A good fit is easier than ever to find when shopping for a booster seat, new ratings from the Insurance Institute for Highway Safety show.
A record 31 seats have been designated BEST BETS, meaning they correctly position a vehicle safety belt on a typical 4 to 8 year-old in almost any car, minivan, or SUV. Prices for these top-rated seats range from less than $15 to several hundred dollars.
Celebrating National Bake and Decorate Month this year is easier than ever. Wilton Enterprises, the industry leader in cake decorating, quality bakeware and food crafting for more than 80 years, has introduced a revolutionary new way of decorating with its Punch. Cut. Decorate!™ system.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wilton/48638/
Thrills by day, Fright by night. Six Flags Great America kicks off its 21st season of Fright Fest presented by SNICKERS® with new haunts, new shows and more scares than ever before. Starting October 1 and running weekends throughout October the theme park transforms into a 100 acre fog-filled shadow-land of ghosts and ghouls. Fright Fest, the area’s premier Halloween event, returns this season with three haunted houses, five horrific scare zones, eight hair-raising shows and nearly 200 roaming monsters throughout the park. Plus, enjoy more of your favorite rides with an eerie makeover.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/52415/
For busy moms who rely on a handful of go-to recipes, dinnertime can become monotonous. To help spice up the dinner routine, Hellmann’s® and Best Foods® mayonnaise are launching the first-ever Chicken Challenge, a series of head-to-head chicken dish challenges that will help moms diversify their weekly recipe repertoire. Each week on Hellmanns.com, two chicken dish “challenger” recipes from Chipotle Lime Crusted Chicken to Baked Buffalo Chicken and more will go up against one of the most popular recipes on Hellmanns.com, Parmesan Crusted Chicken. Consumers will vote to determine their favorite chicken recipes of the week.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52353-hellmanns-best-foods-chicken-challenge-moms-diversify-dinnertime-routine
To support its first-ever global creative platform, Bare Escentuals (www.BareEscentuals.com) takes an unprecedented approach and pursues a blind casting call to select the women that will appear in its ‘Be a Force of Beauty™’ campaign launching this September. Featuring five women—another first for the brand that has traditionally featured their award-winning bareMinerals foundation in its marketing efforts—Bare Escentuals recognizes the casting process was as fundamental to the campaign as the idea itself.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51918-bare-escentuals-be-a-force-of-beauty-blind-casting-call
Launching this September, Bare Escentuals (www.BareEscentuals.com) unveils its first-ever global creative platform and marketing campaign. Rooted in the company’s 35-year history, ‘Be a Force of Beauty’ amplifies the core belief that beauty can change the world, both by inspiring positivity and activating women to put beauty into action.
Playing off the notion, Pretty is. Beauty does.™ Bare Escentuals celebrates and gives emphasis to the influential power of beauty as more than meets the eye. By going beyond the surface visage, Bare Escentuals builds upon its heritage as an unconventional beauty brand, recognizing the opportunity to give women a voice and to champion the individual stories that represent their own ‘force of beauty.’
To view Multimedia News Release, go to http://www.multivu.com/mnr/51796-bare-escentuals-be-a-force-of-beauty-campaign
Wilton Enterprises, the industry’s leading food crafting company, has expanded the way it offers innovative decorating ideas, techniques and complete how-to instructions. From the classic Wilton Yearbook to the cutting edge technology of the new Wilton Cakes & More iPad App, it’s easier than ever to plan creative celebrations.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wilton/48637/
Furthering CEO Vikram Pandit’s vision to become the world’s digital bank, Citibank today unveiled its first-ever consumer banking app designed specifically for iPad. Citibank for iPad® provides U.S. consumer banking clients with an engaging, visually rich tool to track, analyze and plan their finances.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51231-citibank-digital-banking-ipad-app
Do you know the difference between a swizzle and a shrubb? Do you dream of Mojito’s? If so, Tommy Bahama has an opportunity for you! Tommy Bahama is excited to announce the search for the first-ever Tommy Bahama Rumologist™. We’ve created the most exciting consulting position in the world and we are scouring the country for the most qualified person to represent Tommy Bahama as our official Rumologist – sharing our passion for rum with the world! The Rumologist will win $50,000 and be an ambassador traveling the United States, speaking, educating, and experimenting with all things related to rum! We’re looking for someone who knows the history, how it’s mixed, how it pairs with food – and who loves to share that knowledge. Tommy Bahama is looking for bartenders, mixologists, and anyone that believes they can hold and honor the title. The contest application can be found on the Tommy Bahama Facebook page (www.facebook.com/tommybahama). Participants will be asked to send a short video (45-60 seconds) declaring their candidacy and explain why they should be chosen. The Rumologist will be announced this October.
To view Multimedia News Release, go to http://www.multivu.com/players/English/50564-tommy-bahama-rumologist/
Your child’s life-after-divorce can be better than you ever hoped for. Discover how you can make positive co-parenting work for you and your child! With the strategies for success that Tammy Daughtry offers, you’ll be prepared to create an enjoyable childhood and healthy upbringing that will impact your child for a lifetime. Learn about the book here, http://bit.ly/lccZxT Learn about this author here, www.coparentinginternational.com Family, Christian Life
How is it that America’s most popular new religion is still its least understood? Janet Reitman sheds some long awaited light on the ever elusive faith organization, the Church of Scientology. Based on five years of research, access to confidential documents, and extensive interviews with current and former Scientologists, this is the first objective modern history of the notoriously secretive faith. Learn more about this book here, www.hmhbooks.com/insidescientology Non Fiction
Optimer Pharmaceuticals, Inc. (NASDAQ: OPTR) announced today that the U.S. Food and Drug Administration (FDA) has approved the company’s antibacterial drug DIFICID™ (fidaxomicin) tablets for the treatment of Clostridium difficile-associated diarrhea (CDAD) in adults 18 years of age and older. CDAD is a significant medical problem in hospitals and long-term care facilities, and is beginning to emerge in the community among people previously at low risk for the disease. In the largest Phase 3 clinical studies ever conducted in CDAD, DIFICID had clinical response rates at the end of treatment that were non-inferior to oral vancomycin. DIFICID was superior to vancomycin in sustaining clinical response through 25 days beyond the end of treatment. DIFICID is the only FDA-approved antibacterial drug proven to be superior to vancomycin in sustained clinical response for CDAD.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/optimerpharma/50177/
