Wilton Enterprises, the industry’s leading food crafting company, has expanded the way it offers innovative decorating ideas, techniques and complete how-to instructions. From the classic Wilton Yearbook to the cutting edge technology of the new Wilton Cakes & More iPad App, it’s easier than ever to plan creative celebrations.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wilton/48637/
For More Info on the Exhibit Go To: www.high.org
18 of the World’s Finest Vehicles to be Displayed, Including One-of-a-Kind Porsche Type 64. When a nationally renowned fine art museum is showcasing cars as masterpieces of art in your home town you pay attention. When you are Porsche you become a patron and help welcome the cars that represent the industry’s most incredible designs.
The High Museum of Art exhibition, called, fittingly, the “The Allure of the Automobile,” is sponsored by the famous German sports car company, headquartered in Atlanta, and will feature some of the world’s most rare and spectacularly conceived vehicles ever produced. Among these exquisite collectors items from both sides of the Atlantic will be a 71-year old Porsche design that is considered the precursor to all Porsches—the 1938/39 Porsche Type 64.
The new BUENA SALUD™ series of books (the phrase translates to “Good Health”) launches today with titles on heart health (foreword by CEO of the American College of Cardiology) and diabetes (foreword by CEO of the American Diabetes Association). Written by Dr. Jane L. Delgado, President and CEO of the National Alliance for Hispanic Health, the book series is the first ever devoted to the health experiences of a growing Hispanic readership. The guides feature real-life stories and deliver health information and cutting-edge medical advances for individual diseases and conditions in a warm and conversational tone. The books are published simultaneously in English and Spanish. These authoritative and accessible guides each feature a “10-Point Program for Health,” facts and information in a useful Q&A format, and key questions to ask health providers. In a just published feature review, the Library Journal gave a starred review and called the BUENA SALUD™ series “essential reading” and “a crucial addition to any consumer health collection.”
Brand USA, the new tourism marketing entity responsible for promoting the United States to world visitors, unveiled the USA’s first-ever comprehensive marketing campaign today during a press conference at International Pow Wow, the largest U.S. travel trade show held this week in Los Angeles. The campaign showcases the diversity of experiences available in the United States in a fresh and unexpected light, inviting visitors to “Discover this land, like never before.”
“Our goal is nothing short of rekindling the world’s love affair with the USA – the place, the spirit and the dream,” said Brand USA CEO Jim Evans. “We want to spread America’s message of welcome around the world and invite travelers to experience the limitless possibilities the United States has to offer. So we asked ourselves, ‘how can we best speak to multiple countries, across countless languages and cultures?’ We found the answer lay in the only truly universal language—music.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/55891-usa-international-travel-campaign-discover-this-land-like-never-before
Cirque du Soleil presented a wholly unique and exclusive performance for the 84th Academy Awards on Oscar Sunday, February 26. The one-time-only event featured the largest Cirque cast ever assembled for a single act.
More than 50 international artists from Cirque du Soleil productions around the world converged in Los Angeles to bring the dynamic showcase to life. The act featured aerialists, Icarian acrobats, hand balancers, dancers and characters from IRIS, A Journey through the World of Cinema™ along with the 15-member Banquine team from Viva ELVIS™ in Las Vegas and a hand balancer from Zarkana™, direct from Moscow’s Kremlin State Palace Theatre. The act was accompanied by music from Academy Award®-nominated composer Danny Elfman, who scored the music for Cirque du Soleil’s IRIS, A Journey through the World of Cinema.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54694-cirque-du-soleil-84th-academy-awards-exclusive-performance-danny-elfman
The Razor A2 Kick Scooter is one of the finest scooter rides you will ever have. It's a thrilling experience for a child. Not only is it great fun but it provides kids with the opportunity to play outdoors and get fit.
In collaboration with the National Institutes of Health (NIH), Banner Alzheimer’s Institute (BAI), University of Antioquia in Colombia and Genentech, a member of the Roche Group (SIX: RO, ROG; OTCQX: RHHBY), announce the first-ever prevention trial in cognitively healthy individuals who are destined to develop Alzheimer’s disease because of their genetic history. This groundbreaking study—the first to investigate whether an anti-amyloid treatment can stave off the disease—will span two countries and help launch a new era of prevention research in the urgent fight against Alzheimer’s.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56128-banner-alzheimer-s-institute-genentech-nih-prevention-trial-genetics
MAKE UP FOR EVER, the Paris based professional make up brand coveted by top industry artists, is launching its first ever print and online make up campaign that has not been digitally retouched (the ads have been certified by a notary public). The ad depicts a beautiful woman snapping a photo of herself, highlighting the brand’s HD Invisible Cover Foundation which provides a photo ready finish after every application. HD Invisible Cover Foundation was created to be used in front of unforgiving high definition video cameras and provides results so flawless that the need for retouching has been eliminated. The campaign launches online March 16th, and will appear this spring in issues of select national magazines.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/makeupforever/49022/
Many Americans can still recall the DieHard TV ad from the mid-70s: a visual of a car parked on a frozen lake. The announcer’s voice over: “International Falls, Minn. A car sits on a frozen lake through January, February and March. Then in April – it started. Thanks to a DieHard.”
Today, more than 35 years later, the DieHard® brand unveiled an updated version of the iconic ad. The new TV spot will debut as the first-ever television commercial for DieHard alkaline batteries. Celebrating 45 years as America’s most trusted auto battery brand,DieHard batteries now deliver the power and superior performance customers expect from the brand with a full line of alkaline batteries for household devices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55412-sears-diehard-remakes-frozen-lake-commercial-alkaline-batteries
Disney Parks announced today the Walt Disney World Moms Panel has unveiled a new feature – the panelists can receive and answer guests' questions in Spanish. In addition to the first-ever bilingual offerings, two new specialty areas will be added to the site − Disneyland Resort and runDisney. These features are available to guests at www.DisneyWorldMoms.com.
The Walt Disney World Moms Panel is an online forum that serves as a resource for planning Disney Parks vacations. From the most thrilling attractions at Disneyland Resort and how to make the most of Disney Vacation Club points at Walt Disney World Resort, to the decks of Disney Cruise Line and immersive international itineraries of Adventures by Disney, the Walt Disney World Moms Panel offers advice and personal experiences to help turn dream vacations into reality. As the Moms Panel expands, Disney Parks will look to rebrand in 2012 with exciting details to come later this year.
To view Multimedia News Release, go to http://www.coyneclients.com/disney_moms_panel/mnr_2012/
