Royal Caribbean International today launched a new brand campaign that embodies the most inspirational element at the very core of the global cruise line’s offering … the sea. The campaign is aimed at reawakening consumers to the sights and sounds of the sea and conveys the relaxation, romance and adventure that only can be had on the open waters aboard a Royal Caribbean cruise vacation. The campaign will kick off with playful imagery of a conch shell as a phone – dubbed the “Shellphone” – and communicates the campaign’s decree: “The Sea is Calling. Answer it Royally.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/royalcaribbean/46666/
Australian-based audio company RØDE Microphones has announced the iXY, a stereo microphone for iPhone and iPad and iPod touch with 30-pin connector that allows high quality recording at sampling rates up to 24-bit/96kHz, the only microphone on the market to do so. Appearing at the International CES (Consumer Electronics Show) in Las Vegas for the first time, the company has unveiled the innovative device to an expected audience of over 150,000 visitors.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59657-rode-microphones-new-ixy-stereo-mic-for-iphone-ipad
Bringing high-quality color printing and workgroup reliability to a larger base of business customers, Lexmark International, Inc. (NYSE: LXK) today introduced the new robust, high-performing OfficeEdge Series of multifunction products (MFPs). These MFPs are built upon Lexmark’s new business inkjet platform and engineered with enterprise-caliber components to deliver the long-lasting, reliable performance of a laser with the color quality and affordability of an inkjet. A workhorse for small workgroups within the enterprise and small to medium-sized businesses (SMBs), Lexmark’s OfficeEdge Series includes two new models equipped with business-class features and laser-quality color printing at a 50 percent lower cost.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lexmark/48236
Lexmark performed well in 2011 in the midst of a challenging economic environment around the world. The company continued solid execution of its strategic initiatives throughout the year, focusing intently on bringing greater productivity to business customers through innovative technology and a rapidly growing software and managed print services (MPS) business. Lexmark was recently positioned a leader in MPS by leading IT market research and advisory firm IDC.
To view Multimedia News Release, go to http://www.multivu.com/mnr/48230-lexmark-perceptive-software-quarterly-business-roundup
Organizations with the strongest leaders have nearly double the revenue growth compared to those with weaker leaders, according to new research from CEB (NYSE: CEB), the leading member-based advisory company. However, most leaders lack the full complement of skills to thrive in today’s rapidly changing work environment. To remedy this, organizations must adjust their approach to leadership and develop leaders who are able to build and enable powerful networks within the organization, creating conditions for employees to work through and with others to increase productivity.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59760-ceb-advises-organizations-to-rethink-approach-to-leadership
Northwestern Mutual’s latest Cost of Long-Term Care study, released today, reveals consistently high costs for home health care, assisted living and nursing home care across the nation, underscoring the critical need to address long-term care as part of financial security planning.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53641-northwestern-mutual-cost-of-long-term-care-study-caregiving
This week Hill-Rom (NYSE: HRC) is featuring the Progressa® bed system, the next generation of intensive care unit (ICU) bed systems, at the American Organization of Nurse Executives (AONE) annual meeting in Orlando, Fla. The Progressa bed system is a therapeutic system designed to treat and prevent complications of immobility. It features a state-of-the-art design that supports treatment goals and was engineered to help address patient migration via its StayInPlace™ technology.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66137-hill-rom-new-progressa-bed-system
Kicking off in Dallas on Jan. 17, and spanning across the United States and Canada through May 1, THE PRO EXPO Presented by Pella 2012 events are designed to bring together local building industry professionals.
The theme, “It’s YOUR time …” reflects the industry’s goal to help itself through a challenging market by equipping professionals with the tools and tactics they need to succeed.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54200-the-pro-expo-presented-by-pella-for-building-professionals-it-s-your-time
GE Transportation continues to harness the power of the Industrial Internet for its rail customers, while it strengthens their local economies with partnership and investment for localized manufacturing capabilities of locomotives and other rail technologies.
PowerHaul locomotives are among the most technologically advanced, fuel-efficient and low-emissions, diesel-electric locomotives in GE's fleet. Launched at InnoTrans in 2010, it has become a global platform for GE and is currently serving the United Kingdom, Korea, Australia, Europe and Turkey. Designed for high-haulage capability with lighter axle-load applications, the PowerHaul locomotive is engineered to generate more horsepower and tractive effort while lowering fuel consumption and greenhouse gas (GHG) emissions.
To see the Multimedia News Release, go to: http://www.multivu.com/players/English/7318451-ge-transportation-locomotives-data-driven-signaling-rail-operation-optimization-technology-on-display-at-innotrans-2014/
Perfect for graduates just starting out, entrepreneurs and anyone desiring to create a new future, The Power of Nothing (January 2014; Sourcebooks, Simple Truths; ISBN 9781608102693;Hard Cover; $15.95 U.S.) by leadership coach Barbara Zerfoss provides a uniquely simple 3-step approach on how to open up to a blank page and achieve success in life or career.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7230351-discover-the-power-of-nothing-book-by-leadership-coach-barbara-zerfoss
PR Newswire has released the results of its second deep dive analysis of its press release data, revealing once again that press releases that include multimedia assets garner significantly more visibility than text-only releases – up to 9.7 times more.
To view Multimedia News Release, go to http://www.multivu.com/players/English/59124-pr-newswire-visual-pr/
PR Newswire’s new white paper, Welcome to the Age of Video Engagement, explores the impact of video storytelling and how intelligently combining original video content with press releases amplifies the strengths and benefits of each medium. Based on the approach and expertise of early video adopters, the piece also offers seven key lessons to make the most advantageous use of online video, including how to produce authentic and relatable videos, advance a video campaign through social media and measure its success.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55132-pr-newswire-white-paper-7-lessons-for-wielding-influence-of-video-in-pr
