey of hotel prices in major city destinations across the world, based on hotels.com bookings. Prices reported are those actually paid by customers (rather than advertised rates) during the calendar year of 2011. On a global scale, hotel prices increased by 4 percent on average in 2011 over 2010, while average prices in North America increased 5 percent year-over-year, continuing the process of steady recovery from the lows of 2008. Entering the third consecutive year of moderate price rises for guests, the global average price is still lower than it was in 2005, such was the depth of the financial crash-inspired trough.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52873-hotels-com-price-index-five-percent-rise-in-2011-in-north-america
Brand USA, the new tourism marketing entity responsible for promoting the United States to world visitors, unveiled the USA’s first-ever comprehensive marketing campaign today during a press conference at International Pow Wow, the largest U.S. travel trade show held this week in Los Angeles. The campaign showcases the diversity of experiences available in the United States in a fresh and unexpected light, inviting visitors to “Discover this land, like never before.”
“Our goal is nothing short of rekindling the world’s love affair with the USA – the place, the spirit and the dream,” said Brand USA CEO Jim Evans. “We want to spread America’s message of welcome around the world and invite travelers to experience the limitless possibilities the United States has to offer. So we asked ourselves, ‘how can we best speak to multiple countries, across countless languages and cultures?’ We found the answer lay in the only truly universal language—music.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/55891-usa-international-travel-campaign-discover-this-land-like-never-before
Stride Rite Children’s Group (SRCG) brings blockbuster summer movie excitement to kids with the all-new X-celeRacers™ by Stride Rite® Marvel collection. Premiering at locations where Stride Rite shoes are sold, X-celeRacers inspires kids to be super — to the Power of X — with styles featuring their favorite Marvel Super Heroes including Iron Man, Captain America, The Incredible Hulk and Spider-Man.
The new X-celeRacers sneaker features an X-tra fast strap with an adjustable closure for X-traordinary fit, X-Grip with a grooved outsole for X-treme traction, X-tra Flex with a lightweight outsole for X-ceptional agility and X-treme lightweight cushioning for comfort.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56014-stride-rite-kids-x-celeracers-marvel-collection-power-of-x-imagination
NESTLÉ JUICY JUICE, Feeding America® and celebrity mom and anti-hunger advocate Samantha Harris celebrated the kickoff of the JUICY JUICE Fruit for All Project at the Los Angeles Regional Food Bank on May 31, 2012. The program is designed to help alleviate summertime childhood hunger by delivering up to 35 million pieces of fresh fruit to children and families at risk of hunger nationwide. Today through August 31, one piece of fruit will be provided to hungry kids and their families each time JUICY JUICE is purchased*.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56081-nestle-juicy-juice-feeding-america-samantha-harris-childhood-hunger
*Donation promotion runs from June 1, 2012 to August 31, 2012 and includes all JUICY JUICE® retail pack sizes. Excludes any JUICYJUICE® product sold at foodservice outlets. During the promotion period, Nestlé shall donate to Feeding America the funds needed to deliver up to 35,000,000 pieces of fruit based on in-store sales and completion of online challenges at FruitForAllProject.com. Maximum donation is $420,000.
The Culinary Institute of America (CIA), the world’s premier culinary college, sent six of its distinguished faculty and degree program students to catch fish off the coast of Louisiana in Plaquemines Parish and experience firsthand the purity and taste of the region’s seafood.
The team of four chefs and two culinary arts students from the CIA’s Hyde Park, New York campus toured the Parish and sampled shrimp, crab, oysters, tuna, and snapper straight from its waters. The two-day tour culminated in “A Celebration of America’s Best Seafood,” a four-course dinner at the historic Woodland Plantation.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56892-plaquemines-parish-culinary-institute-of-america-cia-seafood-fishing
As part of its charitable giving program, jcp cares, jcpenney is supporting Teach For America, an organization committed to developing teachers and leaders to make America’s schools great. Throughout the month of September, jcpenney customers can round up their store purchases to the nearest whole dollar and donate the difference to Teach For America.
Teach For America works in partnership with communities to expand educational opportunities for children facing the challenges of poverty. Each year, the organization recruits and develops a diverse corps of outstanding individuals of all academic disciplines to commit two years to teach in high-need schools and become lifelong leaders in the movement to end educational inequity. Today more than 10,000 corps members are teaching in 46 urban and rural regions across the country.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54267-jcpenney-invites-customers-to-support-teach-for-america
