In a continued effort to streamline the rental experience and improve the way consumers rent cars, The Hertz Corporation (NYSE:HTZ) is re-designing, updating and unveiling its locations worldwide. The transformed locations are a complete rethinking of what a car rental location and experience should be as the Company unveils “Road Trip by Hertz” retail stations located on-site that allows travelers to access everything they would need for business or leisurely travel. Travelers now enjoy concierge style service inside Hertz’s facilities with a streamlined rental experience that eliminates the need to wait in line, have access to an iPad station for researching local area information and to recharge their mobile devices, and can make use of printing and FedEx services on-site which add value to the experience, making it faster and easier. Hertz has started unveiling modernized locations around the globe, which to-date include its rental facilities at San Diego and Shanghai Airports, its Marble Arch location in central London and its Melboune, Australia headquarters, with more transformations planned for additional airports and neighborhood locations throughout the year.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/51469-hertz-road-trip-retail-stations-bus-tracking-system-new-app-travel
In an effort to help families coping with the overwhelming situation of raising a child with ASD or other special dietary needs, accomplished chef, Jimi Taylor, in partnership with, Generation Rescue, is making a difference with a new Gluten-Free iOS App – “Chef Jimi’s – Cooking with a Cause.”
Seven years ago Chef Jimi’s son, Aiden, was diagnosed with Autism Spectrum Disorder (ASD). Autism is a neurodevelopmental disorder characterized by social impairments, cognitive impairments, communication difficulties and repetitive behaviors. Statistics from the CDC identify around 1 in 88 American children as being on the Autism Spectrum, a 78% increase in the last decade.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62512-generation-rescue-chef-jimi-gluten-free-ios-app-autistic-spectrum-disorder
In an effort to encourage children to spend more time outdoors and reconnect with nature, the U.S. Forest Service and the Ad Council are joining Sony Pictures Entertainment to launch a series of public service advertisements (PSAs) featuring characters and footage from Columbia Pictures/Sony Pictures Animation's upcoming family comedy The Smurfs™ 2. The PSAs are an extension of the U.S. Forest Service and Ad Council's Discover the Forest campaign and will be featured at an event on Saturday, June 22, at The Grove in Los Angeles as part of the studio's
While more than 245 million Americans live within 100 miles of a national forest or grassland, research shows that a majority of children in some segments of the population are not spending active time outdoors. Research shows that only 37% of African American children ages 6-12 participate in outdoor recreation, compared to 67% of Caucasian children in the same age range. In an effort to motivate African American families to get outside more often and reconnect with nature, the Ad Council and the U.S. Forest Service have launched a new series of public service advertisements (PSAs) in advance of the 6th annual National Get Outdoors Day on Saturday, June 8th, 2013.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62047-us-forest-service-ad-council-psa-african-american-families-discover-nature
The UNCF in partnership with the Ad Council, announced today the launch of Better Futures, a national multimedia public service effort that will build on their 41-year old campaign to help African American students get to and through college.
Created pro bono by Y&R, new Better Futures PSAs transform the idea of donating to a cause to a more powerful idea of investing in the future, including the introduction of a stock for social change, where people can see the direct social return of their investment. Economists were consulted for the campaign and developed an algorithm to show the social return of donating just $10 to UNCF, including the impact on earnings, crime savings and health savings.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61200-uncf-ad-council-better-futures-campaign-african-american-education
The face – and hair – of CLEAR SCALP & HAIR BEAUTY THERAPY™, Heidi Klum, rallied women at The Grove in Los Angeles, and across America, and invited them to join her and work at the right end of hair – the scalp. For years, women have been working at the ends of hair, rather than the foundation. Ninety-nine percent of hair’s natural strength and beauty comes from the scalp; CLEAR SCALP & HAIR BEAUTY THERAPY™ nourishes the scalp and creates the right foundation for strong, beautiful hair from root to tip. In an effort to spread the message of working at the right end of hair, CLEAR SCALP & HAIR BEAUTY THERAPY™ is calling attention to the “Right End” Hair Revolution – a movement that began last spring and is inspiring women to adopt a haircare regimen that starts with scalp nourishment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61517-heidi-klum-clear-scalp-and-hair-beauty-therapy-right-end-hair-revolution
Today the state of Colorado is introducing Making Colorado, the most inclusive, collaborative and ambitious branding effort ever undertaken by a state. Commissioned by Gov. John Hickenlooper and led by Colorado’s Chief Marketing Officer Aaron Kennedy, founder of Noodles & Company, Making Colorado aims to uncover and showcase the best talent, ideas and creativity from every corner of Colorado.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60974-making-colorado-statewide-inclusive-tourism-travel-campaign
To elevate the importance of enhanced vision and kick-off its 2013 campaign – Transitions® adaptive lenses as the “Official Sponsor of Sightseeing™” – Transitions Optical, Inc. will unveil the “Feast Your Eyes Enhanced Vision Experience” at the Food Network South Beach Wine & Food Festival presented by FOOD & WINE in Miami, Fla., February 21 – 24. Festival attendees will be invited to visit the event’s only elevated structure on the beach to see what they’ve been missing – in Transitions Optical’s effort to raise awareness about the important role of vision in connecting with all of the “sights” around you and enjoying life’s everyday moments.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59697-transitions-optical-feast-your-eyes-enhanced-vision-experience
The National Automobile Dealers Association (NADA) and the Environmental Protection Agency (EPA) have partnered to help new-car dealers reduce their energy consumption through the Energy Star program.
As part of this effort, NADA and EPA are encouraging dealerships to complete a brief survey that will give the agency a benchmark to better compare the energy usage of dealerships across the country and allow certification of those dealerships that perform well. The survey (www.nada.org/energystar) asks dealers to share their yearly utility bills, square footage—inside and out—and different types of equipment used at the dealership.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53463-nada-launches-energy-ally-program-to-help-dealerships-reduce-energy-use
The Freestyler Exercise Equipment was designed to be a true bodyshaper and fatburner at the same time. We used elastic tubes because they are much more similar to the muscle structure than any other equipment which makes the workout feel more natural and enables lean looking muscles. The Freestyler will help you shape a healthy and perfectly toned body with exercises that include slow controlled movements.
There are many different attractive body types, but many women want to achieve the curvy look that is so fashionable and appealing these days. Such a look requires the right group of exercises, and the Freestyler Exercise Equipment is designed so that women can work their way to a curvy body with a little bit of hard work and effort. The Freestyler is compact, effective and affordable, and it offers everything a person needs to achieve the curvy look.
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Tourism Authority of Thailand is hosting 12 contestants of a Vietnamese beauty pageant as part of a new promotional effort to boost visitor arrivals from one of the kingdom’s fastest growing source-markets.
More than 46 million turkeys will be cooked this Thanksgiving holiday, according to the National Turkey Federation. In an effort to help protect Americans from foodborne illness during the Thanksgiving season, the Ad Council, the U.S. Department of Agriculture (USDA)’s Food Safety and Inspection Service, the U.S. Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC), in partnership with Food Network Star’s Martie Duncan, are helping to dispel many of the common myths surrounding the preparation and serving of the holiday turkey meal.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59193-ad-council-usda-hhs-food-safe-families-public-service-thanksgiving
