No conversation is more top-of-mind for today’s business and marketing leaders than the impact of social media on the changing face of business in this tough economy.
Simon Mainwaring, author of the New York Times, Wall Street Journal, and Amazon bestseller “We First: How Brands and Consumers use Social Media to Build a Better World”, is at the forefront of this discussion, as he proposes a vision for the re-purposing of the private sector that he characterizes as a shift from “Me-First” to “We-First” capitalism. So timely is his proposal that Amazon named it a Top 10 Business Book for 2011, and strategy+business named it their best Marketing Book of 2011, stating, “We First is that rare marketing book that is truly visionary.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51616-we-first-social-branding-seminar-simon-mainwaring
From April 4 to 8, the city of Hannover is once again the center of global industry. HANNOVER MESSE 2011 features more than 6,500 exhibitors from 65 countries. These companies are showcasing more than 5,000 high-tech products. For example: The latest robots, incredibly lightweight materials for auto manufacturing or Virtual assembly sites in 3D. Plus, France is making a special appearance as Partner Country. The following segment reveals the special guests of the official opening on Sunday along with some of the highlights at HANNOVER MESSE 2011.
Flying insect pests like wasps, yellow jackets and flies can pose significant threats to homeowners and their families. This year the dangers may be even greater, as above-average winter temperatures have forced many flying insects out of hibernation earlier than usual. The Black Flag® brand is giving homeowners the chance to take control of their backyards with the launch of its new Black Flag Flying Insect Trap and Lures.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55946-black-flag-flying-insect-trap
For more than 80 years, Wilton Enterprises, the leader in cake decorating and bakeware, has been the No.1 source for millions of people seeking inspiration for creating at-home celebrations. So it comes as no surprise that Wilton's refreshed curriculum for in-store decorating classes has resulted in an enthusiastic 47% increase in enrollment.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wilton/46063/
A sweet celebration, 75 years in the making! Entenmann’s Bakery, the maker of more than 100 sweet baked goods, and The Salvation Army have partnered to celebrate the 75th Annual National Donut Day on June 1st, 2012 with a sweet celebration.
The holiday, held annually on the first Friday of June, was established by The Salvation Army in 1938 in Chicago to honor the “Donut Lassies” who served these treats to soldiers during World War I and to help raise needed funds during the Great Depression. This significant occasion established the donut as a long-standing symbol of the services The Salvation Army continues to provide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55970-75-th-annual-national-donut-day-06-01-2012-entenmann-s-salvation-army
The list of winners of the Institute's TOP SAFETY PICK award is longer than ever this year, with vehicles in nearly every size category the Institute evaluates earning accolades. From minicars to sedans to pickups, consumers have a record number of choices among 2012 models.
In all, 69 cars, 38 SUVs, 5 minivans, and 3 pickups earn TOP SAFETY PICK. The award recognizes vehicles that do the best job of protecting people in front, side, rollover, and rear crashes based on ratings in Institute evaluations. The ratings, which cover all 4 of the most common kinds of crashes, help shoppers pick vehicles that offer the highest levels of crash protection. Because the federal government now requires all 2012 and later passenger vehicles to have electronic stability control to help drivers avoid loss-of-control crashes, ESC no longer is a requirement to win as it was in prior years.
The winners’ circle includes 18 new recipients for 2012, while 97 models that previously qualified for the 2011 award carry over to 2012.
National Instruments (Nasdaq: NATI) today introduced a 14 GHz version of its NI PXIe-5665 high-performance RF vector signal analyzer (VSA), which delivers best-in-class dynamic range and accuracy in a cost-effective PXI form factor. The new VSA features industry-leading phase noise and dynamic range, regardless of form factor, including traditional rack-and-stack instruments. Because of its PXI platform, the VSA can deliver measurement speeds up to 20 times faster than box instruments and for less cost. Additionally, it takes advantage of multicore computing architectures and parallel programming capabilities through NI LabVIEW system design software. It also offers peer-to-peer data streaming for signal processing and a flexible multiple input, multiple output (MIMO) architecture for phase-coherent measurements. Such features make it ideal for demanding RF test applications including radio detection and ranging (RADAR), satellite, radio and harmonic testing.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nationalinstruments/51200/
Nissan’s innovation in the crossover segment is set to continue as it partners with Ministry of Sound to create the world’s ultimate mobile sound system – the Juke Box. Louder than a jumbo jet in take-off, the technical know-how for the Juke Box comes from sound experts Martin Audio, who designed and built the current system in the infamous ‘Box’ – the main room in Ministry of Sound’s London home.
In 1991 Justin Berkmann, one of the clubs founders, alongside James Palumbo and Humphrey Waterhouse, created a club never seen before in Europe; where the music and sound system came first. The pair created the ultimate club sound system - ‘The Box’ - a 5 sided room within a room that was acoustically perfect, and is still considered today to be one of the best sound systems in the world.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/nissan/56552/
Aprilia USA, the North American subsidiary of the Piaggio Group’s Aprilia brand, the Italian motorcycle manufacturer with more racing championships than any other European brand, is taking American moto enthusiasts for a memorable ride – both virtually and in real time. The company is launching a national multi-media campaign that invites riders to get more familiar with the brand and its award-winning sportbikes through real customer experiences, online trivia with user rewards, action-packed videos, an infographic featuring company “firsts” and other race wins, and a test ride tour featuring the new Aprilia Tuono V4 APRC, the fastest naked sportbike in its category. The campaign debuts with a new microsite, www.apriliamasters.com and Facebook app at www.facebook.com/ApriliaAmericas.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55177-aprilia-usa-marketing-campaign-connects-riders-with-brand-heart-soul-dna
Fleeing into a blizzard can be life threatening. When Melanie falls into an icy lake, the most unlikely person hears her call for help. Taking refuge in isolated cabin may prove to be more difficult than escaping an abusive relationship and an icy death, in The Blizzard. his daughter’s explanation, thereby leaving everyone convinced that Chet is dangerous. Learn more about this book: http://buytheblizzard.com Learn more about this author: http://martymartins.com YA, Christian Fiction
As temperatures rise, TROJAN® VIBRATIONS are springing up at popular retailers and corner drugstores across the country. The TROJAN® VIBRATIONS line includes the Trojan® Vibrating Tri∙Phoria® vibrator and Trojan® Vibrating Pulse vibrator which offer an unparalleled combination of pleasure options and intense, precise stimulation, allowing women and men to enjoy high quality pleasure products with more ease than ever.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/trojan/49882/
Hybrids have a safety edge over their conventional twins when it comes to shielding their occupants from injuries in crashes, new research by the Highway Loss Data Institute (HLDI), an affiliate of the Insurance Institute for Highway Safety, shows. On average, the odds of being injured in a crash are 25 percent lower for people in hybrids than people traveling in nonhybrid models.
The new finding is more good news for green-minded drivers who don’t want to trade safety for fuel economy. Not so long ago, car buyers had to choose between the two because fuel-efficient cars tended to be smaller and lighter. Now, consumers have more options than ever when it comes to picking an environmentally friendly — and crashworthy — vehicle.
For more information, go to: www.iihs.org
