Maytag brand’s new “What’s Inside Matters” campaign goes beyond their familiar product story to explore the more human side of dependability. And as part of that exploration, the brand is launching Faces of Dependability, a multi-media effort that will promote their ongoing relationship with the Boys & Girls Clubs of America (BGCA) as well as start a conversation about the quality they value most - dependability.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/maytag/49883/
Today, appliance manufacturer Maytag® launched an integrated marketing campaign introducing the new face of the brand, the Maytag Man. A transformation of the widely known and iconic Maytag Repairman, the Maytag Man now has a brand new role as the machine. He will greet America as a Maytag® appliance, the human embodiment of the brand’s core values of reliability, durability and power.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64894-maytag-transforms-brand-icon-maytag-man-debuts-maytag-manthem
Las familias se han transmitido de generación en generación los remedios caseros que han ayudado a que sus seres queridos se sientan atendidos, incluso durante esas etapas de congestión nasal y estornudos. Contar con un tazón de la famosa sopa de la abuela, o el cocimiento especial de la tía para curarse, contribuyen a que el cuerpo sane y a tranquilizar la mente. Recientemente, un grupo de madres blogueras hispanas revelaron los remedios a los que recurren sus familias para aliviar a sus seres queridos.
Para más, vaya a http://www.multivu.com/mnr/60905-kleenex-brand-tissue-favorite-family-home-remedies
Mary Murphy partners with Osteo Bi-Flex®
The GUINNESS WORLD RECORDS™ Title for the ‘Largest merengue lesson’ has officially been set as of Friday, April 15, by none other than joint supplement Osteo Bi-Flex. Led by celebrity choreographer Mary Murphy, ballroom dancing champion, at the Fremont Street Experience, the lesson involved more than 250 participants who gathered to learn and perform the high-energy, Latin-inspired merengue.
Record attempt participants stepped in time throughout the half-hour lesson, under the expert direction of celebrity dancer and choreographer Mary Murphy.
The joint support supplement’s record-breaking feat was held as a celebration of movement, encouraging folks to be active and to continue enjoying the activities that make them happy at any age.
“Osteo Bi-Flex is leading the call for movement and enabling individuals to continue participating in the activities they love by facilitating joint comfort, flexibility and movement,” said Derek Bowen, Senior Vice President for Osteo Bi-Flex. “Our product has been helping people for years, so to have our name down in the record books for getting people moving is a perfect fit with our brand! From our standpoint, stillness is the new smoking. Taking Osteo Bi-Flex will help people feel more comfortable within 7 days of taking it.*”
To view the multimedia release go to:
http://www.multivu.com/players/English/7796951-osteo-bi-flex-guinness-world-record/
Across the world millions of Mary Kay Independent Beauty Consultants, their customers, corporate employees and brand lovers will mark the golden anniversary and founding day of iconic beauty company Mary Kay.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63338-mary-kay-celebrates-50-anniversary-top-selling-beauty-company
At the Berlin International Hotel Investment Forum (IHIF), Marriott International (NYSE: MAR) will debut MOXY HOTELS (www.moxyhotels.com), its first entry into the economy tier, three-star hospitality segment in Europe. Designed to capture the rapidly emerging millennial traveler, the new brand combines contemporary stylish design, approachable service and, most importantly, an affordable price. The brand will debut in Italy, with the first MOXY HOTEL expected to open in Milan in early 2014.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54183-marriott-international-debuts-moxy-hotels-at-ihif
Reflecting the transformative change happening at its properties, the iconic Marriott Hotels, the signature brand of Marriott International, Inc. (NYSE:MAR), today launched a new multi-year global marketing campaign. Called “Travel Brilliantly,” it is a bold move amplifying the brand’s dedication to leading the future of travel. The dynamic campaign reflects the lifestyle of the next generation of travelers, who seamlessly blend work and play in a mobile and global world. The campaign includes TV, digital and mobile advertising, a new brand look and logo, and enhanced social media platforms. In addition, Marriott is launching a new website – www.travelbrilliantly.com –revealing innovations under development, as well as a co-creation platform to solicit user-generated ideas.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54185-marriott-hotels-new-brand-logo-and-marketing-campaign
http://www.globalintegra.com/blog/ Watch this video to learn what not to do, from from a notorious 'bad marketing campaign'. This perhaps one of the most famous marketing disasters in the world. From this video you can be weary of marketing don't s and learn to avoid them. The Hoover flights fiasco in particular talks about a cross promotion disaster that not only brought the company temporary bad name but permanent brand failure. This video will take you through the happenings in vivid detail. Sited as one of the biggest example of marketing failures, this is definitely a must watch!
Marc Jacobs Beauty announces the unveiling of www.marcjacobsbeauty.com, the brand’s e-commerce website designed to offer an immersive experience into the world of Marc Jacobs Beauty. Featuring over 150 products in the Marc Jacobs Beauty collection, the dot-com beauty destination also provides exclusive access to limited edition product offerings.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7226351-sephora-marc-jacobs-beauty-launches-e-commerce-website
san francisco, ca (january 25, 2019) - marc jacobs beauty is pleased to introduce makeup artist, nikkie de jager, who is also known by her youtube beauty channel moniker, nikkietutorials, as the brand's first-ever global artistry advisor. in this newly created role, nikkie will be integrated into the brand's product development process, as well as share her incredible talent and expertise to expand unique content and artistry around the world on both marc jacobs beauty and her own channels.
“one of the things we love most about nikkie, along with her disarming authenticity, is that she began her career in editorial artistry, before transitioning full-time into the digital realm and creating content for youtube and instagram. we recognized nikkie’s unique talent as both an artistry and digital beauty expert, and are excited to evolve beyond traditional beauty partnerships.” - tara loftis, vp of marketing, kendo
To view the multimedia release go to:
https://www.multivu.com/players/English/8486951-marc-jacobs-beauty-nikkie-de-jager/
marc jacobs beauty announces lila moss as the newest face of the brand for 2019. a dedicated campaign will debut in the uk at harvey nichols, the brand’s new exclusive retail partner in the uk and ireland, on october 11, 2018. this is the first official image of the campaign featuring lila, shot by david sims with creative direction by katie grand, makeup by diane kendal, hair by guido palau and nails by jin soon choi.
“when i met lila grace for the first time in 2008, i was on a holiday in ibiza and went to formentera for the day to visit with her mom, kate moss, and other friends and family. at just 6 years old, lila’s strong character, demeanor and great beauty was already very apparent.
Tuesday, June 12, 2012 marks the inaugural National Jerky Day celebrating the rich history, immense popularity and nutritional benefits of dried meat snacks. The fourth highest-grossing sector within the overall salty snack universe, meat snacks — including jerky — outsell other popular salty snacks, including popcorn and pretzels.
“In many ways, jerky is an ideal snack. Naturally packed with protein, jerky will keep you satiated between meals; but since it’s low in fat, calories and carbs, it won’t sabotage a healthy diet,” said Jeff LeFever, director of marketing for Jack Link’s® Beef Jerky, the No. 1 U.S. meat snack brand. “Plus, jerky tastes great. There’s no snack more deserving of its own special day.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56705-jack-link-s-beef-jerky-celebrate-national-jerky-day-june-12
