If you write, work as a photographer, print or work in the publishing industry in any way you probably have one specific wish: large circulation with minor costs. The product should reach the right target group, overproduction and senseless shipping should be avoided – everything unnecessary is just a burden for the budget. If the aim is not to be published in a magazine then you should pay the trade fair digi:media in Düsseldorf a visit. The trade fair for digital supported publications was a great success at its debut.
The launch of the fall television season is underway and with it, the influx of commercial interruptions. Lexus is offering an alternative to the traditional 30-minute sitcom with the debut of its fourth season of L Studio. The popular broadband channel, which has delivered such award-winning entertainment as “Web Therapy” and “Puppy Love,” is now partnering with Academy Award-winning screenwriter Diablo Cody (“Juno”) to debut her Web series “Red Band Trailer.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52359-lexus-l-studio-diablo-cody-red-band-trailer-celebrity-interviews
Today, Truvia™ natural sweetener, the great–tasting, zero-calorie sweetener made with rebiana, the best-tasting part of the stevia leaf, unveiled a new multi-million dollar print, television, digital and social media advertising campaign. As the leading natural zero-calorie sweetener and the third largest brand in the U.S. sugar substitute category, Truvia™ natural sweetener introduces the new “Sweetness Stories” campaign that builds on the success of the introduction that launched Truvia™ sweetener.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/truvia/46499/
As part of its focus on delivering solutions that serve the emerging areas of opportunity for GroupM clients and beyond, GroupM Search announced today the launch of GMS Local. GMS Local is a holistic digital solution that allows national brands to connect with consumers in the neighborhoods where they live, work and play.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51294-groupm-search-launches-gms-local
In a global event, held in Tokyo, London & New York, Ricoh Company, Ltd., a worldwide leader in digital office equipment and advanced document management solutions and services, today announced an investment designed to aggressively accelerate its shift to a services business model as a key growth strategy, building upon its core foundation of industry-leading hardware and software technologies and document and IT-related services. To advance this shift, Ricoh plans to invest $300 million USD over three years in its global Managed Document Services (MDS) infrastructure, underscoring the company’s commitment to its continued partnership with its customers, helping them to grow their bottom line through effective document management, improved workflow and increased productivity.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ricoh-americas/48193/
View how market and thought leaders are leveraging multimedia content to engage customers in today’s digital, social and multi-channel, world.
Explore videos, white papers and other essential resources for marketing, PR and IR professionals seeking to engage audiences and opportunity everywhere.
To view Multimedia news Release, go to http://www.multivu.com/players/English/46590-PRNewswire-Engage-Opportunity-Everywhere/
ARC is the first all-in-one content engagement platform that lets you easily, quickly and widely distribute your multimedia content – especially video - across multiple digital channels to all of your key audiences. Unlike widgets or microsites or passive media players, ARC brings together everything you need to drive content marketing results:
A highly accessible and interactive format. Massive distribution via PR Newswire’s industry-leading multimedia content distribution network. Dynamic, “on-the-fly” update-ability. Along with extreme speed, efficiency and measurability. No other digital platform does more to make your content marketing programs successfully deliver measurable results.
For more information, go to http://www.multivu.com/players/English/48198-PRNewswire-ARC-Marketing/
Eighty-two percent of young adult drivers (16-24) have read a standard text message while driving, according to a national survey conducted by the Ad Council. In an effort to educate young drivers about the dangers of texting while driving, the State Attorneys General and Consumer Protection agencies, the National Highway Traffic Safety Administration (NHTSA)and the Ad Council are launching a new public service advertising campaign (PSA) nationwide. The campaign includes TV, radio, outdoor and digital PSAs. Additionally, to extend the campaign messages online, new Facebook, Twitter and YouTube social media channels go live today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51785-ad-council-texting-and-driving-prevention-nhtsa-state-attorneys-general
Trying to decide on that special gift for that “hard-to-buy-for” person on your holiday list? Epson has three ideas this year that are guaranteed to turn heads, make them smile and label your gift the best they’ll get this year. The Epson MegaPlex MG-50 combo digital dock projector, Epson Artisan® 730 all-in-one printer and LabelWorks™ LW-300 portable label printer help today’s digital lifestyles flourish – from mega sharing, to mobile printing to one-of-a-kind digital creations.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/epson/53217/
Sephora North America is proud to announce the Sephora App for iPad is now available on the App Store. The Sephora App offers a fully integrated digital beauty experience that brings diverse social feeds into one fun, magazine-like format.
The Sephora App includes up-to-the-minute beauty news and information from Sephora’s Facebook and Twitter feeds, its BeautyTalk community, Beauty And The Blog website and Sephora’s newly revamped YouTube Channel, providing the latest beauty trends and advice. The sophisticated and information-rich layout updates each time the app is accessed and can be tailored to only show the content individual users want for a truly personal experience.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51195-sephora-app-for-ipad
LG Mobile and Gameloft™, a leading global publisher of digital and social games, brought gaming alive yesterday with the larger than life “N.O.V.A. 3D” gaming tournament in the middle of historical Hollywood. Using LG Thrill 4G™, the only glasses-free 3D smartphone in the U.S. to feature a 1GHz dual-core, dual-channel, dual-memory, masses of gamers gathered at the trendy Hollywood & Highland Center to compete for the chance to be crowned tournament champion and win more than $10,000 worth of LG products.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lg/51234/
Expanding its leadership in high-definition (HD) video-surveillance solutions, Altera Corporation (NASDAQ: ALTR) announces the world's first FPGA-based full-HD 1080p/(30 frames per second) 30fps video analytics on a Cyclone® IV FPGA. Altera's single-chip solution provides a new level of video analytics performance, combining exceptionally high throughput (60-Mpixel per second) with pixel precision detail not http://www.lubygvideo.com/uploadpossible with traditional digital signal processing (DSP)-based approaches. The solution includes Eutecus' Multi-Core Video Analytics Engine (MVE™) intellectual property (IP), which performs the analytics functions in the FPGA. Because this solution can be easily integrated into HD Internet protocol , it is ideal for a variety of applications, including traffic surveillance that monitors accident detection, vehicle counting, lane-exit detection, stopped traffic, red-light violations and vehicles moving in the wrong direction.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/altera/43984/